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Shanghai new culture media group co., ltd.
The company focuses on the production and distribution of fine content, further expanding the number of content products from TV dramas to movies, and achieving effective collaboration with content through industrial investment. At present, there are "Yi Kai Film and Television", Shanghai New Culture Film Co., Ltd. and Beijing Branch, which are responsible for the production and distribution of film products; In terms of industry, it has "Lanxinyue Cube" cinema, Fantasy Technology Development (Shanghai) Co., Ltd., and a high-tech film and television special effects experimental base focusing on 4K and 3D film and television production. In the development of new media, the new media company "Wow Media" invested by New Culture in the mobile Internet has been listed in the national share transfer system for small and medium-sized enterprises. In order to meet the group's capital demand for vertical and horizontal expansion of the industrial chain, the group and Qihang Capital set up an equity investment fund, focusing on strategic investment and industry integration.
The business philosophy of the new culture is to inject more international and diversified elements into the current content, and increase the application of high-tech and new media in production and operation, including propaganda mode, combination of indoor and outdoor media, and synchronous integration with creation and production. It is expected that through the strategy of "content+channel+technology", international cultural content products will be continuously exported, and then the contents, channels and platforms of different enterprises will be integrated through "market-oriented" industrial integration and its surrounding expansion, so as to promote the cross-infiltration of different content forms such as TV dramas, movies, animations, games, literature and cultural tours, and create a comprehensive and international media with strong creativity, communication and productivity.
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