Zhu Xu's main experience

Zhu Xu, Chairman of Lianchuang Century Group; 20 1 1 Top Ten Honest Entrepreneurs of the Year; Doctor of Management, University of Paris IX (Dauphine), France; Outstanding Entrepreneur of Brand Building in China of the Year; China Institute of Economic Reform Experts; Founder and founding secretary-general of China Training Forum; Author of Enterprise Operation.

Chinese name: Zhu Xu

Xu Zhu Mbth

Nationality: China.

Ethnic group: Han nationality

Occupation: trainer, entrepreneur

Major achievements: the president's art of war.

Representative work: Company operation

Title: Chairman of Lianchuang Century Group

Personal profile

* Dean of Master's College * Chairman of Lianchuang Century Group

*20 1 1 Top Ten Honest Entrepreneurs of the Year

:: Doctor of Management, University of Paris IX (Dauphine)

* Outstanding China Brand Building Entrepreneur of the Year.

:: China Institute of Economic Reform Experts.

* Founder and founding secretary-general of China Training Forum.

* Author of Business Operation.

core curriculum

President growth

Implementation ability

enterprise management

Personal deeds

When most students in the school are still clinging to all kinds of model occupations instilled by the background of the times, such as scientists, doctors, pilots and so on. Zhu Xu's wish is to be a factory director. At that time, such a straightforward expression was amazing and caused a sensation among the students. Perhaps you have found that Zhu Xu has shown valuable entrepreneurial spirit since he first chose the road of life.

A restless heart: turn the real estate department into an overseas investment management department.

Entrepreneurship is not only to create a company, but also to make a small department bigger and stronger.

After graduating from college, in order to have a comprehensive understanding of enterprise management, Zhu Xu gave up his part-time job as a student and was promoted to work as a sales manager in a large group enterprise. Later, in order to participate in more practical work, he gave up his decent and comfortable position in the strategic planning department and volunteered to transfer to a subordinate real estate company. Money or ease obviously has no effect on a person with a clear goal. Strategic abandonment is always for the long-term future. For example, Ma Yun, if he insisted on the salary of his former teacher, there would be no Alibaba today.

After entering the real estate department, Zhu Xu's first job was to organize real estate files. Every pile of dusty materials is 1.5 meters high, which is enough to quench the enthusiasm of a young man with high self-expectation, but Zhu Xu thinks that they are actually very professional libraries, and if they are sorted out in detail, they will certainly gain a lot. Sure enough, these legacy business materials are very precious, and many cooperation cases between enterprises and their companies are both rich and practical. So he began to calm down and read the classification page by page carefully. From sorting out contracts, he learned to write contracts. From writing contracts, he realized the skills of talking about contracts, and then mastered the corresponding negotiation skills.

In this way, step by step, their department began to improve, and many excellent achievements made their department become the overseas investment management department, and he also became one of the candidates for reserve management cadres trained by enterprises.

(b) For the survival of self-esteem: successfully put the "Haci Five Elements Needle" into the market.

Life in the enterprise group began to settle down gradually, and stability meant stopping moving forward, so Zhu Xu wondered again: "Is this what I want?" This life is my purpose? "No, he is sure, this is definitely not the goal he wants to pursue. He feels that he still needs exercise and broader development.

One day, he saw a job advertisement in the newspaper, which occupied one and a half pages of the newspaper! At that time, Haci, the first private listed company in China, was recruiting marketing managers. Zhu Xu has a double degree from a regular college and considerable work experience. In order to change his lifestyle, he submitted his resume for an interview. After layers of screening, Guo, the chairman, stood out from 65,438+0,000 people and became the department manager of the marketing department after the last round of collective interview with the top management of the group.

He resolutely resigned and went to work in Haci. As soon as he arrived at the marketing department, he was blindsided: the sales department was not in the headquarters, but in a remote place, and the working environment was very different from that of the previous real estate company. This just feels it is not easy to go from high to low. Choice is always a difficult thing. You can blame others, or you can respond positively, and regard it as a challenge, just like Zhu Xu, who regarded it as an opportunity to start a new business when five colleagues around him began to back down. In less than a year, the "Haci Five Elements Needle" set off a huge upsurge in Shanghai. Zhu Xu also rose from department manager to assistant general manager, then to deputy general manager, and finally to executive deputy general manager, thus creating the strategic cooperation between V26 Slimming Shaqi and Kodak. Insect-expelling and digestion-promoting tablets: a major event of cash and other health care drugs in various medical channels.

(c) Self-certification: transforming a small "ambition" into a huge "influence"

The acquaintance with Yi Fajiu is very dramatic. One day, he suddenly received a phone call from a customer in the office, but he soon found that the customer was not interested in their products like other customers, but asked about him. Later, he learned that the boss of a talent agency called and wanted to recruit CEO for an enterprise focusing on education and training.

He said that this enterprise aims to help others succeed. After listening to this sentence, Zhu Xu couldn't help wondering, what kind of person is the founder of this enterprise? How to help others succeed?

Later, he and Yi Fajiu made an appointment to meet in the coffee shop downstairs. That was the first time he saw Yi Fajiu. Yi Fajiu's first impression is a refreshing and sincere intimacy: although he only wears a shirt, he has a unique temperament in his gestures. During the conversation, Yi Fajiu had a good impression on the young winner. They exchanged pleasantries for a while. After getting to know each other, Yi Fajiu left a message: "If you have this idea and are interested in our company, please come to me sometime."

In the spring of 200 1, he communicated with Yi Fajiu several times. They often talk deeply in a teahouse, sometimes until the teahouse closes at two in the morning. Zhu Xu gradually found that he could find a tacit understanding in the working state of Yi Fajiu: "Nothing is impossible." Zhu Xu himself is willing to create opportunities and be an opportunity creator! Once again, he insisted on his belief, made the final decision, and chose to join Shanghai Inspirational Enterprise Management Consulting Co., Ltd. (predecessor of Influence Education and Training Group) without hesitation.

After ten years' efforts, a company of six people has been established into a group of 1000 people.

From a little-known lecturer workshop company, it has developed into a well-known group company in the industry and won the first brand in China industry for six consecutive years;

I have been silently supporting and promoting Mr. Yi Fajiu, watching him deliver speeches, speeches, flowers and awards honors on behalf of the company on various occasions, from Ran Ran, a refreshing and sincere young lecturer, to a famous figure in the training field and a management master admired by the students!

No regrets!

(d) Life Journey: Miraculous Lianchuang Century Education and Training Group.

20 10 is another unforgettable year for Zhu Xu, because he bid farewell to a very important career in his life and left the influence group. But as he himself said, leaving is a kind of letting go, leaving is a kind of growth. As we can see, whether it is a real estate company or Haqi stock, every departure is a leap, enabling him to create miracles at a higher level. This incident has nothing to do with power, money or desire. ) Lianchuang Century Education and Training Group, built by Zhu Xu, has been on the right track, getting better and better, and miraculously completed the performance that other training companies can complete in a short time. Any development is tortuous and spiraling, and we have reason to believe that he will lead Lianchuang Century Education and Training to create another miracle.