The story of Disney

Walter Disney 190 165438 was born in Chicago, USA on February 5th, and his father was a Spanish immigrant. 1906, old Disney used all his possessions to buy a small farm in Massereene, northeastern Kansas, and his family moved there.

2. Talent:

Walter is the fourth of five children in the family. Walter doesn't play, so he draws farm animals on draft paper. The mother discovered her son's talent for painting and bought him a picture book. Walter copied all day, and the more he painted, the better. Once, a doctor named Sherwood took a fancy to his paintings and bought them for 50 cents. At the age of 15, Walter thought that he might become a painter in the future.

19 18, the United States was involved in World War I. Walter is only 17 years old this year. He lied about his age to 1 year, joined the Red Cross and became an ambulance driver.

3. Entrepreneurship:

After the war, Walter returned to Chicago. He applied for a job in a newspaper, but he was rejected. He got a job in a film advertising company with a weekly salary of $40.

1922, Walter quit his job as an advertising company and raised 1500 dollars to start an animation production company. Walter hired two salesmen to sell cartoons to the whole country, but they ran away with the company's money, which put Walter in trouble and finally declared bankruptcy.

4. Start:

1in the summer of 923, Disney came to Hollywood, California, and together with his brother Roy, they pooled $3,200 to start a new business and set up "Disney Brothers Animation Production Company", which is the real beginning of today's Disney entertainment empire.

He and his brother Roy established Hebron Studio in July 1925, and Disney changed the name of "Disney Brothers Company" to "Walter Disney Company" in June 1926.

5. Peak value:

From 65438 to 0928, he created three cartoons featuring Mickey Mouse. Disney is very strict about the quality of movies. The detailed movements in the film need to be hand-painted with 20 thousand pictures, but Disney did it. The funds have run out. Disney sold his beloved sports car, and he wanted to make the film perfect. By 1930, Mickey Mouse has become a household name all over the world.

Walter's right-hand man, Yubo, was seriously ill after being dug up, and temporarily stopped making Mickey Mouse cartoons. 1932, he cheered up again and made the first color animated film "Flowers and Trees" of Disney Company, and won the Oscar that year.

Later, Walter released a number of excellent cartoons such as Three Little Pigs, Snow White and the Seven Dwarfs, Pinocchio, Bambi, Fantasia and so on.

Expand the history of data development

1926, Walter Disney production company was formally established.

1927, Lucky Rabbit Oswald the Lucky Rabbit Lucky Rabbit was officially released, which was well received by the audience.

1928 In May, Crazy Plane was released, and he won the title of "Father of Mickey Mouse". Mickey Mouse made Walter famous all over the world.

1933 In the early summer, Walter filmed the world-famous Three Little Pigs to commemorate his wife's pregnancy and her first father.

1952165438+10, the series of flowers and trees and Mickey Mouse won the Academy Award.

1955, Disney combined the expressions of color, excitement and magic used in cartoons with the functions of amusement parks, and launched the world's first modern theme park-Disneyland in Los Angeles. Then, California Adventure Park 200 1 opened.

1989 Disney proposed to acquire Jim Han Sen's Muppet Company and merge his puppet master into Disney; Disney-MGM Studio opens in Walter Disney Film Company.

1993 Disney Company acquired Max Film Company of Milla, one of the most important independent filmmakers in the United States.

In 2006, Disney spent $7.4 billion to acquire Pixar Animation Studio as a subsidiary of Disney.

At the end of 2009, Disney acquired Marvel Entertainment, one of the American comic giants, for $4.24 billion, and acquired the ownership of most comic characters.

In 2009, DreamWorks, one of the top ten film printing, production and distribution companies in the United States, joined Disney with Transformed king kong 2, and started in-depth cooperation in the film industry.

20 12 10 Disney Company announced the acquisition of Lucasfilm, which is famous for its Star Wars movies, for $4.05 billion.

20 17 June, "BrandZ 2065 438+07 Most Valuable Global Brands 100 Top" was released, and Disney ranked 18.

20 18, 18 In February, the "Top 500 World Brands 20 18" compiled by the World Brand Lab was announced, and Disney ranked 23rd.