Job Recruitment Website - Ranking of immigration countries - Q: Compared with developed countries, China lacks world-class brands. What is the reason?
Q: Compared with developed countries, China lacks world-class brands. What is the reason?
Intellectual property rights and patent protection are backward. A world-class brand needs a lot of investment in scientific research or advertising. The hardware cost of Apple's mobile phone is only over 200, but there are huge scientific research teams and technicians behind it. If it weren't for them, how could we enter the era of smart phones so soon? When Apple makes a product, someone immediately imitates it, so he won't do scientific research next time. The same is true of advertising. The counterfeiter hitched a ride with the popularity he finally made, and will not engage in product popularity next time. We are still very strict about counterfeiting, which is much stronger than patents. No one is a fool, why China's local products are not high in science and technology. I once went to Henan with a company in Yuyao for counterfeiting, and the local industry and commerce confiscated the fakes. But the next day, we secretly went to see them and found that the counterfeiters were still producing after paying the fine and spent money to buy the fakes back. Later, instead of producing fakes, they changed their trademarks and engaged in fakes. Now the country is also engaged in intellectual property rights, but the short-term interests are attractive, ignoring the long-term interests, and the motivation is insufficient.
Local protection forces encouraged the arrogance of counterfeiting. Some fake villages in Guangdong are guarded by armed police, and journalists are not allowed to enter, which is beneficial to the local area and unfavorable to the whole society.
Corruption. The wolf ate the dog and took away the words. In this day and age, when you rap with a monopoly, you sing.
China is the ruling proletariat and an international brand, relying on social elites, not workers and peasants. It also means that it can be done by shouting a few slogans, which requires institutional guarantee and legal and social environment support.
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