What are the top ten financial books?

20 10 Top Ten Financial Books Win in the Future: Leadership Model of Enterprise Sustainable Development Author: Yu Shao Introduction: This book puts forward some constructive views on the rise of knowledge-based employees, mainly on the issue of "where should future leaders go": through understanding human nature, knowledge-based employees can gain respect and recognition, thus working in an organization full of human nature. By starting their dreams in the enterprise, we can give knowledge workers a sense of value and make them full of passion in their work. Zong and Wahaha: An in-depth study of a famous enterprise in China Author: Luo Jianxing Introduction: This book deeply digs into the personality part of Wahaha's success, and at the same time focuses on the common part of Wahaha's success, explaining it with appropriate strategies, management and marketing theories, supplemented by extended reading, hoping that readers can learn from Wahaha's strategy, marketing and management. Cutting Marketing: Sambo Marketing Series Author: Lu Changquan Introduction: This book is a book about competitive strategy. From the point of view of competition, the market is clearly divided into people, market areas, new product categories, cognitive differences and brand lines that are beneficial to enterprises through marketing means, so that enterprises can win growth space and time. These thoughts profoundly remind the essence of marketing competition and are very suitable for entrepreneurs, operators and marketers to read. Headhunting (Revised Edition): Game and Win-Win between employers and employees Author: Wang Brief Introduction: We were born in a great era, and we are in a great business war. Enterprises strive to find the most suitable managers, and managers strive to find the best platform. This book advises readers to find their own career development platform correctly from the perspective of professional headhunters, and discusses how enterprises should recruit suitable talents and solve various problems in the process of employing people. Butterfly Totem: Growth Strategy of Chinese Companies Author: Ding Qiancheng Introduction: This book studies organizational growth strategy through China's historical system, trying to explain the whole process of an organization's growth with nine structured China concepts, providing a powerful thinking map for real strategic leaders, from which all enterprise participants can find their own responsibilities, motivation and direction. Winning by change: the way to UPS's success in a hundred years Author: (America) Introduction to Brewster: When you enter UPS, you will be told: "Go with our driver!" If you really want to know what's different about UPS as the world's leading freight logistics company, and what's worth learning from today's managers, let's start with UPS drivers. China Business School: Secret Book of Historical Business Success Author: Gong Jiahui Introduction: This book lists more than a dozen famous businessmen in the history of China. Most of them were born in poverty, started from scratch, and finally became a generation of rich people through hard work. They "seek wealth by benevolence and righteousness, and do benevolence and righteousness when they are rich", which is also the ideal realm pursued by all big businessmen. Bad marketing, good marketing Author: Zhang Bingwu Introduction: Many marketers are lamenting that marketing is becoming more and more difficult, while companies such as Google have never advertised in traditional media, but they have developed into global brands in just a few years. This is the difference between bad marketing and good marketing. If enterprises persist in the original marketing thinking, they will definitely decline. Only by changing the concept and starting from the actual effect can we get twice the result with half the effort. Effectiveness is to maximize the marketing effect with limited resources. To do this, we must understand that the brand is more important than the product. Enterprises should not only focus on developing good products, but should make every effort to build good brands, which are a banner to attract consumers to buy. Black Swan: How to Deal with the Unpredictable Future Author: [America] Introduction of nassim nicholas taleb: Introduction: "Black Swan Incident" refers to an unpredictable major event, which rarely happens, but once it appears, it will have a great impact. Almost all important things can't escape the influence of black swan, and the modern world is dominated by black swan. Only by knowing the black swan can we understand the complexity of the world more deeply and benefit from the unpredictable future. The existence of black swan implies unpredictable major rare events. It was unexpected, but it changed everything. However, people always turn a blind eye and are used to explaining these unexpected major shocks with their limited life experience and fragile beliefs, which are finally defeated by reality. Who is the cutest employee: a classic book that can't be ignored in self-promotion. Author: Shu Qing Introduction: The workplace is like a battlefield, and the survival of the fittest is a common occurrence. How to keep yourself in the "highland" forever is actually very simple, that is, strive to be better than others, be appreciated by the boss, and become the most beloved employee in an enterprise.