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How to write 20 19 liquor sales work plan?
A 1, study hard and improve your professional quality.
2. Further expand sales channels.
* * The sales channels in the market are relatively simple, and most products are sold through circulation channels. In the second half of the year, under the premise of doing a good job in circulation channels, we should further expand to supermarkets, restaurants, hotels and group buying channels. In the second half of the year, we will mainly do more work in the three systems of industry and commerce, education and forestry with many system numbers and heavy reception tasks, and gradually penetrate into other enterprises and institutions.
3. Do a good job in market research.
4. Work closely with dealers to do a good job in sales.
While stabilizing the existing network and consumer groups, assist dealers to fully expand their sales network and tap potential consumer groups. Whenever a dealer is angry, he must have a thick skin. Listen to his complaints, you can't explain the reasons first. He is angry and just wants to be angry, so let him be angry. At this time, he must endure any injustice. When he calms down, explain the reason to him, make him understand that the fire just now should not be made, and make him feel guilty. When you encounter something that the dealer can't understand, you must explain it carefully. You can't break the jar. Let it develop and learn to control the development of the situation in various ways.
E-commerce finally hopes that the company leaders will give criticism, correction, guidance and support in my future work.
First, it is necessary to further expand the production scale, with the focus on expanding the production scale of highland barley wine;
Second, to do a good job in market sales, the first task is to do a good job in the sales of highland barley wine;
The third is to improve the comprehensive quality of employees, especially the quality of business skills, in order to meet the needs of enterprise development;
The fourth is to attract talented elites to join the company, mainly sales elites;
Fifth, do a good job in safety production to ensure the legitimate rights and interests of employees and enterprises;
Sixth, people-oriented, focusing on serving enterprises, strengthening the construction of corporate culture, establishing a good image of enterprises and enhancing their internal vitality.
extreme
1, study hard and improve your professional quality.
One is to spend time learning marketing knowledge (especially liquor marketing) through various channels, and learn some successful marketing cases and cutting-edge marketing methods, so that their marketing work has certain knowledge support. Secondly, I often consult, communicate and learn from company leaders, regional merchants and marketers in other industries in the market, so that my business level, market operation and grasp, interpersonal communication and other aspects have been greatly improved.
2. Further expand sales channels.
* * The sales channels in the market are relatively simple, and most products are sold through circulation channels. In the second half of the year, under the premise of doing a good job in circulation channels, we should further expand to supermarkets, restaurants, hotels and group buying channels. In the second half of the year, we will mainly do more work in the three systems of industry and commerce, education and forestry with many system numbers and heavy reception tasks, and gradually penetrate into other enterprises and institutions.
3. Do a good job in market research.
4. Work closely with dealers to do a good job in sales.
While stabilizing the existing network and consumer groups, assist dealers to fully expand their sales network and tap potential consumer groups. Whenever a dealer is angry, he must have a thick skin. Listen to his complaints, you can't explain the reasons first. He is angry and just wants to be angry, so let him be angry. At this time, he must endure any injustice. When he calms down, explain the reason to him, make him understand that the fire just now should not be made, and make him feel guilty. When you encounter something that the dealer can't understand, you must explain it carefully. You can't break the jar. Let it develop and learn to control the development of the situation in various ways.
Tisso
First, the market:
1, customer maintenance: the return visit is not timely, the communication method is too monotonous, and the soft word-of-mouth cannot meet the customer's needs.
2, customer development: always playing the price card, failed to reflect the company's comprehensive advantages.
3. Market trend: insufficient information collection affects communication with customers.
4, competitors: according to their respective advantages and resources are adjusting the market strategy to follow us.
5, customer category analysis: learn to grasp the big and put the small and make good use of the 28 th rule, everything starts from the details.
Second, management:
1, Yueqiang Liquor Co., Ltd. will officially open in May, and all external documents or documents of our company are stamped with the relative seals of all departments of Yueqiang Liquor Co., Ltd.
2, goods in and out of the warehouse should have detailed accounting and management system, establish the minimum inventory of special products.
3. Refine the delivery process to ensure the delivery quality of goods.
4. Establish a customer roster and establish a schematic diagram of customer sales curve on a monthly basis.
Third, the sales amount.
There are some bad phenomena in repayment this month compared with the previous period, such as Jinhong Commercial Bank and Hongzhou Liquor Industry. We must put an end to this phenomenon from happening again, focusing on cash cooperation, and special customers should collect money in time at the appointed time, and the arrears outside the end of each month should not exceed 50 thousand yuan.
Focus of work in April and May:
1. Market development: (1) Show the advantages of cooperation with our company. (2) explain the company's business philosophy. (3) Interpret the company's development strategy.
2. Maintain customers: (1) For old customers, always keep in touch, send some small gifts or entertain customers when you have time and conditions, and stabilize the relationship with customers. (2) While having old customers, we constantly obtain more customer information and market industry information from various channels.
3, strengthen learning, improve their management level, correct their awareness of being managed.
(1) If you want to have a good performance, you must strengthen business study, broaden your horizons, enrich your knowledge, and combine business and communication skills in a variety of forms.
4, red wine slightly.
Maybe, maybe you have the following requirements for yourself.
1. We need to add two new customers and three potential customers every month.
2, weekly summary, big knot once a month, see what mistakes in the work, timely correct next time.
Before meeting the customer, you should know more about the customer's status and needs, and then make preparations, so that you may not lose this customer.
There should be no concealment and deception from customers, so there will be no loyal customers. On some issues, you and your customers are in harmony.
We should constantly strengthen our business study, read more books, consult relevant information on the Internet, communicate with our peers and learn better methods and means from them.
6. Work attitude towards all customers should be the same, but don't be too modest. Make a good impression on customers and establish a better image for the company.
7. When customers encounter problems, they must try their best to help them solve them. In doing business, we must be a man first, and let customers believe in our work strength, so as to better complete the task.
8. Self-confidence is very important. Always say to yourself, I am and I am unique. Only by having a healthy, optimistic and positive work attitude can we complete the task better.
9, and other employees of the company should have good communication, team consciousness, more exchanges and discussions, in order to continuously improve business skills.
10, it is our responsibility to take the company as our home, cherish its name and love its affairs.
1 1. There are always various difficulties in our work. Ask the company for instructions, consult with colleagues, pay special attention to details, and try to overcome them. Make your own contribution to the company.
12. Develop customers: take Class A customers as the main customers (pick up at least RMB30,000 in the current month) and others as auxiliary customers.
13. Business recruitment, training and market development of own products (red wine).
In order to give full play to everyone's enthusiasm, practice more work and more pay, work hard and operate skillfully, and ensure that the sales work plan of this month can be completed as scheduled, this responsibility book is specially formulated.
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