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Does the product manager (marketing direction) have a future?
Yes! The product manager is the GTM role. When going to the market, he is the "node" that transfers from the company's internal system to the external market system. As the company grows bigger and bigger, it must rely on a whole system to make the market, unlike those small companies and start-ups in the early days, which rely on one person to pull a group of customers in. If we lose this person, we will lose these customers. This is very risky. This problem must be solved if the company wants to grow steadily. Then the systematization, modularization and standardization of the market become more and more important, so as to minimize the personal influence on the company's business and maximize the influence. Externally, he needs to understand the needs of customers and users and guide sales. Internally, he needs to integrate the resources between various departments and formulate the correct market path.
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