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Why is Fat Donglai so popular?
On March 26, a picture of Fat Donglai’s salary and benefits was circulated on the Internet in Xuchang, Henan Province. The mention of a “grievance award” attracted the attention of netizens. In response, the Fat Donglai Supermarket office responded that the company does have a "grievance award" for employees who are complained, insulted, or intimidated for stopping uncivilized behavior. Depending on the situation, the bonus ranges from 500 yuan to 5,000 yuan. No wait.
Who is Fat Donglai?
Pang Donglai currently has 12 stores in Xuchang City and Xinxiang City, Henan Province, 10 of which are in the base camp of Xuchang. But because of its quality and service, it became popular all over the country. "If you are not satisfied, just return the goods" has been deeply rooted in the hearts of the people of Xuchang and Xinxiang, just like "If you are afraid of getting angry, just drink Jiaduobao", and this scene! Fatty deserves to be here to make money, this pattern!
It is not enough to position Fat Dong Lai with names such as "Haidilao in the supermarket world" and "China's most beautiful supermarket". No wonder Jack Ma gave the highest praise as "a mirror of Chinese enterprises!"
When it comes to Fat Dong Lai, this story is very vivid.
A reporter from Xuchang Daily in Henan gave an unforgettable example. When it snowed in winter, when he entered the gate of Pangdong Lai as a customer, the employees would use feather dusters to help him flick the snowflakes off his body.
“It’s like when I visit a shopkeeper’s house in the village, he’s very cordial,” he said. Fat Donglai has spoiled us Xuchang people rotten. When we go to shopping malls in other cities, if we encounter products , where the service is unsatisfactory, you can't help but think, "It would be better for our Fat Dong to come."
So, when we moved to a new address, on the opening day, everyone in the city went there, which caused a lot of traffic and supermarket management pressure, so that the boss Yu Donglai was soon forced to close. This shows how popular it is and how popular it is with the local people.
Why is Fat Donglai so popular?
Let’s see what the media said:
Nanny-style service:
Once Fat Donglai discovers that there is a problem with some of the products he purchased, he will do it in batches off the shelves; customers who have already purchased can directly return or exchange the goods with the purchase receipt; raw durian can be returned; if you buy seafood in Pandong Lai, the waiter will drain the water to prevent customers from buying any water.
High internal benefits:
Five insurances and one housing fund, all kinds of benefits, scolded by the leader, and even "grievance award";
Employee-oriented :
95% of the profits will be divided out, and it is said that half of the profits will be divided out. Pay attention to money and people gather together; the store is closed on Tuesdays.
Pang Donglai has many employee benefits. For example, Pang Donglai’s employees currently have about 140 days of rest per year.
Ordinary employees of Fat Donglai Company also have 30 days of paid annual leave.
Convenient small facilities:
Direct drinking water dispenser, maternal and infant toilet, free power bank, elderly shopping cart, reading glasses, cotton gloves, etc.;
Society Responsibility:
SARS donation, earthquake donation, Wuhan donation, Zhengzhou donation.
Look at what Pang Dong Lai does
There is a saying in the retail industry that there are only two types of supermarkets in China: Pang Dong Lai and others. As long as you enter Pang Dong Lai, all your They will help you think of your needs.
I was very impressed when I got started. There are seven different types of shopping carts. The usage of each cart is also marked with which shopping cart is suitable for different groups of people.
The spice shops frequented by the elderly have magnifying glasses.
There are also thoughtfully placed gloves beside the frozen food shelves.
There are freshly made noodles in the supermarket.
It is said that there are more than 500 cleaners in a shopping mall in Fat Donglai. The cleaners will use sawdust to clean the supermarket floor and then use fans to dry it to prevent people from slipping.
Another major feature of Fat Donglai is the reminder signs that can be seen everywhere, and the content on them can be called "devil".
How to eat food, how much to eat each time, what to eat, what to pay attention to after eating, how to use things, all the things that should be paid attention to are marked, which is comparable to a small encyclopedia of life.
Even the bananas sold come with a color card to tell you which color tastes best.
This small supermarket in a fourth-tier city has forced giants like Carrefour and Century Lianhua to close down. Isn’t it worth pondering? The biggest difference between Pang Dong Lai and other similar industries and other types of industries is that Pang Dong Lai truly treats its employees as human beings and its customers as God; it truly treats the company as a family. In operation, we take care and treat the employees in the company as if they are our own family members, truly serve the customers who come to shop like God, and truly achieve the ultimate in service.”
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