What are the social e-commerce platforms?

1. The social e-commerce platforms include Pinduoduo, Micro Store, Good Goods, Love Inventory, Good Clothes Store, Enjoy Goods, Global Catcher, Ruhan E-commerce, Gift Shop and Big V Store. These are well-known social e-commerce platforms.

2. Over the years, the field of e-commerce has been dominated by Taobao and JD.COM. In the past few years, although there are many opportunities for vertical people and categories, e-commerce entrepreneurs are still struggling with expensive traffic. Now, the rules have finally been cracked, and the traffic dividends consumed by Taobao and JD.COM have finally reappeared in the WeChat ecosystem.

3. At present, WeChat Ecology has 654.38 billion monthly users, accounting for 55% of users' online usage time, reaching a large number of user groups that are not effectively covered by traditional e-commerce.

4. Looking back over the past year or so, many social e-commerce models have sprung up. In addition to startups, e-commerce companies such as JD.COM, Vipshop, Wahaha, and traditional fast-moving consumer goods giants have also entered this market, making the whole industry more chaotic.

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