How do consumers protect their legitimate rights and interests when they buy fake goods?

Gather everyone's strength and sue Xinhua Life Insurance Company and the store that sold you the pearl necklace.

These people in tourist attractions are just doing a hammer deal to deceive tourists and cannot be tolerated.

(1) If you don't give an invoice, you can complain to the tax authorities and be punished.

(2) false propaganda, selling fake goods, you can ask double indemnity.

Reference:

Law of the People's Republic of China on Protection of Consumer Rights and Interests

Article 19 Business operators shall provide consumers with true information about commodities or services, and shall not make misleading false propaganda.

Business operators should give true and clear answers to the questions raised by consumers about the quality and usage of the goods or services they provide.

The goods provided by the store should be clearly marked.

Twenty-first operators to provide goods or services, should be in accordance with the relevant provisions of the state or business practices to consumers to issue purchase vouchers or service documents; When consumers ask for purchase vouchers or service documents, business operators must issue them.

Article 49 Where a business operator commits fraudulent acts in providing commodities or services, it shall increase the compensation for the losses it has suffered according to the requirements of consumers, and the amount of the increase in compensation shall be twice the price of the commodities purchased by consumers or the cost of receiving services.