What is the business model like Jiedian?

***Xiang Power Bank operates in two main modes:

1. There is no payment between the merchant and the power bank company

In the promotion cooperation between merchants and power bank companies, there is no payment between each other. The profits of power banks will not be shared with the cooperative stores. It is just that the power bank companies borrow the space and power of the merchants, and the merchants use *** to enjoy charging. Bao, attracting hidden consumers or providing charging services to customers, both parties are exchanging resources and enjoying mutual benefit.

2. ***Xiang Power Bank Company shares the revenue with merchants or charges admission fees

At first, ***Xiang Power Bank Company and the stores settled in agreed on a 50-50 ratio. In the later period, there may even be 37 points, or 19 points.

In fact, merchants who settle in such a business that is sure to make a profit are also very fond of it. iiMedia Consulting data shows that in the first half of 2019, the main reasons for merchants to cooperate with ***Xiang power bank brands were to obtain a share of ***Xiang power bank profits and to be consistent with peer competitors, followed by attracting consumers. and improve consumer experience.

Extended information

The price increase of ***Xiang power bank

At present, the market of ***Xiang power bank has basically formed the structure of "three electricity and one beast" pattern, this industry has already entered the profit stage. Regarding price increases, experts said that after returning to normal business logic, price adjustments are normal.

The market competition in the industry is relatively abnormal. Most of the power bank companies compete with each other for profits, and some stores set up high prices. The cost of renting a mobile phone, cloud charging bar and other special power banks for two hours is 4 yuan. After the price adjustment, the price of ***Xiang power bank is generally 2 yuan/hour, mainly in mass consumption areas such as restaurants and hotels. In special scenes such as scenic spots and ports, the price may rise to 5-8 yuan/hour.

The players that are increasing their prices today are mainly the leading company of enjoying power banks, “Three Electrics and One Beast”. According to data from iiMedia Research, the number of users of China’s most popular power banks is expected to exceed 300 million in 2019. In the first half of 2019, China enjoyed the largest share of power bank users, with street power ranking first in the industry with 40.5%, while small power, monsters and calls accounted for 23.6%, 20.9% and 11.7% respectively.

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