Where does Luocheng beef come from?

Luocheng beef is a specialty of luocheng town, Qianwei County, Leshan City, Sichuan Province. Luocheng beef is refined from the hind leg meat of Simmental cattle raised with straw in Luocheng food breeding base, with excellent meat quality, slender fiber and toughness.

Luocheng Ancient Town, a boat-shaped ancient town hidden deep in the mountains, was seen by tourists from Australia and Canada in the 1980s, so its appearance and appearance were moved to a foreign country, becoming the landmark building of "China City" in Australia and Canada.

During the Kangxi period of the Qing Dynasty (1708), a Hui immigrant moved to Luocheng. Hui people believe in Islam, and beef and mutton account for a large proportion in dishes. Eating beef and mutton is related to Islamic diet. Islam advocates eating meat such as cattle, sheep, chickens, ducks and fish, and prohibits eating meat from pigs, mules and birds of prey. In the Arabian Rite, it is said that "people who eat birds' food and animals' grass are good and edible", and "only camels, cows and sheep are pure and honest and can provide food". All the foods advocated by Islam are good foods. The so-called "good food" refers to pure, delicious and nutritious food, more specifically, it should have a good appearance, fresh smell and taste and rich nutritional value. Take cattle as an example. They are docile and clean, and the meat is delicious. At the same time, they also have nourishing and dietetic effects on the body. Beef is rich in protein, and its amino acid composition is closer to human needs than pork, which can improve human disease resistance and is suitable for repairing tissues. Chinese medicine believes that beef has the effects of invigorating the middle energizer, invigorating the spleen and stomach, strengthening bones and muscles, resolving phlegm and calming wind, quenching thirst and stopping saliva.

Because Hui people like to eat cattle and sheep, they have to solve the problem of eating beef every year. Therefore, when they slaughter cattle at the end of each year, they choose high-quality beef, cut it into large pieces, remove tendons and marinate it with various precious spices, which has a history of more than 300 years. Especially the beef of Su Hui's family in the ancient town is very famous. 1942, Su Deneng, the ancestor of Su family, made and sold braised beef and beef offal soup in Tielongzhuang, Qianwei Tieshan, and named it Luocheng Beef Restaurant. 195 1 year, changed to collective management due to government needs. /kloc-contracted by Su Zunyue in 0/988, renamed as Qianwei County Luocheng Beef Huimin Processing Factory. Later, his son Su Rongcong took over, and in 2006, it was renamed Sichuan Luocheng Beef Food Co., Ltd.

Today, "Luocheng Food" has become the representative enterprise of Luocheng beef. Through continuous in-depth research, it has developed into a variety of packaging forms, including gift boxes, bags, bulk and so on, with a variety of flavors, 10 product series and dozens of packaging specifications. With the product concept of "creating a healthy and delicious new life", we will constantly improve our products to make Luocheng beef healthier, more delicious and more choices.

Today, Luocheng beef is getting stronger and stronger, and now it has developed to more than 20 varieties. Ganba beef, Deng Ying beef, Deng Ying shredded beef, golden beef, spicy beef, spiced beef, fire whip beef, shredded beef, beef and other products are exported to Beijing and Shanghai, becoming the best products for Leshan people to give to friends and relatives in other places. "Luocheng Beef" was rated as "Sichuan Time-honored Brand", "Leshan Famous Brand" and "Leshan Famous Food". At present, we are striving for "Sichuan Famous Trademark" and "the 9th Sichuan Famous Trademark".