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Facing the trend of economic globalization, how do household appliances go out?
(2) Organize to participate in international trade fairs and fairs held in developed countries and other developing countries such as the United States, Germany, France, Britain, Switzerland, Japan and Singapore in a planned way, so that our air-conditioning products and other household appliances can appear at the trade fairs and fairs, so as to win the favor of customers and merchants in the host country, win their orders and sign contracts. At the same time, we will make use of the expositions and fairs held in these countries to openly recruit international agents and choose those with good reputation, rich experience, good reputation, strong strength and friendly to me. Through these international agents or distributors, we can open up markets in our country and its neighboring countries and regions.
(3) Establish commodity export companies and international marketing teams to directly explore the international market. It is suggested to take two steps: the first step is to implement the snowball entry strategy and first explore the markets of China's neighboring countries, such as Japan, Southeast Asia, West Asia, Alabama and South Asia; Expand the markets of Russia and CIS countries northward; The second step is to implement the strategy of picking mushrooms, set up a sales team, and gradually open up marine markets such as Europe, North America, Latin America, Africa and Oceania.
(4) Strengthen international marketing services.
(5) Strengthen the cultivation of international management talents and improve their quality and ability.
(6) Build an international information network, collect, sort out and store international market information, resource information, scientific and technological information and national international trade policy information extensively, and provide scientific basis for international operation and strategic decision. At the same time, carry out e-commerce, conduct online marketing and accept online orders from customers; Use the information network to feed back customers' demand information, opinions and suggestions in time, and provide objective basis for the company to develop products that meet various market needs.
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