How did Jinan Telecom participate in the microfilm competition?

Register your mobile phone number, upload a video, any video can be used, there is also a treasure hunt area, you can also get phone bills by voting, and you can also get a smart phone by forwarding it to Sina Weibo. I haven't seen such a large-scale prize-winning activity in telecom for a long time. Now you can get a phone bill of 100 yuan immediately by uploading a video, and 100% chance of winning.