What is the case manager recruited by the real estate company responsible for and what is the case?

The case field of a real estate company refers to the sales office and sales center.

The case manager is responsible for: management of sales center and sales office, site layout, advertising, house purchase consultation and sales.

Case managers are familiar with the basic knowledge of real estate. In addition, they should also be familiar with the circulation process of sales, and master the sales skills such as negotiation skills, oral skills, language skills of product sales, telephone follow-up sales skills and sales persuasion skills. He should also quickly analyze customers' buying behavior, decision-making and psychology, and skillfully use sales promotion means.

Extended data:

At present, there is no traditional salesperson in the sales office, and the title of salesperson has been replaced by "property consultant" or "sales consultant". In the change of this title, the single sales function of sales staff has also expanded to the comprehensive service function of "property consultant".

According to Carmel and other project sales leaders, the current real estate (sales) consultants are not only different from traditional salespeople in name, but also different in service awareness and service scope. They not only have high cultural quality, but also received systematic training in real estate.

At the same time, we should also understand the knowledge of finance and financial management, have the characteristics of compound talents, and be able to provide customers with consulting services such as buying a house, lending and market analysis. For property buyers, the enthusiasm and professional knowledge of property consultants can make people realize the connotation of this property, generate trust and be more willing to buy a house in this property.

References:

Baidu encyclopedia-real estate sales