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Inspirational figure: Zhou Chenggang's sober academic experience.

Inspirational figure: Zhou Chenggang's sober learning experience. About the author: Zhou Chenggang, president of Beijing New Oriental School, graduated from Suzhou University in 1980s and has been teaching in the university for ten years; 1995 obtained a master's degree in communication after studying in Australia at his own expense; 1998 was admitted to BBC and returned to China to join New Oriental in 2003. When three years is more important than ten years, Zhou Chenggang won the first place in the English exam in Jiangyin. He dreamed of becoming an excellent diplomat since he was a child, and did not hesitate to apply for the Foreign Affairs University. With the first place in the written and oral English test at that time, Zhou Chenggang was admitted. However, due to mistakes, he missed out on the Foreign Affairs University and finally entered the English Department of Soochow University. Yu's classmates, admitted to Peking University, Fudan University and other famous schools, can be imagined. It seems that the sadness has not dissipated. Zhou Chenggang has to face a very serious question: Will he go to middle school or stay in school after graduation? Just like Hamlet, the hero of Shakespeare's works, murmured, "To be or not to be, it is a question." At that time, after graduation, it was entirely funded by the state, and no one told Zhou Chenggang what his pursuit should be and how to get out of the predicament. "I only have two ways: to teach in a middle school after graduation, or to stay in school to teach. I know very well that teaching in middle school will only make me farther and farther away from the life I want. " Instead, the grievances in my heart became the driving force for forging ahead, and Zhou Chenggang successfully became a university teacher. "People's desires are infinite, but it is impossible to get so much in all directions." Therefore, we need to learn to choose, and learn to clearly analyze and judge the complicated world. "I went to see it again many years later and found that my English was more solid and my vision was broader than other students in the university. 10 years later, I went to Australia to study and work in Britain, and the gap between me and my classmates who taught in middle schools was even greater. I am not evaluating the quality of two kinds of life, but what is certain is that the original decision has brought me closer and closer to my dream life. " Everyone knows to work hard, but in which direction should we work hard? "It must be a specific and clear goal that can be achieved through hard work; Don't think about things in ten years, what we can do in three years is what we need to think clearly. " Since winning the first place in the national English exam, Zhou Chenggang discovered his talent in language, and he began to cultivate himself deliberately, spending a lot of time and energy to learn how TV hosts express themselves and how speakers make speeches. I have read many western philosophical works, such as History of Western Philosophy, Sophie's World and Big Problems. "Philosophical works are very helpful to cultivate people's critical thinking ability, and the most important thing in language expression is logical critical thinking." This critical thinking ability won him thunderous applause in the "speech for ten thousand people" in New Oriental, which made him freely in different speeches for 45 minutes and two and a half hours, and made him always make the most correct choice in the face of various life choices. It's always right to look further. Sometimes, sober judgment means seeing further. From 65438 to 0995, Zhou Chenggang went to Australia to study at his own expense. At the beginning of studying abroad, he studied English and wanted to continue teaching after graduation. When he arrived in Australia, he realized that it was unwise to study English in an English-speaking country, and he had to master other professional knowledge at the same time. Therefore, despite the fact that school has started and it is very difficult to transfer, Zhou Chenggang resolutely transferred to another university, majoring in journalism and communication. The life of studying abroad is very hard, and many international students earn money to support themselves while studying. Zhou Chenggang also went to work, doing the heaviest and most tiring work in the furniture factory-carrying boards and sawing boards, but he never forgot the original intention of going abroad. "Since you choose to study abroad, you must study hard and prepare for finding a job in the future." When she got her master's degree in communication, Zhou Chenggang won the first place in both written and oral tests among hundreds of people, becoming the only journalist in Australia admitted by BBC from 65438 to 0998. At that time, his salary was several times higher than that of local white-collar workers in Australia. His well-known journalism and communication theories, such as news value, secondary communication and agenda setting, have been applied freely in his career as a BBC reporter. When he was young, Zhou Chenggang devoted himself to English learning, writing papers and doing translation, which made him proficient in both English and Chinese. "It was the 1980s, and a young man in his twenties actually translated foreign language books, which surprised everyone around him. At that time, the translation was still handwritten; Copy, modify and copy again. These basic skills have finally come in handy in the work of the BBC. " The BBC is famous for its efficiency and strictness to journalists in the circle. At that time, Zhou Chenggang was in charge of international news in the Asia-Pacific "Current Affairs Program" of the BBC International Department. He has to interview himself, record himself, synthesize himself and take turns to be the host of the program. "At 8 o'clock in the morning, the program of 1 1 will be broadcast on the radio, just like racing against time. I usually do an international telephone interview first, and then immediately translate the manuscript into Chinese, almost as a translator, and my fingers keep tapping the keyboard. " It only took Zhou Chenggang three months to get used to it. Recalling the two years of life spent in the BBC, Zhou Chenggang expressed it with "professionalism" and "dedication"; It is this professionalism and dedication that will enable Zhou Chenggang to successfully establish Shanghai New Oriental and innovate Beijing New Oriental in the near future. Or choose to be the principal. In 2000, I returned to China to visit relatives and met my middle school classmate Yu. At this time, the New Oriental School is in full swing and developing vigorously in Beijing. "China's market is so big and there are so many opportunities. Why do you want to stay in Britain and work for imperialism? " Yu's joke, intentionally or unintentionally, deeply penetrated my heart. "I have no doubt that I can be an excellent and professional reporter of the BBC, but in a white-dominated world, it is difficult for Chinese to stand out. Choosing another road, with the same time and energy, may achieve higher achievements and you will go further, so why not take this road? " After careful consideration, he finally made a decision to give up the opportunity to obtain permanent residency in Britain and immigrate to Canada with his family, and even broke through the resistance of relatives and friends to return to China to join New Oriental. "It is true that working in the BBC can get a high salary, and you can get a lot of passports, permanent contracts and welfare guarantees. However, compared with * * * when I returned to China to start a business, what are these? " In 2003, Zhou Chenggang, who successfully founded Shanghai New Oriental and set off "New Oriental Storm" again and again in Shanghai Beach, was ordered to transfer to Beijing New Oriental and went into a deeply-rooted enterprise to carry out management reform alone. At that time, Beijing New Oriental had a history of more than ten years, and the whole team was in the process of adjustment and internal crisis. The mechanism is not perfect, and a department is like a primary school, acting in its own way, which makes the labor cost of New Oriental rise sharply, and even the departments rob each other of students. It's hard to say how many places a tangled enterprise needs to be reformed, but Zhou Chenggang understands that only performance can convince the public. Despite all kinds of objections, he unified the vital educational administration department and the marketing department. "When enterprises seek long-term development, they must establish a system to maintain it. So what I have done is to get through all departments, realize the systematization and institutionalization of business, and reintegrate New Oriental into a brave team, which greatly saves the cost of enterprises. That year, Beijing New Oriental achieved the best performance in history. Zhou Chenggang said that English has completely changed his life and given him spiritual and material richness; And sober judgment gave him confidence and a sense of accomplishment in life.