Many companies now recruit college students as reserve cadres. What are reserve cadres? What do you mainly do?

Reserve cadres are the reserve talents of enterprise management. After a series of training and training, they will eventually become middle-level or even top-level managers. In order to develop in the fierce market competition, enterprises must have backbone management and outstanding talents. In addition to external recruitment, enterprises are paying more and more attention to cultivating their own management talents and creating top soldiers who can lead the enterprise to ride the wind and waves. To this end, companies generally go through strict and prudent recruitment procedures to select talents with the most potential, and provide rigorous training to enrich reserve cadres with all the abilities and skills needed to become professional managers. But in the real society, many people believe that reserve cadres must start from the grassroots level. Now there is a saying in society that reserve cadres are salesmen and handymen. In addition, some people think that enterprises simply do not have that many management positions, and many reserve cadres are still in their original positions and doing the same work after being reserved for several years. They think that enterprises use them as low-cost labor force. In my opinion, some companies do have ulterior motives, but there are also many companies that really want to cultivate talents so that they can realize their own value and obtain greater benefits for the company in the future. If an enterprise lowers its requirements for recruiting reserve cadres, it will undoubtedly increase training costs, which will be detrimental to the development of the enterprise in the long run. In fact, not all reserve cadres can become cadres. It can only be said that they are more likely to become managers than others. Take the insurance industry as an example. Because of the special industry attributes of the insurance industry, the setting of management positions is not like "a carrot and a pit" in other industries. Only those who have the ability and performance to meet the promotion standards can become a member of the team. managers. Some people mistakenly believe that the recruitment of "reserve cadres" by insurance companies is actually the recruitment of general insurance salesmen, so they accept all comers. In fact, it is not the case. For example, the conditions for recruiting "reserve cadres" in insurance companies are not loose. In addition to having a college degree or above, in addition to having work experience in the same industry, they must also have at least two to three years of department management experience, and the annual income in the previous year At least 40,000 to 50,000 yuan... Insurance companies will never recruit fresh graduates as reserve cadres. After joining, the training time provided for reserve cadres is 3 to 5 times that of general salesmen, or even longer. Of course, the welfare benefits will also be different. If the performance is not up to standard and cannot be promoted to director within the specified time, he will also be demoted to general salesman.

Efforts have been spared in professional cultivation

In recent years, various chain stores, restaurants, car sales, and even gas stations have all been vying to be known as "reserve cadres" and have frequently targeted freshmen. wave. Why do so many companies adopt the practice of reserve cadres?

Motive 1: To expand the territory

Since it is called a reserve cadre, the company must have an expansion plan. Take HSBC as an example, it is focusing on the next five years. Supervisor vacancy and planning. Zhu Minjie, vice president of training and employee development department of HSBC, said that as the business has grown and the number of people has increased, HSBC's demand for supervisors has also increased. By then it will be too late to recruit externally. HSBC emphasizes the corporate culture of "passing on from one generation to the next" , would like to have a group of "people who grew up drinking the milk of HSBC" to lead the company's development.

Motive 2: Introducing diverse vitality

In addition to preparing for the future, introducing reserve cadres with other work experience can also bring new vitality to the enterprise. The Director of Human Resources Department of Watsons believes that retail is a very flexible industry, and consumer preferences and consumption patterns are constantly changing. If store managers are promoted from internal employees, their past successful experience may limit their development. It is pointed out that reserve cadres with experience in different industries can often put forward new perspectives that transcend old practices. When the company implements new ideas, they are more receptive, which invisibly affects other old employees.

Motivation 3: The school has no relevant courses

Some industries continue to recruit reserve cadres, which is related to the difficulty in cultivating majors, such as mass merchandisers, convenience stores and other distribution industries. There are no relevant training courses available in the institute, so the industry has no choice but to train talents on its own. Companies have different requirements for reserve cadres. Although some companies will set restrictions on the academic qualifications of candidates, most welcome newcomers to try.

Enterprises also have different policies for recruiting reserve cadres. Some recruit hundreds of people at a time, while some adopt an elite military system. The number of reserve cadres is limited to less than 15 people each year. For example, IKEA and HSBC only recruit 10-12 people. , the reason is that our training resources are huge and we are worried that too many reserve cadres will not be able to take care of them.

Take IKEA as an example. It not only arranges training and internships at different stages for each reserve cadre, but also assigns a Coach and Mentor to guide business skills and solve difficult problems encountered in learning. disease, and arranged for a human resources manager to provide counseling, even taking care of the mental aspects of reserve cadres.

HSBC only recruits 10 reserve cadres every year, and each person invested in two-year training costs up to 1 to 2 million yuan. Therefore, if someone falls behind during the training period, the training department will need to strengthen counseling. I hope These 10 people can come and go in groups, because after all, HSBC invested a lot of time and effort.

Challenges that reserve cadres must face

1. High standards from the outside world

Although reserve cadres can get more learning resources and promotion opportunities, they are not as good as those from the outside world. In the imagination, they are "flying up in a helicopter". Reserve cadres are compressing things that would have taken years to learn into the training period. They face higher pressure and challenges than ordinary employees. For example, this is a common saying: "There are many challenges that you don't need to encounter if you want to go smoothly. Your colleagues will think that you should do well, and if you don't do well, you will be hung up and beaten."

2. Put down your dignity and learn from scratch

Most of the training for reserve cadres includes grassroots internships, allowing reserve cadres to become familiar with the actual operations of the company. However, some tasks are trivial and low-level, which often makes them unable to set their own expectations. It is difficult to adjust to reserve cadres who have to sit at desks.

Others’ surprised looks and their own awareness of the work gap have become the psychological adjustments that reserve cadres must make.

Ingvar Kampla, the founder of IKEA, has this passage in the book "IKEA, One World": "Let us continue to be a group of optimistic lunatics, a group of stubborn, persistent, and refusing to accept "impossible" "For the answer."

Those who choose reserve cadres are certainly not crazy. In fact, they need more perseverance, a kind of paranoia in pursuit of excellence, and the courage to accept challenges, so that they can finally overcome many obstacles. Receive the crown and embark on another exciting journey.