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The Value and Significance of Decoration Service Platform
The value and significance of decoration service platform, the chain of home improvement is too long, and the information is too large. Users don't understand decoration and are not familiar with consumption, which makes the platform model of information matching for decoration companies, foreman, designers, building materials and furniture manufacturers born, which solves the problem of information asymmetry to some extent. However, the nature of intermediary makes it difficult to intervene in the management and control of decoration projects. The difference between platform mode and vertical mode mainly lies in the ownership of core products. As the convener, the platform is responsible for grabbing users. In addition, the vertical mode is responsible for all decoration, focusing on the product itself, and also doing interactive, trading and delivery platforms. On behalf of enterprises, there are mushroom decoration, love space and life network.
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