Why is Haidilao successful?

Question 1: What is the secret of Haidilao’s success? 1. Excellent and effective management system 2. Practical marketing planning 3. Detailed, enthusiastic and thoughtful service 4. The tireless pursuit of the entire team

Question 2: Why is the Haidilao hotpot business so good? What is the reason? We all know that now is an era where models win. A good model can accelerate the pace of success faster.

The system is The secret of success, the secret of success of McDonald's and KFC, which are popular in the world, is to have a successful system that can be copied. A mature and successful system can bring easy, simple, fast and safe success to every business partner! Haidilao also has a good model and system, and its service is first-class, so business is very good!

Question 3: Why can’t Haidilao be copied? Recently, I have seen a lot of good talk about Haidilao. Many companies are learning from it. There are even rumors that some people went to Haidilao to work as undercover agents in order to learn, but the result is a pity. Why can't they learn it and take it with them? Although Haidilao’s employees cannot be poached, their technical content is not very high. Why can’t their peers copy them? Behind the many voices of praise, what is the true meaning of Haidilao's prosperity? Through the understanding of this company, Shangyang Tianxia discovered that the difference between Haidilao and other peers is not the hot pot itself, but the difference in cultural concepts that goes deep into the bones. Specifically, *** are as follows: 1. Haidilao is managing corporate culture, managing the hearts of employees and customers, and aiming to provide the best experience for employees and customers. But other peers are running businesses with the goal of maximizing profits. These are two completely different value orientations. To use an inappropriate metaphor to describe it, a carnivorous wolf needs to learn from a vegetarian sheep to eat vegetarian food. Of course, the effect is not satisfactory. 2. Haidilao has deeply implanted its culture and philosophy into the bone marrow of every employee, and even into the hearts of its customers, and this culture and philosophy exactly cater to the simplest needs of human nature. This culture was started by the founder, replicated and spread from the inside out, and grew by recruiting and cultivating family members, allowing employees to control their own thoughts and achieve "governing by doing nothing." The entire enterprise is like a "paradise", saving a lot of management costs. However, other companies use an outside-in control method, that is, directly recruiting ready-made employees, retaining employees' original thinking and habits, and using rigid systems to control employees' active thoughts. This results in high employee mobility, management costs, and labor costs. If it remains high, the results of business operations will of course be very different. 3. Haidilao follows the path of steady development, works steadily and step by step, does not follow the route of capital operation, and refuses venture capital. They decide how much territory to expand based on the number of members in their "Utopia". Although the number of stores does not grow quickly, once they expand a "territory", they will be able to take root and sprout, and will not easily wither and wither, because they have always maintained sellers whose demand exceeds supply. Market trends, and this trend becomes more and more obvious as its influence increases. 4. Haidilao culture is the core of entrepreneurial culture. It is the entrepreneurs themselves who need to learn, not ordinary employees. Many of the people who go to study are employees of the company rather than the boss himself, but it is the entrepreneurs themselves who influence the core culture of the company. Therefore, even if the employees learn the essence of this dispatch learning method, the impact on the company will be very limited. , because the influence of ordinary employees on entrepreneurs is often too weak. 5. Excellent corporate culture is formed in the early stages of a company's establishment. When a company grows to a certain scale, it is very difficult to make major adjustments to the deeply ingrained culture. This kind of adjustment is even more difficult than building a new company, because you will find that the new cultural reform will encounter countless resistances as it advances. Unfortunately, most businesses don’t realize the importance of culture until they reach a certain scale. 6. Haidilao culture has a strong historical background, so it is difficult to copy.

Not every entrepreneur has excellent entrepreneurial spirit in the early stages of starting a business. Haidilao has been successfully operating for nearly 20 years and has experienced years of accumulation and precipitation. What is left behind is the essence of its culture. This culture has a deep history. Background - People have different value orientations in different eras, and this historical accumulation cannot be replicated. 7. Few companies can create a pleasant, independent and efficient collaborative atmosphere like Haidilao. Moreover, this kind of atmosphere is a team with tens of thousands of people. The appeal and teaching power of this kind of scale to new employees are difficult to replicate. 8. Many companies have simply learned Haidilao’s technology. Facts have proved that it is not uncommon for companies with technology superior to Haidilao, but their business is not satisfactory because this is not an industry that can be supported by technology alone. 9. Other companies are rushing to learn from each other just to promote Haidilao, making it more difficult to surpass. Haidilao has nearly 20 years of brand accumulation. When many peers have been following behind to learn from it and praise it, and even deify it, more people will pay attention to Haidilao, and learning has turned into promoting Haidilao. Even if customers experience the same service, they will say that they learned it from Haidilao. 10. Many companies learn from giants, but ignore innovation. There is only one Haidilao. Even if we can learn 100% of its essence, it will not become the real Haidilao. If these companies cannot innovate and just blindly follow, they will ultimately be cannon fodder and stepping stones for giants like Haidilao. To sum up,...gt;gt;

Question 4: How to pass the Haidilao interview success rate. If you want to improve the success rate of interviews, you must have considerable skills. I attended the interview on the 10th, with 4 years of work experience, 13K, plus the end of February. I was accepted by the interviewer on the spot, and the entry time was set. A perfect interview requires preparation and selective interview selection. You don’t need to interview with any company. 1. It depends on the sincerity of the other party. Generally, if the other party is very sincere, it will be reflected in the interview notice email, such as "After reviewing your resume, we believe that your qualifications are very consistent with our job requirements, and now invite you to come for an interview." See such interview notice , the success rate has reached 60%. "Very consistent" already means that the other company has set its sights on you, and you have a considerable sense of recognition from the bottom of your heart. When encountering this kind of situation, you must grasp it well and be fully prepared. 2. For companies that only send emails and don't make phone calls, you don't need to go for an interview. They are either not in a hurry or they can't afford your salary. 3. Before the interview, pay attention to check the information of the interviewing company online, and have a certain understanding of the industry and products of the interviewing company. 4. The resume you bring to the interview must be consistent with the resume found online by the interviewing company. This issue is very important. If there is a difference, you may not have the opportunity. 5. You must have a clear and accurate way of describing your work history on your resume. There should be no contradictions. You must state it truthfully. Don't lie. Lying can be easily exposed. 6. During the interview, you must answer questions at an appropriate speed, not too fast, and express clearly to show a sense of maturity. 7. Learn lessons from failure and find out the reasons for your failure (many times it is because you don’t have an accurate price for yourself. If it is too high, you will often lose a lot of opportunities. I know this very well).

Question 5: What is the secret to Haidilao’s success? 1. Excellent and effective management nail making

2. Practical marketing planning

3. Meticulous, enthusiastic and thoughtful service

4. The tireless efforts of the entire team Request

Question 6: What advantages does Haidilao have online that enable it to succeed through this model? Haidilao's success depends on Haidilao establishing an internal operating mechanism that is different from other companies. First of all, the outer layer of Haidilao’s advantages is Haidilao’s high-quality services. Haidilao's high-quality services have helped Haidilao win customer satisfaction and gain profits. Secondly, Haidilao’s customer service comes from its excellent workforce. Haidilao's outstanding employees determine that it can provide differentiated services that are different from other catering companies.

Finally, and of course the most important thing, Haidilao's managers, including the boss, treat the employees of the company well, provide employees with generous benefits, empower employees, organize employees to participate in various activities, and mobilize the enthusiasm of employees. The above three factors are interrelated. Managers treat employees well, employees provide high-quality services to customers, and customers feel good service, which is the advantage of Haidilao.

Question 7: Can Haidilao’s model be copied? Haidilao’s model should not be copied, because its current services have become the corporate culture of their company. It is not about simply imitating or digging a few seabeds. It's okay to recruit people. Only in that atmosphere can you truly experience the magnetic field effect. Once you leave, it won't take long for you to be assimilated to other places. I think the entire atmosphere of Haidilao is somewhat similar to that of an MLM organization. They are all the same persistent, the same people are full of enthusiasm at all times, and the same meticulous care and consideration for the people around them, just to make you willing to do it. Seek benefits and work hard for it, one is to allow you to realize your own life value!

Question 8: How does Haidilao’s internal customer philosophy deepen its understanding of customers, and how does its emphasis on customers help it succeed in the hot pot industry? To put it simply, it is customer-centric. The service is very user-friendly

Question 9: My overall impression after reading the book Haidilao is that management is an art, not a science. As an art of management, talent and practice are far more important than knowledge and theory.

This is the sentence I remember most clearly after reading "Haidilao, You Can't Learn". Haidilao's management cannot be copied by others, and Haidilao's success cannot be copied by others. To be more precise, Haidilao was not managed by founder Zhang Yong, but created by Zhang Yong. Others can learn its form, but not its spirit, because God created thousands of people with thousands of faces, and everyone has his own God can only improve and improve, but cannot copy others and become others.

There are many inspirational books that always teach you how to succeed. One moment they tell you the details that determine success or failure, and the next moment they tell you that you only need to persevere to win. Sometimes I read too many of these books and listen to too many lectures. , but got lost. I remember that in a magazine with a lot of petty bourgeoisie fans, there was a column that published some short stories all year round, aiming to tell young people the philosophy of life and the path to success through short stories. I remember that there were two stories published in this column of a magazine at the same time:

1. When digging a well in the desert, someone chose a spot and drilled as hard as he could until there was no water even for 50 meters. Finally, he gave up. . In fact, there is water 50 meters away, so we only need to dig down 5 meters. (It seems to tell everyone to learn to look for more opportunities and not to be stubborn.)

2. Drill a well in the desert. Drill 5 meters down. If no water is found, dig another one 50 meters away. This is the rule. After hitting 50 places but there was no water, I finally gave up. In fact, any well he dug would only need to be 6 meters deep, that is, there would be water for every extra meter he dug. (It seems to be telling everyone that as long as you persist, you will succeed)

Of course, some smart people will definitely come to a comprehensive conclusion after looking at the two cases, saying that we must learn to face the actual situation flexibly and learn to be specific. Analyzing the issue concretely, this is the truth, but it also means saying nothing.

When many of our trainers give lectures to students, they always explain various methods and theories to them in a very thorough manner, and then use various cases to support them. However, in fact, they intercept the fundamentals of the cases out of context. It cannot be explained why this case was successful. Just as Wal-Mart's low-price case has been in Harvard Business School's textbooks for so many years, no supermarket has learned and grown into the second retail giant.

Success cannot be copied. Even if you take 10,000 steps back, you can learn everything from Zhang Yong physically and mentally, but when you make hot pot again, the employees you face are already born in the 90s, and the customers you face have also experienced the upgrade of Haidilao. Depending on the service content, the environment you are in and the problems you face are different. Can the same person and one behavioral method be successful? As the old saying goes: Current events create heroes.

Everyone’s opportunities and luck cannot be copied.

Business success cannot be replicated. Every truly successful entrepreneur is an artist who is good at creating. This is true in business, and it is true in politics. I once had a friend who particularly liked reading memoirs or books introducing life stories of various political celebrities, and found that everyone’s success and rise to power have their own stories, which cannot be copied.

Success cannot be copied, but the pursuit of success is the right and expectation of each of us, so why don’t we stop working hard? Completely on the contrary, each of us has to work hard, but when we work hard, we can try to turn our perspective away from the outside world and back to ourselves. When we are in difficulty, we don’t think about what external think tanks can give us after a few days of research. External suggestions can only be used as a reference. Only you, who have been in your own company for a long time, understand the situation of the company best, believe in your own mind, and use your mind to be more likely to find your own path to success through practice.