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How to be a car loan salesman?
First, the business skills of auto loan salesmen
1. When chatting with customers, you don't need to talk too much about technology and theory, but today's news, weather and so on. Therefore, salespeople must read more books and magazines about economy and sales, especially daily newspapers, so as to understand the news and news events of the country and society, which is often the best topic, so that we will not be considered ignorant and knowledgeable when visiting customers.
2. About the salesman's four hours in the evening. A salesman's achievement depends largely on how he spends those four hours in the evening. The worst salesmen watch TV at night, or complain, go out to play, etc. Such a salesman is worthless. Ordinary salesmen go to customers for entertainment, drinking and chatting. Such a salesman will have bills, and it is difficult to achieve high success. A good salesman arranges information, analyzes customers and makes plans at night. This kind of business is good and should have a bright future. I think the best salesman insists on reading for an hour after finishing the salesman's work. I think this kind of business is very promising and I can be a boss in the future.
3. About the salesman himself. Many people think that salesmen should be tall and handsome. A salesman must be eloquent and articulate, and it is good to spit out the oil in his mouth. Salespeople must be able to smoke, carry cigarettes with them and give them to everyone. Salespeople must know how to drink, white wine and beer.
Second, customer discovery skills.
1, yellow pages, there are many yellow pages in general companies, and we can find our original target customers according to the above classification. Now there are many professional industry yellow pages in Shenzhen, such as home appliances yellow pages and toys yellow pages. Salespeople had better find such yellow pages to collect first-hand information. These yellow pages are generally available in large libraries. You can take a notebook and copy it there.
2. Browse the job advertisements. Many newspapers and media have a large number of job advertisements every day. We can get the customers we want by reading the job advertisements. You can also go to the nearby recruitment market. Generally, the recruitment market will post the name and job type of the daily recruitment unit at the door, and you can also analyze what he does through the job type he recruits, so that you can find important customers. You can also visit some big industrial areas. Now almost all the factories are hiring people, and you can also find them through the job advertisements at their doorsteps. You can also check the recruitment website online. The advantages of finding customers from job advertisements are: first, you can find many new customers, because there are many new factories that he just opened or moved here. If you find him first, you will get there first. In addition, manufacturers who can generally recruit a large number of workers are doing well, and they are relatively confident in paying back money after successful business in the future.
3. Network search. You can search through keywords, such as entering the product name of the customer you are looking for in Baidu, and you can find many customers. We can also find customers through professional websites, so that we can find a list of many customers. And you can also find the boss's mobile phone number and boss's name.
4, often go to the streets to find customers, go to the mall to see if they all have packaging, or have the names of brands and companies, you can record them and go back online to find them. Judging a customer's business situation through the sales of products in shopping malls. This also reflects one of his economic strengths.
The best way to find customers is to develop customers through mutual introduction of social networks. We should pay attention to the era of enjoying resources when doing business in the future. You can share your resources with friends and introduce good customers to each other, so it is very easy and worry-free to enter a customer. And because customers look at each other, everyone can be vigilant and the risk is not much lower.
6. Another best method is that customers introduce customers, with the highest success rate. After having several original customers, a good salesman will seriously serve these customers and make friends with them. When you are familiar with it, ask them to introduce their peers or friends. In the future, I will mainly serve the customers he introduced, and then let this new customer introduce by analogy, so that you can easily find your customer network.
Third, customer maintenance skills.
1. Salespeople should be bold, cautious and thick-skinned. In fact, doing business is like chasing girls.
It is estimated that 80% of the business is completed by friendship. The competition is fierce now. The same quality, the same price, the same service and so on. If you want to compete with your opponent, you must rely on friendship. If you treat your customers more attentively than your opponents, you will form a friendship. So friendship is a kind of wealth.
3. Be enthusiastic. Enthusiasm can infect customers. Maybe many of our salesmen will be very enthusiastic at first, but when they reach certain achievements, they will become old-fashioned and lose their enthusiasm in the past. Sometimes I feel that I don't do things so well. Excessive enthusiasm will lose a transaction, but insufficient enthusiasm will lose a hundred transactions. Enthusiasm is far more infectious than rhetoric.
4. There must be a probation period. Clients do it like a man marries a woman. Looking for a client is like looking for a dream lover. From making a phone call to placing an order, just send a love letter to getting engaged. If you are really married, you have to have a honeymoon before you can live seriously. So spend your honeymoon with your clients, and don't get bigger all at once. The novelty of falling in love with marriage at first sight is hard to maintain afterwards. We should give our customers and us some time. Check each other's credit and so on.
1, learn about the car loan products of all banks and car dealers.
2. Cooperate with the people in the car dealership.
3. Cooperate with loan intermediaries.
4. Cooperate with other banks.
5. Only cooperation can increase the business volume rapidly, and it is very tiring and inefficient to find direct customers by yourself.
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