Where is Phoenix TV?

Phoenix TV is a TV station in Hong Kong. Founded in Hong Kong, Phoenix Satellite TV 1996 adheres to the tenet of "based in Hong Kong, facing the global Chinese", and is committed to providing high-quality Chinese information and high-end cultural content for the global Chinese, becoming a leading international Chinese content provider. At present, Phoenix Satellite TV Group has developed into the largest diversified all-media Chinese cultural media group overseas, and enjoys a high reputation in the international Chinese media field. The Group owns satellite TV, weekly magazines, Internet media and other media sectors, and has successfully entered cultural and creative fields such as outdoor electronic large-screen communication and digital technology.

External evaluation:

Although Phoenix TV is often called "Hong Kong TV Station" and headquartered in Hong Kong, China, it is generally ignored in Hong Kong, China. It only holds a non-local TV program service license in Hong Kong, so it is considered to be the same as the general media in Chinese mainland except that its headquarters and some news studios are located in Hong Kong. For example, Phoenix Satellite TV uses traditional Chinese characters, but the news scrolling under the screen of the information desk often shows obvious mistakes in exchanging traditional Chinese characters. Moreover, the news editing level of Phoenix TV is far from the mainstream media in Hong Kong, and it is closer to the media in Chinese mainland, so it is sometimes called "soft CCTV". Besides, all the programmes of this station are broadcast in Putonghua, so its main audience is still Chinese mainland audience, which has been concerned by Hong Kong audience. Phoenix TV's Chinese channel and information channel are broadcast directly to users with satellite antenna system in Hong Kong free of charge through Asian 3S satellite signals, and at the same time, two channels of all pay TV systems in Hong Kong are borrowed. Although Hong Kong's ratings are rising, its market share is low. Few people know that Phoenix Satellite TV, ATV and Jinbiao are affiliated companies.