What must I know if I want to apply for a sales manager?

What must I know if I want to apply for a sales manager?

What must I know if I want to apply for a sales manager? The sales manager must be a senior sales manager and have certain work experience and sales ability. What must you know if you want to apply for the position of sales manager? The content of this article is introduced for everyone.

What 1 questions do you need to know to apply for a sales manager? 1: What's your attitude towards strange phone calls?

Most people will have a defensive attitude when they receive strange phone calls, not to mention that you want to sell your products to each other. This is not a hidden sales trap. Many companies' sales will take the form of visiting customers, and this process has high requirements for whether sales can grasp the overall situation. Who to call, who to call, what message to send, and even the speed and tone of speech are extremely important. Customer-oriented, thinking from the customer's point of view is the core of promoting sales.

Question 2: What methods should salespeople take to build a sales model?

As we all know, sales leads can guide sales staff. Here, we don't advocate letting salespeople explore their original resources, nor does it mean that salespeople can't build their own business capabilities. Tracking the existing sales resources may be costly, and the personal quality of the sales staff is also required. The sales promoted in this case will not only improve the profit margin, but also let new customers better understand the overall life cycle of the company.

Question 3: How to achieve a balanced relationship between sales and marketing?

Sales and marketing complement each other. Generally speaking, sales pay more attention to results, while marketing should pay attention to market analysis and research while paying attention to results, and put forward corresponding countermeasures. Sales and marketing need to reach a consensus on some issues: exploring potential customers, market leading edge, short-term development direction, etc. If we can coordinate marketing and sales, many problems will be solved.

Question 4: The difference between sales managers and salespeople in the division of functions.

The fundamental difference between sales managers and ordinary salespeople is that one needs to manage and improve the whole team, and the other focuses on personal performance. In fact, the subtext of this question is: how much commission do you want? In addition to the basic salary, the salary of the sales manager depends more on the overall performance of the team. Only by improving the team performance and constantly promoting the overall sales of by going up one flight of stairs can the sales manager bring more rich returns.

What two questions do you need to know if you want to apply for a sales manager? 1: Is it no longer feasible to call strangers?

Example: Some interviewees may take a defensive stance, or think that this is a problem with hidden traps. The answer is of course no, when all means (market environment, marketing, etc. ) failure, answering the phone is something that the sales representative can always control. But it is extremely important that they call, who they call, what information they provide, and what frequency and rhythm they use. In today's buyer-centered world, strange phone calls must be customer-centered and value-oriented.

Question 2: Should sales representatives get hot leads or build their own sales funnel?

Answer example: similar to the first question, but from a different angle. The correct answer is "Yes, we should get hot clues", but this is not because they are lazy or can't build their own business from scratch. Lead-oriented sales are often more cost-effective than inviting expensive sales representatives to visit strangers.

Yes, of course, leads are expensive, but if sales representatives use hot leads more effectively, the individual final cost of obtaining leads and new customers will have a better performance on the overall life cycle value and profit rate of the enterprise.

Question 3: What is the ideal relationship between sales and marketing, and how to implement it?

Answer example: the collaboration between sales and marketing is not just inviting the marketing team to attend the sales meeting. The ideal relationship will first make them reach a consensus on the vision of success and the definition of some issues, such as suitable potential customers, leading advantages, short-term opportunities and so on. Ideally, they should work together in the same sales funnel to ensure that their work results are measured and pay is allocated according to the performance of the overall sales funnel. The marketing function needs to be responsible for winning qualified opportunities and closing business. When the marketing and sales are coordinated, the daily and weekly operations will be solved.

Question 4: Why don't you want to make more money in this position with better personal performance?

For example, the sales manager also has a part of salary, which is a performance bonus or commission based on team performance. The best sales managers know that in this condition, in order to make more money, what they need is not to push up their own sales, but to improve the team's performance and constantly push up the overall sales.

Question 5: What kind of internal structure is needed for the best operation of the sales department?

Answer example: I think a layer structure like yours is very reasonable. Because there are few people in your company, you can adapt to the change of demand more quickly. The larger and more hierarchical the organization, the longer it takes to respond to the sales feedback. If you spend too long, customers will soon turn their attention to new products.

Question 6: How to effectively manage salesmen?

Example: salespeople are as important as company salespeople, but you must make sure that what they do for your brand is a fair deal.

Question 7: Should the sales representative pay the commission?

Example of answer: Yes. Today, more and more companies pay their representatives, but the best representatives still want their salaries to change, because what they want is actually a raise. When they finish the task, they will be willing to accept a high salary comparable to that of the top management, even if the income is not good once in a month or a quarter.

Question 8: How do you make different employees do suitable jobs according to their characteristics?

Ex: I will support them to do what they want to do and help them achieve their creative goals. Compared with many colleagues, I have more skills in accounting and financing modeling. When they have a good idea, I will say, "Let me measure some numbers according to that idea and try it." Then I offered them "live ammunition" to prove these ideas. So, my answer to your question is that I will try to balance their creativity with my own ability.

Question 9: What is the most difficult task you have ever handled?

Example: My supervisor arranged an advertising project for me to attract customers to the shopping mall with small passenger flow for Christmas shopping. The survey shows that the shopping market is very popular with young people, but parents don't like it. Therefore, in order to increase the flow of adults, we made advertisements and held a mom-and-dad competition. In fact, I brought some advertisements and press releases today, which are in my briefcase. do you want to see it ?

Question 10: What do you think is the biggest challenge for sales managers?

For most salespeople, knowledge comes entirely from experience. Lack of formal business training will have an impact on strategic planning and finance, but I have attended many seminars to learn this knowledge. In addition, I will also consider receiving any administrative education that does not conflict with my business trip arrangement.