Types and keys of enterprise digital transformation

Digital transformation of enterprises is the general trend.

? At present, no one should doubt the necessity of digital transformation of enterprises, which has become a subject related to the survival of enterprises. If you don't transform, your competitors will transform. After digital transformation, enterprises have higher production efficiency, less waste and less risk. Some even bring digital innovation income, which has an obvious advantage in the brutal competition faced by enterprises. Enterprises without digital transformation will be at a disadvantage.

? Nowadays, the competition faced by many enterprises often does not necessarily come from their own industries. Some enterprises do well in their own industries, but they don't know that cross-border competitors often take what they need and become big catfish in the industry. For example, Tesla builds cars, Didi operates taxi services, Airbnb participates in hotel business, and Qingdao Kute manages cross-border export enterprises. Are examples of cross-border competition. Nowadays, we are not ready for digital transformation, and even have no chance to turn over.

Types of digital transformation of enterprises

? There are generally two kinds of digital transformation of enterprises: digital business optimization and digital business transformation. The former does not change the existing sources of income and business model, but only optimizes management, improves efficiency, increases revenue and reduces expenditure, and prevents risks; The latter may be the subversive of the industry. Often cross-border competition, income and business model will change.

? For most enterprises that have formed a scale, the first thing to do is the former, that is, digital business optimization. With the optimization of digitalization, enterprises must complete the construction of digital center, thus laying a good foundation for the possible latter, that is, the transformation of digital business. It can be said that in today's society, digital business optimization is a necessary option, and digital business transformation is an optional option, because although transformation contains opportunities, it also hides huge risks. You want to change the life of cross-industry competitors, but after all, competitors have the upper hand in this industry. If you prepare in advance, I'm afraid you may not win.

Disciplines involved in digital transformation of enterprises

? Whether it is the optimization of enterprise digital business or the transformation of enterprise digital business, it is a complex subject, which mainly involves the knowledge of three disciplines: 1, information management; 2. Analysis (including BI) and algorithm; 3. Leadership and management of change.

The first two subjects are related to it, and the third one belongs to management, which is about the change of organizational culture, the change of people's way of thinking and the change of people's management habits. In information systems, managers often lead subordinates to change, but it is not only subordinates who are digitally transformed, but perhaps more importantly, managers themselves.

? Many organizations are struggling on the road of digital transformation, especially when the top managers of the organization don't know enough about the difficulty of digital transformation, they often give such projects to IT to take the lead. At this time, it often feels ashamed, because the resistance it encounters is huge, and this resistance is often not only conservative, but also aggressive, which eventually leads to its own confusion about where the problem lies.

The construction of business intelligence and analysis system is the key to the digital transformation of enterprises.

? Gartner's research results show that building an effective BI and analysis system is the key to the digital transformation of enterprises. In the past twenty-five years, we have lived in an era of rapid development of information technology. We have established a large number of information systems, and we have improved the network, Internet? We have bought a lot of machines, however, we can ignore the figures (or data) behind those information systems, which are becoming isolated islands and fragmented, making it difficult for organization managers to gain insight into the real situation of enterprises and provide effective decision support for department heads.

? Although we have entered the era of big data, people's understanding of data has been strengthened, and they are trying their best to use big data to create benefits. Most of those big data are data with low value density, and the real value density is a lot of business and management data accumulated in our information system. Making good use of this part of data can greatly improve the management level and efficiency of enterprises. That's why Gartner surveyed thousands of enterprises, and finally came to the conclusion that enterprises in the world and China, whether advanced, medium or backward in information construction, all agree that BI and analysis are IT technologies that can help their organizations realize their mission and increase their competitive advantage.

? But BI and analysis system are not easy to do. Because it often involves the digital transformation of enterprises, and the transformation involves management disciplines. As a leader in the application of BI and analysis, Jiju Co., Ltd. took the lead in setting up a digital management consulting department to provide digital management consulting services for enterprises that want to access BI and analysis systems, and to help enterprises realize digital transformation by using informationization and big data.