What does the marketing specialist recruited by Mengniu Group do in Ningbo?

Assist regional sales representatives to do some terminal market planning and image layout as well as the training and management of promoters. The focus of work is on the market, not on sales.

In order to achieve the goal of terminal network coverage and sales growth, consumer goods companies fully and systematically support the sales of dealers by investing various resources (managed and controlled by factory sales personnel), which is called sales promotion.

Sales assistance, first of all, is sales support, but it is not up to the dealer to decide to provide support. Promotion is the system support under the management and control of factory personnel.

Sales assistant is a sales management system, but it is not aimed at managing insiders, but at managing dealers and retail terminals.

Marketing assistance is a channel operation concept to improve customer service and strengthen market development management. The concept of marketing assistance is widely used in the operation of China market channels of multinational consumer goods companies.