Bu Zhi Internet Recruitment

36Kr learned that following the announcement in 20021September that the A-round financing exceeded 100 million yuan, the textile industry Internet manufacturer "Xi Youshuk" completed the A+ round financing again and officially changed its name to "Luyou Shuk". This round of financing is exclusively invested by Lightspeed China, and Zhiyuan Capital continues to be the exclusive financial advisor.

Luyou Digital Branch was established in 2020, and 36Kr made an in-depth introduction to the company in the last round of financing. Luyou Mathematics Department focuses on technology digitalization and R&D, focusing on the flexible manufacturing mode of sales and fixed production, and comprehensively constructs the digital supply chain ecology of fabrics to realize the intelligent manufacturing of textile industry driven by data and R&D. At present, Luyou has built the digital supply chain ecology of ODM fabrics.

According to the research of Cinda Securities, by 2020, the added value of textile and garment industries in a broad sense, including textile industry, garment industry, footwear industry and leather industry, will account for about 6% of the total manufacturing industry in China, which is close to the automobile manufacturing industry. However, it is worth noting that although the textile and garment industry is huge, it is extremely scattered, and the digital level of textile manufacturing is almost at the bottom of the manufacturing industry.

Digital transformation and industrial upgrading have become an inevitable trend in the era of Industry 4.0, and intelligent manufacturing will become a growth engine that can not be ignored to improve the overall manufacturing level of the country. However, because the textile industry has been eating the dividend of the incremental era in the past few decades, it is not easy for this industry to upgrade and transform its industrial structure to intelligent manufacturing and flexible production from the root under the constraint of attaching importance to assets, capital and manpower.

Zhang Shuai, CEO of Luyou Mathematics Department, said: "Due to the strict qualification requirements of the printing and dyeing industry, there are only over 10,000 printing and dyeing factories in China, and there are about 1600 above designated size. Judging from the relationship between supply and demand, it should be in short supply. However, the actual situation is that there is a serious waste escape sequence in the printing and dyeing industry. "

First of all, due to the mismatch of time and space, the supply of printing and dyeing factories is in short supply in the peak season, but it is at a standstill in the off-season. On the whole, its average annual operating rate is actually only 70%;

Secondly, because most of the printing and dyeing capacity is mainly based on processing, it relies too much on "old masters" and there is no technical precipitation, so it is impossible to realize the rapid response of demand side requirements;

Thirdly, because most printing and dyeing factories are in the state of taking orders to work, they don't have their own independent goods. In the transaction, they have no bargaining power at all and cannot create additional value for the demander.

At the same time, because the printing and dyeing process requires multiple machines to work together, the accuracy of the order will be higher.

However, at present, the fabric end solutions in the industry only stay in relatively simple and non-standard parts such as spinning and weaving, and the added value is low, while the printing and dyeing links with the highest technical difficulty and capital intensity are discouraged. The interconnection of printing and dyeing links needs more energy to achieve.

In recent years, with the diversification of global consumer demand and the rise of fast fashion brands, the demand for small orders and quick response in ready-to-wear links is getting stronger and stronger. Quick response to small orders means that brands produce fabrics and clothing in order to avoid inventory, test consumer demand within 3 days through live broadcast or flat sale, and quickly organize reproduction according to demand. Generally, the goods are delivered within 15 days, which requires extremely high compatibility and agile response for small orders in the supply chain.

Textile printing and dyeing is an important link in the ecological chain of garment manufacturing, and its demand side is constantly changing. The original market spot and continuous large-scale production mode can no longer meet the needs of "richness" and "certainty" at the same time, and flexible and rapid response has become the bottleneck of the development of the whole textile printing and dyeing industry. Once the bottleneck of flexible and rapid response is broken, the whole industry will surely usher in a second growth curve.

Luyou Mathematics jumped out of the misunderstanding of simply applying the Internet model to the textile printing and dyeing industry, relying on industry experience to go deep into the industry, technology and digitalization first. On the one hand, the demand side is empowered by digital R&D, and the supply side is empowered by digital technology; On the one hand, by defining the standards of fabric color, feel and physical and chemical properties, the process package with unified industry standards is output, and finally the flexible manufacturing mode of sales and production is established through ODM to create the fabric digital supply chain ecology.

The reason why we can make a forward-looking strategic layout and choose to build the digital supply chain ecology of ODM fabrics as the starting point is related to the combination characteristics of industrial people and internet people in Luyou Mathematics Team. Zhang Shuai, CEO of Luyou Mathematics Department, is a postdoctoral fellow in materials science at Donghua University. He has more than 65,438+00 years of industry experience in textile and garment industry. He is the former co-founder of Alibaba rhinoceros Zhi Zhi. During his tenure, he led the business team to complete the flexible and rapid response mode of ODM clothing. During my tenure at Decathlon, I completed a number of technical fabric research and development work. Chairman &; Chief product officer; Wei Jinlong, the chief technologist, is the earliest dyeing and finishing professional in China. He has been deeply involved in the dyeing and finishing industry for 27 years and successfully led Yumin Knitting to the market (HK00844). Chief Operating Officer Tao Zhangmu also has more than 65,438+00 years of experience in textile printing and dyeing industry. Before joining Luyou, he was the co-founder and senior vice president of Bu Zhi Internet, and once successfully built a digital supply chain information platform for textile printing and dyeing industry from 0 to 1.

At present, based on the strategic deployment of flexible supply of ODM fabric digital supply chain, Luyou Mathematics Department, on the one hand, conforms to the national industrial policy of environmental protection and low consumption, and makes environmental protection layout such as green energy and bio-based materials in advance; On the other hand, we will quickly establish a domestic sales network, and have or will soon set up offices in Guangzhou, Shanghai, Yantai and Taiwan Province Province.

In the future, with the country's efforts to open to the outside world, Luyou Mathematics will focus on overseas markets in advance, covering a wider range of areas with strong overseas demand.

It is reported that this round of financing of Luyou Digital Branch will be mainly used to upgrade the ecological construction of digital printing and dyeing, speed up the construction of sales network at home and abroad, expand cross-category production capacity, etc., and promote the collective efforts of the textile industry to further reduce costs and increase efficiency, and realize the benign transformation of industrial structure as soon as possible.

Gao Jiankai, a partner of Lightspeed China, said: "Under the new economic normal, the textile printing and dyeing industry is repositioning as a traditional manufacturing industry. However, the digital upgrade of this industry is limited by the difficulty of standardized one-stop production and the lack of high-quality solutions. Luyou Mathematics Team has profound industry knowledge and rich industry experience, and drives the intelligentization and commonality of textile printing and dyeing industry with data and technology. Their innovative model has been verified in intelligent manufacturing, flexible supply chain and other fields. We look forward to the company's faster and better development, inciting the high-quality development of China textile printing and dyeing industry with digital changes, and promoting the upgrading of green industries in this industry. "