The concept of model agent

A model agent is a person who is responsible for the basic training, planning, packaging and marketing of models, and can make models become spokespersons of various brand images and participate in various brand fashion shows and get commissions. They are the makers of model stars and the behind-the-scenes heroes of the model industry.

Model agents are compound talents. It is more difficult to be a good agent than to be a model. The quality of a model and the market recognition rate depend to a great extent on whether the agent is successful in training, packaging and marketing the model.

Let's take a look at the requirements of the modeling industry for model agents through a recruitment advertisement for model agents.

A model agency wants a model agent

(1) Job requirements:

1. I have worked as a model, singer, film actor and other cultural agents, and I am familiar with the model market and model management workflow; Have the ability to discover and cultivate new models; Have the ability to plan and arrange model career.

2. There are a wide range of good film and television media resources, performance resources and model resources, and certain corporate customer resources.

3. I am keen on fashionable things, familiar with the trends of models, performing arts and entertainment industries, and have a certain understanding of clothing choreography and management.

4. Strong sense of responsibility, high enthusiasm for work, strong sense of group, good market development ability, communication ability, organization ability, coordination ability and management ability.

5. Above 22 years old, with good image and temperament, articulate speech, height of more than 1.6m, and education requirement of bachelor degree or above in related major.

6. Cultural broker certificate is preferred. You can go to the rookie media entertainment business school to take the cultural broker qualification training exam and obtain relevant broker certificates.

(2) Work content:

Mainly responsible for the daily work arrangement, publicity and promotion, marketing planning, performance agency and business negotiation of the company's models, leading the model team to work on behalf of the company and keeping in touch with customers in time.