Job Recruitment Website - Recruitment portal - Why is Haibi soda only sold in Luoyang?

Why is Haibi soda only sold in Luoyang?

1. Market strategy: This is an important reason that affects the sales of Haibi soda only in Luoyang. As an important city in the central region, Luoyang’s market potential cannot be underestimated. Hibi Soda may be a new brand. If you want to gain a foothold in the market, it would be a wiser choice to choose a smaller market to test the waters. Through trial sales in the Luoyang market, we can better understand consumer needs and feedback, further improve the product, and better enter other markets in the future.

2. Insufficient popularity: Haibi Soda is still a relatively new brand, and its popularity and brand influence are not strong enough. Although sales are booming in the Luoyang market, it is not well known in other cities. Therefore, Haibi Soda needs to strengthen brand promotion and publicity, increase brand awareness and influence, in order to better enter other markets.

3. Production costs and supply chain issues: The fact that Haibi soda is only sold in Luoyang is also related to production costs and supply chain issues. It is understood that the manufacturer of Haibi Soda is located in Luoyang City, which means that sales in other cities require transportation costs and time costs, which will increase the production and sales costs of the product. In addition, supply chain issues are also an important factor affecting product sales. If the supply chain is unstable and the supply of products cannot meet market demand, it will also affect product sales and promotion.