Suddenly! The capital chain of another regional brand supermarket chain was broken and all the stores were closed.

On August 23, it was reported that Yunnan Ximate stopped its business due to the break of the capital chain. According to the online announcement, Yunnan Ximate Commercial Co., Ltd. stopped business on August 23 due to the break of the capital chain. From now on, the company will close the existing 15 supermarket, subsidiaries and DC logistics center and terminate its business.

In the notice, Himart and the company management team once again extended sincere apologies to all suppliers, all employees, all investors and consumers, as well as the government and the media. I feel deeply guilty about the losses caused by the company's closure to partners, employees, investors and consumers.

Regarding the reasons for the closure, the announcement mentioned that since its establishment, the company has invested in opening 24 stores with an investment of 3,654,388+0.7 million yuan. Since 2065,438+09, due to the economic downturn, the company has been operating at a loss, especially in 2020, affected by the epidemic, the company suffered serious losses. After the epidemic, consumption weakened, and major internet and community groups bought and operated, and the loss-making sales without bottom-line subsidies hit the market. The loss of customers is irreversible, and the sales of stores have fallen sharply, with sales and profits falling by more than 50% on average. Under the double impact, the company's operation is very difficult.

According to public information, Yunnan Himart was born in Lijiang, Yunnan in 2009. Is a multi-format retail enterprise. Its main supermarket formats include Ximate Boutique Supermarket, Ximate Supermarket, Ximate Shopping Plaza and Ximate Comprehensive Life Supermarket. There are stores in Lijiang, Wenshan, Kaiyuan, Xuanwei, Baoshan, Tengchong, Kunming, Yiliang, Panzhihua, Pu 'er and Yuxi Yuanjiang, with annual sales reaching several figures.

According to the data of Tianyancha, the legal representative of Ximate is Xie Jiang, with a registered capital of 150,000 yuan, which was established on February 25th, 20 15. Wang Xi, the major shareholder, holds 565,438+0%, and Wang Qiong holds 49%. The business scope of the company includes commercial operation management; Prepackaged foods is also engaged in bulk food and health food. The main supermarket formats are Ximate Fine Supermarket, Ximate Supermarket, Ximate Shopping Plaza and Ximate Comprehensive Life Supermarket. On June 23rd this year, Himart just changed its business scope and added online sales: daily necessities, prepackaged food and bulk food.

It is worth noting that in recent years, many old traditional supermarkets have been in a state of loss because of the lagging digital construction, weak commodity competitiveness and e-commerce impact, and have to transform, adjust or close their stores, or even go bankrupt. Previously, according to relevant reports, Chongqing Chongkelong Supermarket closed on August 20021day 10 due to the need of transformation, and all 42 stores under Chongqing Chongkelong Supermarket closed.

In addition, in the announcement, we see that Himart has contacted the listed company Chongqing Department Store Co., Ltd. for merger and acquisition, which is currently in progress. After Chongqing Department Store evaluates the asset prices of existing stores, head office and DC logistics center, the company will make liquidation and repayment with all partners, employees, creditors and consumers one by one.

After the store is closed, in order to protect the legitimate rights and interests of manufacturers, the company has made clear the operating procedures of returning goods, and trading companies and self-employed individuals can return goods in an orderly manner. Returns follow the principle of certified returns, and trading companies need to bring their official seals to the store to return goods. Trading companies involving more shops can issue a power of attorney to handle returns; Self-employed individuals need to bring the original ID card to the store for return.

The sudden closure of Himart supermarket has also brought some influence to the nearby citizens. "I usually come two or three times a week, which is very close to my home and convenient for shopping. Today, I also brought my wife and children to buy things, only to know that it was closed! " Mr. Liu said regretfully, "It's hard to read their announcement in detail. I don't know what to say!" I hope they can tide over the difficulties and the epidemic will pass as soon as possible! "I used to go to the next floor to buy things. It's so convenient to buy what I lack! It is inconvenient to close the door like this. " Mr. Liu, who runs a shop next to Ximate Supermarket in Tianjie, Gubei, said that shopping is usually about getting on and off the elevator, but now he is a little unaccustomed.

Himart also has a clear solution to the problems involving employees.

The store suddenly closed, and we also contacted several staff in the supermarket. Everyone said that they would strictly follow the company's requirements, and they also believed that the company's upper management would handle the follow-up matters and be responsible to partners, employees and society.

In fact, since the first quarter of this year, both industry media, retail experts and business leaders have had difficult voices from supermarkets. Wang Tian, chairman of BBK, even shouted: Supermarkets and hypermarkets have reached the darkest hour.

As a retail employee for many years, Snail Fresh understands the "difficulty" of traditional supermarket management. Especially since last year, under the online impact and community group buying, physical stores have encountered unprecedented challenges, and even the crisis of being wiped out by the whole army has put forward higher requirements for operation. In the snail's view, those supermarkets with strong resilience and strong anti-risk ability still show strong operational strength under the heavy crisis. This kind of strength needs the enterprise to accumulate over time, and it needs to keep its initial heart, earmark funds, strive to improve its own business and profitability, and always be vigilant to go further.