Brief introduction of Liqun group

Business scope involves commercial chain, commercial logistics, hotel chain, pharmaceutical wholesale logistics, import and export trade, real estate and other fields. Deyuantai Department Store, the predecessor of Liqun Group, was established in 1933. 1956, Deyuantai Department Store, Yongxin Silk, Daguangming Glasses, Fuxingxiang Stationery and Fuxingchang Glass were jointly owned as state-owned Liqun Department Store. From 65438 to 0988, Liqun Department Store was transformed into Qingdao Liqun Department Store Co., Ltd., becoming the first joint-stock pilot enterprise in Shandong Province. 1992 February1992 directional share offering. Upon completion, there are 24.4 million shares with a registered capital of 24.4 million yuan. Start building Liqun Commercial Building. 1994165438+10, the 38,000-square-meter Liqun commercial building built by the group, which integrates shopping, entertainment, catering and accommodation, was completed and opened, marking the beginning of Liqun Group's "re-starting". Since 1997, Liqun Group has made steady and rapid expansion of Zhang Zhilu at home and abroad through self-construction, leasing, merger and acquisition, holding and other expansion methods. While adhering to the principle of commercial retail chain, Liqun Group actively promotes the synchronous development of multiple formats and constantly improves the brand management structure.

After rapid development in recent years, Liqun Group has not only made outstanding achievements in the field of commercial retail, but also made remarkable achievements in the fields of logistics and distribution, hotel chains, drug logistics and chain pharmacies, import and export trade, real estate development and so on. So far, there are 34 shopping plazas over 10,000 meters, more than 800 convenience stores, 3 large-scale logistics centers, 9 star-rated hotels, more than 50 chain pharmacies and 6 wholesale enterprises. The outlets are all over Qingdao, Yantai, Weifang, Weihai, Rizhao, Zibo, Dongying, Lianyungang and other places, with a total business area of over one million square meters. It has formed a group development pattern with department store retail chain as the mainstay, integrating logistics distribution, hotel chain, pharmacy chain, drug logistics and real estate development. In addition, the group also involves import and export trade, e-commerce, finance, tourism and other fields. Since 2004, Liqun Group has entered the top 500 Chinese enterprises. In 2006, Liqun Group's sales exceeded 654.38+0 billion yuan, maintaining its leading position in Shandong Province for six consecutive years. In 2009, the group's sales reached 1, 5 1 100 million, ranking 379th among the newly published 20 10 top 500 Chinese enterprises.

Facing the fierce competition in the domestic circulation industry, Liqun Group will continue to pursue the corporate philosophy of "thinking in front of you and in your heart", carry forward the entrepreneurial spirit of "doing with heart and never being satisfied", always put the development of enterprises in the first place, face the market with an open mind, and strengthen its own construction and continue to promote technological innovation and management innovation by earnestly studying and studying advanced management methods and scientific management experience at home and abroad. Constantly improve the management level and service level of enterprises, create excellent corporate culture, strive to create a rich brand, and make due contributions to the development of the national commercial service industry and the prosperity of the national business.