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When did Xijiade enter Dalian?
According to Zhaopin, Xijiade Dumpling Catering Management Co., Ltd. was established in the first year of 2002. Mr. Gao Defu, the founder of Xijiade Dumplings, founded the first Xijiade Dumplings Shop in Hegang, Heilongjiang. Xijiade Dumplings, which entered Harbin in early 2003, opened its first store in Harbin, named Harbin Yuanda Store.
Due to the lack of brand benefits and site selection experience at that time, Yuanda Store closed down only 1 1 month. In 2004, Xijiade dumplings, which entered Harbin again, rallied and entered Harbin again, and finally succeeded. The headquarters of 20 12 is located in Dalian, and the management headquarters of Xijiade is established in Dalian to manage and support the storefronts and downtown kitchens in various regional markets throughout the country. The market structure of 20 12 was initially formed, and the brand was upgraded in an all-round way.
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