Job Recruitment Website - Recruitment portal - Ur women's clothing brand list (UR is the world's top 500? )
Ur women's clothing brand list (UR is the world's top 500? )
Ur "Fast Fashion" produces a small number of clothes, which not only reduces the display of individual clothes, but also artificially creates scarcity, which can well drive customers' desire to buy.
Ur produces 3-4 times the clothing style of ordinary enterprises every year, and has UHF product updates every week, so there will be no duplicate goods on the shelves when the goods are sold out.
At present, the scale of UR is not large, and there are not many physical stores. After the opening of e-commerce, UR's online performance has also soared.
Ur is a fast fashion brand.
UR is the abbreviation of URBANREVIVO, and urban revivo is a fast fashion brand under URLIMITED, Cayman and URHKLIMITED Hong Kong Group. Brand operation in China District is the responsibility of Fast Fashion Guangzhou Co., Ltd., a subsidiary of the Group.
2. Fast fashion is characterized by "fast, ruthless and accurate", which drives the global fashion trend.
"Fast" means that fast fashion clothes always keep up with the trend of the season, new products arrive at the store very quickly, and the frequency of window display is twice a week.
For example, ZARA, HM, Uniqlo, MeCity, MIX-BOX and 37 Love in China.
The characteristics of fast speed, ultra-high frequency update, fast fashion and always following the trend make people who pursue fashion flock to buy together.
"Malicious" refers to fierce competition between brands, and consumers can buy fast fashion clothes at a speed comparable to brand competition. It is common to be a "moonlight clan" every month.
"accurate" means accurate vision.
Designers can predict the recent fashion trends and design all kinds of fashionable clothes in a short time; When consumers choose goods, they buy them when they are sure and never hesitate.
3. Generally, "Fast Fashion" collects fashion information through the latest press conference of international brands, carries out integrated design, and then makes sales. The fastest time is 12 days, and the price is lower than110 of similar styles of international brands.
"Fast Fashion" produces very little garments, which not only reduces the display of individual garments, but also artificially creates scarcity and drives the desire to buy.
At the same time, fast fashion produces 3-4 times the clothing styles of ordinary enterprises every year, and the products are updated every week. When the goods are sold out, there will be no duplicate models on the shelves.
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