Discipline Construction of Beijing Normal University-Hong Kong Baptist University United International College

Message from the Dean

The Department of Business Administration has 5 undergraduate majors in the 2010-2011 academic year, namely accounting, business administration (financial direction), and business administration (applied economics) direction), Business Administration (Cultural Creativity and Management) and Human Resources Management. Each major is designed to provide students with comprehensive business knowledge and provide students with the opportunity to develop professionally in each of the above areas. The department has more than 2,000 students and more than 50 teachers. All teachers are hired from all over the world and have rich teaching and research experience. They are in the fields of accounting, finance, taxation, economics, management and cultural industry management. expert. The department's teaching methods focus on combining theory and practice, and have strict requirements not only on academic knowledge. Outside the classroom, the department provides students with a series of professional development and career development lectures and professional training to help students arrange social practice, cultivate students to become future business leaders, be able to face various challenges brought about by the rapidly changing global economy, and prepare students for the future. Prepare to enter the real business world.

The department has cultivated many graduates, and graduates’ employment units include major banks, accounting firms, foreign-funded enterprises, etc. Among them are well-known large enterprises and financial institutions such as PricewaterhouseCoopers, KPMG, Deloitte, Ernst & Young, Industrial and Commercial Bank of China, Bank of China, China Construction Bank, Jincheng Construction Company, etc. The department also has close cooperation with famous universities in Hong Kong and overseas in the MBA program, including Hong Kong Baptist University, Hong Kong University of Science and Technology, Hong Kong Polytechnic University, City University of Hong Kong, University of New South Wales, Australia, University of Melbourne, Australia, Imperial College London, Manchester, UK Universities and other universities admit graduates of the school to study for postgraduate degree courses. In addition, the department’s courses have been certified by professional groups. For example, the accounting major has received professional certification from the Hong Kong Institute of Certified Public Accountants and the Australian Institute of Certified Public Accountants. After graduation, students can also obtain international accounting professional qualifications and become certified public accountants. The department provides students with professional training in finance, including professional wealth manager training and examinations jointly provided by the Hong Kong Institute of Bankers. Finance and other economic students can participate in the training and obtain this professional certification.

Professor Zuo Long Peilan

Professor Zuo Long Peilan is an outstanding accounting scholar. He has accumulated rich experience in teaching research, management training and university administration. He has obtained the senior accounting degree of Hong Kong Polytechnic. Diploma, Master of Business Administration from Brunel University in the United Kingdom and Doctor of Philosophy from the University of Hong Kong. Professor Zuo is a practicing accountant in Hong Kong. He is also a fellow member of the British Institute of Accountants, a fellow member of the Taxation Institute of Hong Kong, a member of the Hong Kong Institute of Chinese Accountants, a member of the Hong Kong Securities Institute and an honorary member of the Hong Kong Financial Accountants Association. Professor Zuo’s teaching research includes tax policy, accounting and corporate governance. He has published many papers and books in international academic and professional magazines, and was a member of the editorial board of Asia Pacific Tax Journal. Professor Zuo has a high reputation in the accounting profession in Hong Kong. He is a six-term director of the Hong Kong Institute of Certified Public Accountants and has served as chairman of many committees of the institute. Professor Zuo is also the current Vice Chairman of the Hong Kong Financial Accountants Association and a director of the Hong Kong Association of Women Accountants. In 2000 and 2006, he was elected as an election committee member of the Hong Kong Special Administrative Region Election Committee (Accounting Sector) for two consecutive years. In 2009, Professor Zuo was appointed as the Hong Kong Special Representative of the Shenzhen Provincial All-China Women’s Federation. Professor Zuo has served in numerous public offices, including a member of the Tax Appeal Board of the Hong Kong Special Administrative Region, a member of the Accounting Advisory Committee of the Hong Kong Vocational Training Council, and a member of the Hong Kong Academic Accreditation Council’s Course Selection Jury, etc. At the same time, Professor Zuo was appointed by the Hong Kong SAR Government as a member of the Mandatory Provident Fund Scheme Appeal Board, the Gambling Tax Ordinance Appeal Board, the Settlement and Settlement System Appeals Tribunal and the Hong Kong Monetary Authority’s Procedure Review Committee.

Goals

Adhering to UIC’s pioneering philosophy of establishing a liberal arts university in mainland China, continue to be committed to innovative business education and professional training, and contribute to promoting China’s business and economic development.

Mission

◇ Provide students with comprehensive business education and training, and cultivate outstanding academic knowledge talents and professional application talents.

◇Provide students with comprehensive business knowledge and provide students with opportunities for career development in the business field.

◇ Cultivate students' critical thinking and analytical skills so that students can deal with complex business problems in the real world.

◇Prepare students to continue their studies after graduation. The department has established close cooperation with some universities in Hong Kong and overseas on MBA and other business master's programs to provide students with opportunities and convenience to continue their studies.

Professional Certification

◆Professional Certification from the Hong Kong Institute of Certified Public Accountants

On March 30, 2009, the Hong Kong Institute of Certified Public Accountants (HKICPA) and its delegation reviewed the school’s Bachelor of Accountancy Courses undergo certification inspections. UIC has become the first university in China to have its Bachelor of Accountancy program accredited by the Hong Kong Institute of Certified Public Accountants. Accounting undergraduate students can join the Hong Kong Institute of Certified Public Accountants' Qualification Program (QP) examination upon graduation.

In February 2011, the Hong Kong Institute of Certified Public Accountants passed the certification review of the school’s professional accounting conversion course. UIC non-accounting majors and non-business students can join the Hong Kong Accountant Program after participating in and completing the conversion course offered by UIC. Guild Professional Qualification Course Examination.

◆CPA Australia Professional Certification

The accounting major has been certified by CPA Australia. Students can apply for CPA Australia student membership as soon as they graduate. After more than three years of tutor guidance and passing An additional six courses offered by the institute lead to professional qualifications from CPA Australia.

◆Hong Kong Institute of Bankers Professional Wealth Manager Cooperation Agreement

On October 24, 2010, the school and the Hong Kong Institute of Bankers signed a cooperation agreement for the Professional Wealth Manager Professional Qualification Examination. Finance majors and Other business students can take the Professional Wealth Manager Professional Certification Examination of the Hong Kong Institute of Bankers.

In 2011, the Department of Business Administration opened a professional professional orientation course to train target employment fields

Accounting

Study accounting principles, intermediate accounting, and advanced accounting , cost and management accounting, auditing, financial accounting theory, accounting information systems, Hong Kong taxation, financial management, corporate law, legal principles, introduction to business, business communications, strategic management, macroeconomic principles, microeconomic principles, organizational behavior Science, business mathematics and statistics, graduation thesis, etc. Help students master basic knowledge of accounting principles and prepare for their future careers in accounting, financial management and business management. And prepare students for graduation and lay a solid foundation for students to obtain international accountant professional qualifications after graduation. Accounting firms, government or public institutions, large, medium and small enterprises, commercial and investment banks, insurance companies, investment companies, etc. Human resources

Resources

Resources

Management

Management Human resources management, performance and reward management, labor and industrial relations law, human resources Strategic planning, international human resource management, labor economics, recruitment and appointment, human resource development, accounting principles, introduction to business, organizational behavior, legal principles, business communications, strategic management, macroeconomics principles, microeconomics principles, Business statistics, financial management, graduation thesis, etc. train students to master people-oriented international human resource management knowledge. Understand the basic structure and system of the organization, and be able to integrate human resource management into the organization. Students will have international vision and professional advantages to obtain employment opportunities in domestic and foreign international companies, and become professional human resources specialists, human resources management consulting and training specialists, salary and welfare specialists, employee relations specialists, human resources and administrative specialists, etc.

Business

Management

Financial direction:

Introduction to business, organizational behavior, principles of macroeconomics, principles of microeconomics, financial management, business mathematics, Business statistics, applied econometrics, financial planning and investment analysis, banking and credit, corporate finance, fixed-income securities, accounting principles, futures and options markets, financial forecasting, international finance, financial risk management, game theory for business decision-making , information management system, financial institution management, graduation thesis, etc. It aims to cultivate students' basic knowledge in the field of financial investment and prepare them for future work or research in financial management and other related fields, so that students can have more advantages in public and private enterprises, overseas and government institutions in Hong Kong or Mainland China. Find employment or continue postgraduate studies at home or abroad. Commercial banks, investment companies, consulting firms, accounting firms, government or non-governmental institutions, large and medium-sized enterprises, etc. Industry

Business

Management

Management Applied Economic Direction:

Microeconomics, Macroeconomics, International Economics, Mathematical Economics Science, Applied Econometrics, Intermediate Macroeconomics, Intermediate Microeconomics, Introduction to Chinese Economy, Organizational Behavior, Introduction to Business, Business Communication, Asia-Pacific Economics, Money and Banking, Strategic Management, Financial Management, Business Mathematics, Business Statistics Science, industrial organization, legal principles, accounting principles, graduation thesis, etc. Cultivate international management talents who are qualified for a variety of business management professions. Business operations and economic management, banks, financial institutions, government agencies and multinational enterprises, etc. Or choose to continue your studies at home or abroad. Industry

Business

Management

Management, culture, creativity and management direction:

Accounting principles, introduction to business, organizational behavior, law Principles, business communication, strategic management, principles of macroeconomics, principles of microeconomics, financial management, business mathematics, business statistics, introduction to China's urban cultural industry, cultural industry management, cultural economy and cultural development, cultural policy and decision-making, international Cultural trade, cultural industry internship, business research methods, film aesthetics, production and multimedia management, photo imaging principles, space design basics, exhibition design, exhibition creative interpretation, current art situation, modern art concepts, artistic creativity and beauty, graduation thesis, etc. . This major mainly includes core subjects of business administration, compulsory subjects of cultural industry and elective subjects of three types of cultural industries, such as film and television, new media, design and visual arts, etc., and uses liberal arts education as a more comprehensive cultural cultivation to create talents with new ideas. , Grasp the added value of cultural products. in various fields such as film, television, architecture, crafts, graphic design, industrial design, product design, advertising, performing arts, music, games, and information technology, and play the roles of producers, designers, product developers, and marketing professionals. , these professionals have innovative management capabilities and entrepreneurial spirit, and those with high abilities can reach president-level positions

Business

Management

Market Marketing (Marketing Management):

Introduction to Business, Organizational Behavior, Strategic Management, Legal Principles, Business Statistics, Principles of Macroeconomics, Principles of Microeconomics, Introduction to Marketing, Customer Relationship Management, Chinese marketing management, online marketing market, marketing market survey, consumer behavior and marketing strategy, international marketing, brand management, marketing strategy, service marketing market, business research methods, marketing management, graduation Papers, etc. Cultivate students to master marketing management

knowledge and skills, formulate market

marketing business strategy plans, and prepare for the development

of various enterprises and maintain long-term competition

Strive for advantage. Marketing management professionals have insight into international marketing trends, grasp market opportunities, and have the ability to help companies formulate appropriate business plans and marketing competition strategies. Marketing graduates have high employment opportunities and entrepreneurial abilities. Marketing skills have become an indispensable core management talent for modern CEOs.

Marketing managers work in a wide range of fields, including finance and banking, real estate, construction, film and television, media, tourism, entertainment, retail, catering, logistics and transportation, and government, etc. . Message from the Dean

The teaching philosophy of the Department of Science, Engineering and Technology is to provide students of various majors with distinctive professional knowledge and skills to meet the strict needs of various industrial fields. In addition, through the practical training of general education and holistic education, students not only possess talents in many aspects, but also enhance their understanding of social responsibility. In addition, teachers also pay special attention to improving students' problem-solving skills so that they can fully cope with the problems they will encounter in the ever-changing world. Although the school department is still "young", looking at the quality of teachers and students in this department, some teachers have received research funds from the National Natural Science Foundation, and students have also won a number of national awards.

Professor Zhong Senwen

Professor Zhong Senwen is a world-renowned expert in diabetes medicine. He has a doctorate from the University of California, Berkeley, and has studied postdoctoral courses at the Massachusetts Institute of Technology. Before joining the University of Hong Kong, he taught at the Illinois Medical College in Chicago for several years. At the University of Hong Kong, he pioneered the use of genetically mutated mice to study the pathogenesis of diabetic syndrome. His research in the field of cataract medicine is outstanding, and he has received a prestigious award from the US-Japan Cataract Research Conference, and has been invited to attend international conferences to give special reports many times.

Objectives

The Faculty of Science, Technology, and Science focuses on the comprehensive development of students’ professional knowledge, social awareness, and personal accomplishment, with the goal of cultivating applied, compound, and management professionals.

Mission

◇ Provide students with comprehensive and in-depth professional knowledge so that students have the opportunity to develop their careers in related fields.

◇Provide students with diversified extracurricular learning opportunities, such as field trips, cooperating with companies to develop scientific research projects, and organizing internships in companies, so that students can learn and apply, and create creative solutions for dealing with complex problems in the real world. conditions and provide a solid foundation.

◇Prepare students for employment or further study after graduation.

In 2011, the Department of Science, Technology, and Science set up professional and professional courses. The training objectives should be

applied

psychically

reasoned

Introduction to psychology, developmental psychology, biological psychology, history of psychology, schools of psychotherapy, psychological research methods, experimental psychology, social psychology, psychological assessment and measurement, health psychology, perceptual psychology, personality Psychology, abnormal and abnormal psychology, Chinese psychology, cognitive psychology, forensic psychology, multicultural psychology, educational psychology, consumer psychology, industrial and organizational psychology, counseling psychology, etc. It aims to cultivate senior professionals who can engage in statistical theory and practical work in management departments at all levels and enterprises and institutions. Students will have the ability to work in industry, commerce and other fields or continue postgraduate studies at home and abroad and the confidence to face challenges in the rapidly developing field of statistics.

. Computing

Computing

Computer

Science

Science

and

Technology

Technical computer organization, structured programming, introduction to computer science, data structures and algorithms, object-oriented programming, software development workshops I, II, III, data communications and networks, database management systems, algorithm design and analysis , operating systems, programming language principles, information technology professional practice, linear algebra, discrete structures, graduation thesis I, etc. In line with UIC's holistic education philosophy, it aims to cultivate international talents in the fields of computer science, software engineering and information technology who can adapt to the challenges of the rapidly changing information age.

Environment

Environment

Science

Science Environmental Technology: World Ecology and Humanity, Biology, Biological and Chemical Experiments, Ecological Conservation, Microbiology, Environmental Health and Toxicology, Chemistry, Biochemistry and Physiology, Introduction to Environmental Science, Resources and Environment, Sustainable Development Environmental Management, Environmental Chemistry and Pollution Control, Environmental Experiments, Green Business Management, Introduction to Biotechnology, Chemical Analysis, Environmental Analysis and Monitoring , Integrated Solid Waste Management, Graduation Thesis I, etc.

Environmental Management: World Ecology and Humanity, Biology, Biological and Chemical Experiments, Ecological Conservation, Microbiology, Environmental Health and Toxicology, Chemistry, Biochemistry and Physiology, Introduction to Environmental Science, Resources and Environment, Sustainable development environmental management, environmental chemistry and pollution control, environmental science experiments, green business management, accounting principles I, management science, microeconomic principles, introduction to Chinese economy, introduction to marketing, graduation thesis I, etc. It aims to cultivate professional talents with basic theories, basic knowledge and basic skills of environmental science. This major has two development directions: environmental technology and environmental management. Students can choose according to their own learning situation, personal interests and career choices, and gain a deep understanding of global and local environmental problems, their causes, and the prevention and control of environmental degradation. technology, learn to develop sustainable environmental management systems and improve environmental protection skills. Food

Food

Science

Science

and

Engineering

Engineering Biology Science, biology and chemistry experiments, microbiology, chemistry, chemical analysis, biochemistry and physiology, introduction to food science, food chemistry, food engineering, food analysis, nutrition, food ingredients and food technology, food science experiment I, food microorganisms and poisons Science, food science analysis experiment, food quality control and safety, functional food, food packaging, food waste management, food science experiment II, graduation thesis I, etc. It aims to cultivate senior engineering and technical talents with professional knowledge in food science and food engineering who can engage in new product research and development, production management and economic management, product quality testing and quality control, engineering design, etc. in the field of food science and engineering. . Finance

Finance

Mathematics

Science: Advanced Mathematics I, II, Advanced Algebra I, II, Time Series and Financial Modeling, Stochastic Processes and their Applications , ordinary differential equations and partial differential equations, basic statistics (Science Category B), discrete mathematics, operations research, advanced probability theory, interest theory, control theory and financial mathematics, regression analysis, martingale method in financial modeling, accounting Principles, financial theory, introduction to financial derivatives, corporate finance principles, investment analysis and portfolio management, advanced applied econometrics, C programming language, Economics I, II, graduation thesis, etc. It aims to cultivate compound senior quantitative financial talents with international vision and familiarity with international rules. Enable students to systematically master the relevant theoretical foundations of financial mathematics, receive rigorous mathematical and financial thinking training, be able to use English proficiently, and have the ability to use relevant software and model to solve practical problems. Students not only have professional knowledge structures in finance, economics, mathematics, statistics, computational finance and financial management, but also are familiar with international financial markets and are engaged in the development, application and management of finance and its derivatives. In the future, students can engage in asset management, economic analysis, financial modeling, and innovation and development of financial products in commercial, economic, scientific research and government departments such as finance, securities, and investment at home and abroad. Statistics

Accounting

Structured programming, linear algebra, advanced mathematics, advanced calculus I, advanced calculus II, introduction to financial mathematics, logistics, linear programming and integer programming, Stochastic simulation, optimization method, basic statistics, statistics and probability, regression analysis, data analysis of discrete variables, introduction to statistical software, quality control - Six Sigma, experimental design, multivariate statistical analysis, graduation thesis I, etc. It aims to cultivate senior professionals who can engage in statistical theory and practical work in management departments at all levels and enterprises and institutions.

Students will have the ability to work in industry, commerce and other fields or continue postgraduate studies at home and abroad and the confidence to face challenges in the rapidly developing field of statistics. Message from the Dean

The Department of Humanities and Social Sciences is committed to providing high-quality professional education. The curriculum covers a number of different and distinctive academic and professional fields, including: film and television, international politics (politics and international relations), journalism (international news), public relations (public relations) Relationships and Advertising), Sociology (Social Work and Social Administration), English (English as a Second Language Teaching), English (Applied Translation), English (Modern and Contemporary English Language and Literature), these eight professional courses It is set up according to the current society's demand for these professional talents. Students can make the most appropriate choice based on their personal interests and future career development orientation.

Under the concept of liberal arts and holistic education, the school is committed to allowing students to fully master professional knowledge, cultivate their ability to analyze and deal with problems, and make them practical, independent, confident, innovative and with an international perspective. professionals and future leaders to serve society and the country. Each major in the department provides different forms of internship/clinical training to enrich students' practical experience and enhance their competitiveness.

While the Faculty of Humanities and Social Sciences continues to optimize its teaching staff and improve teaching and academic standards, each major also strengthens close cooperation with industry and government departments in academic, scientific research, development and professional training. This will not only help academic and industrial development, but also provide students with more internship, training and employment opportunities. I firmly believe that the school’s teaching philosophy, high-quality courses and teaching can satisfy students’ pursuit of academic and professional knowledge. The school warmly welcomes students to join the club and become members of the school.

Professor Song Meiyi

Professor Song Meiyi is a senior teacher and scholar who has been engaged in teaching and research in the field of higher education in Taiwan for more than 30 years. After Professor Song received his bachelor's and master's degrees from the Department of Foreign Languages ??and Literature at National Taiwan University, he was awarded the Harvard-Yenching Scholarship to further his studies at Brown University in the United States, where he received a PhD in English and American Literature. After completing his studies, Professor Song returned to his alma mater, National Taiwan University, to teach. In 1993, he was invited to serve as a visiting scholar at the University of Chicago for one year, and then transferred to Tamkang University to teach in 2000. In addition to teaching and research, Professor Song also holds administrative positions. He has served as the dean of the Department of Foreign Languages ??and Literatures of National Taiwan University, the director of the International Exchange Center of National Taiwan University, the dean of the School of Foreign Languages ??of Tamkang University, a director of the society, and an editor and review committee member of academic journals.

Professor Song’s research expertise includes eighteenth-century British literature, gender theory, Taiwanese women’s literature, etc. She focuses on the presentation of urban space in British literature, taking London as an example to explore the cultural issues affected by topographic discourse. Professor Song first introduced Western feminist literary theory to Taiwanese academic circles in the 1980s, and translated Western literature on female images and female consciousness into Chinese. She also writes English papers on the interpretation of female consciousness in modern Taiwanese novels, which are published in international journals and books, thereby actively participating in the exchange and dissemination of new cultural trends of thought.

Domestic and foreign professional organization personnel

The "Social Work and Social Administration" course is already a member of the following international, regional and Chinese social work "professional education organizations":

⒈Member of the International Association of Schools of Social Work (IASSW)

⒉Member of the Asia Pacific Association of Social Work Education (APASWE)

⒊Member of the Chinese Association of Social Work Education (CFSWE)

⒋China Social Work Education Association - Standing Committee Member of South China Branch

The Department offers professional majors and introduces the employment field communication

Communication

Study

(

Electronics

Film

Electronics

Video

) Cultivate students with Have in-depth film and television cultural literacy and media production capabilities, be able to master the knowledge and skills of film and television multimedia planning, script creation, filming, post-production and digital technology, and be able to engage in film and television, multimedia creation and production, research and business management.

Communication theory, communication research methods, introduction to electronic media and film, script writing, television and Chinese society, video photography, film and television directing, sound recording and mixing, film video editing, TV program planning and preparation, Production and multimedia management, film and television graduation thesis, etc. TV station directors, screenwriters, videographers, post-production, program planning, etc.; film and television company screenwriters, directors, producers, videographers, post-production; multimedia communication company planners, producers and post-producers

. Graduates can also continue their studies in film and television communication-related majors at home and abroad. International

International Politics

Governance

(Politics and International Relations) aims to cultivate students’ analytical skills and practice in the fields of politics, political economy and international relations. Skills, from a political and cultural perspective, enhance understanding of international affairs, improve understanding of political issues, and enhance students' international vision. Fulbright scholars, ambassadors from various consulates and internationally renowned politicians, will continue to be invited to give lectures to students to increase their international horizons. Graduates can work in government services, multinational company services, public policy research, journalism, law and education, or study abroad. Journalism (International Journalism) aims to provide an unprecedented curriculum in mainland China. Students can learn about the practical skills of the journalism industry by studying news from print, broadcast and online media. They will also run the internship newspaper, produce news and documentaries, and manage the online magazine on the website. By participating in practical activities in addition to theoretical knowledge, students will be prepared for future work in television stations, newspapers, magazines and online media. Graduates not only engage in news reporting, television reporters, news commentary, program planning, etc., but they can also choose to continue their studies in the United States, the United Kingdom, Australia, Japan, and Hong Kong. Public Relations (Public Relations and Advertising) aims to train students to fully master the theories and skills of Public Relations and Advertising, as well as media applications in the fields of Public Relations and Advertising, while focusing on media and Cultivation of event planning, creative design and production capabilities. Cultivate public relations and advertising management professionals for corporate image and brand communication. Graduates can engage in related work in the fields of brand promotion, media planning and execution, event planning and management, advertising creative design, customer service, etc. in governments, media, multinational enterprises, professional public relations and advertising companies, etc. You can also choose to apply to higher education institutions at home and abroad to continue receiving relevant professional training. Social

Social

Study

(Social work and social administration direction) Social work and social administration major, the teaching team is "all composed of senior and experienced social workers" Teachers and instructors with professional qualifications and practical experience serve as teachers." The course design focuses on the dual training of "social work services" and "social service management", emphasizing the combination of theory and practice. Students are required to undergo no less than 800 hours of "supervised internship" and 100 hours of practical skills training. The course aims to cultivate and deliver professional social work talents with professional knowledge, high quality and practical skills to China and neighboring countries and regions.

While China is developing its economy, it is also committed to improving people's livelihood and enhancing national welfare in order to achieve social harmony and stability. In order to implement the Party Central Committee's arrangements for strengthening the construction of social work talents, reforming the social system, improving social management, and giving full play to the important role of social work in promoting coordinated and rapid economic and social development, the country hopes to reach 2 million in 2015. social worker. This shows that the demand for social workers is extremely strong and the employment prospects are very optimistic. The 31 graduates of UIC's first batch of social work and social administration in 2010 have entered further studies and the employment rate has reached 100, demonstrating the strong competitiveness of the school's social work students. English (English as a second language teaching direction) non-teaching courses aim to train students to use English as freely as people whose first language is English. It is committed to meeting the needs of today's educational development situation in China and cultivating all-round talents for schools at all levels in China. English teaching talents. The teaching focus of the course covers three main areas: subject knowledge, language expression ability and language teaching skills. Graduates can serve/become: teachers and educational managers; international business and trade practitioners; administrative managers of foreign-related institutions. English (Applied Translation) aims to cultivate Chinese-English, English-Chinese translation and interpretation talents. Study the history, theories, and schools of Chinese and foreign translation, explore the nature, uses, standards, principles, and methods of translation, and explore the science and artistry of language conversion. It is an interdisciplinary and cross-cultural subject with a wide range of applications. Graduates can engage in translation or interpretation work in government, education, economy, media and other related fields. And further study and application of subject knowledge in translation, interpretation or related fields or study abroad. English (Bachelor of Arts in Modern and Contemporary English Language and Literature) The "Modern and Contemporary English Language and Literature" major takes the English language commonly used in the world today as the main line of study. By understanding the past of contemporary English language and literature; paying close attention to the current development direction of English language, This enables students to keep abreast of first-hand academic and learning information in the fields of English literature and language and keep pace with the times. At the same time, English literature courses and sociolinguistics courses not only improve students' literary level, but also expose them to the cultures of different English-speaking countries, preparing students for higher-level study or entry into the international business world after graduation. preparation.

The Modern and Contemporary English Language and Literature major is committed to cultivating students with high-level language skills, especially to lay a solid academic foundation for students who want to study abroad. At the same time, we also strive to improve students' language and communication skills when applying for jobs, and prepare them for academic research and job hunting. This is also one of the necessary conditions for future success. This major does not provide vocational education. Graduates of the major can continue higher-level studies in mainland China, Hong Kong, or overseas. Other graduates can also work in a variety of fields, such as:

·Administrative management

·Banking and finance

·Government services

· Translation industry

· Tourism industry

· Higher education and academic fields

· Media and publishing industry

· Library (English Major students have a good foundation for continuing to study librarianship and information science)

· Legal industry (English majors also have a good foundation for continuing to study law)

· Research and analysis industry

· Technical article writing

· Public relations and marketing

· The field of business communication within international cooperative enterprises.