What is the main direction of e-commerce brand management, and what is the employment direction and prospect?

What is the main direction of e-commerce brand management, and what is the employment direction and prospect? Mainly advertising brand design, copywriting, publicity materials, etc., which are more popular. Sort of.

How to say the technical direction and brand management direction of e-commerce specialty? It depends on personal preference. If you are interested in that, which direction should you develop? This is not better, so you will learn more and more. I hope my answer can help you.

Who knows what e-commerce mainly studies? What is the employment direction? How about junior college? (PS； But whether it's books, teachers or professors, they will speak e-commerce well, which will add fuel to the flames ...)

Look at yourself. If you want to gain something in this field, you must learn more, better and more sophisticated than others ... I have studied e-commerce, worked as a clerk with bills, and also engaged in online transactions to help manage online information. ...

In fact, undergraduate or junior college, the study of the course is similar, the key point is whether the recruitment requirements of that enterprise are junior college or undergraduate, which is a threshold. In contrast, there is an advantage in having more 1 year of theoretical study in undergraduate courses than changing majors.

What is the career direction of information management and e-commerce? I don't understand information management. The main courses of e-commerce include three musketeers, web art and website construction, network marketing and e-commerce. They have a wide range of employment directions, such as art design, marketing, website backstage and so on.

What is the direction of e-commerce? What are the employment prospects? What should I study? E-commerce is mainly to promote the scientific, digital and convenient life in the future, so that more people can buy what they want online without leaving home and handle financial affairs without going to the bank. The prospect of e-commerce is very good, especially in the 2 1 century, people began to get used to the life of e-commerce, and in the near future, e-commerce will spread to every family. Mainly reflected in online shopping, electronic information transmission, online payment, online bank card transfer, home delivery and other convenience services, such as: Taobao Mall, auto shop, le cool Tian, Paipai, Dangdang, JD.COM Mall, Yixun.com and other online shopping malls and online shopping platforms. E-commerce mainly studies the following contents: basic knowledge of computer network, design and production of e-commerce shopping website, online transaction security, online shopping mode, management and marketing, etc., and becomes the top and most needed talent in 2 1 century!

What is the prospect of learning e-commerce technology? Employment direction, salary and treatment, etc. The prospect of studying e-commerce technology specialty

It's still very good

It is a direction worth choosing.

It is the general trend at present!

What is the employment prospect of business administration (e-commerce application direction) major? Of course, e-commerce is promising. Don't you see that e-commerce is the world now? In short, the Internet and direct selling are the trends. Master the trend, whether you can succeed or not depends on yourself! Come on, honey!

What is the prospect of the technical direction of e-commerce specialty? There are four main types of e-commerce employment direction:

1. E-commerce service enterprises.

Including hardware (R&D, production, sales and integration), software (R&D, sales and implementation) and consulting. With the popularization of e-commerce applications, there is a certain demand for professionals who develop and sell related software and hardware, but this demand may be explicit or implicit. Under clear circumstances, employers will definitely recruit professionals who understand e-commerce. In the case of invisibility, the human resources department of the employer may not know that it is just right to recruit talents with e-commerce professional background in the face of the e-commerce needs of market customers, but only talents in related disciplines such as computers can barely cope with it, or ask them to supplement their e-commerce knowledge. Because of its "innate" professional breadth and depth, the demand of consulting industry is generally clear.

2. E-commerce enterprises.

For such an enterprise, whether it is a purely professional e-commerce enterprise or a brand-new operation mode combined with other main businesses (such as Xidan Shopping Mall), the demand for e-commerce professionals is the most suitable.

3. Traditional enterprises.

For traditional enterprises, e-commerce means new operating tools (such as corporate websites, it is difficult to find companies without websites now). Those who implement the new operating tools are nothing more than cultivating and recruiting professionals from employees who use the old operating tools. Of course, I'm afraid the work of cultivating old employees depends on experts.

4. Traditional industries.

For traditional industries, e-commerce is a new commercial means. E-commerce will be used in trade, logistics, processing industry and agriculture. The purpose of proposing traditional industries specifically is that if you are interested in a certain industry, you should deeply understand the development status, development trend, new technologies and new products of this industry. Judging the development level and potential of e-commerce in this industry from a professional perspective. Of course, to make these judgments independently, we must reach a certain height in professional knowledge and practical ability.

Employment prospect of e-commerce

Generally speaking, the new economy based on the Internet has created a large number of new jobs for the society, many of which were not available before, such as network management, network editing, website designers, network security engineers, system engineers, animation designers, database administrators, network application development engineers, online game designers and so on. Many jobs have distinctive network characteristics, such as network business analyst, network product manager, network product channel specialist, website operation, promotion, customer service staff and so on. At the same time, like traditional enterprises, human resources, finance, administration and other departments of Internet companies also need to attract a large number of outstanding talents. Generally speaking, the Internet is undoubtedly a sunrise industry, with a history of only ten years at home and abroad and a bright future.

E-commerce is an important application of Internet in business. In recent years, the online transaction volume has continued to increase, which shows that the demand for jobs has increased. Established companies such as Alibaba, HC and Dangdang have been recruiting people. Since last year, there has been a new wave of Internet craze. Many Internet companies are expanding rapidly and need people after getting a lot of venture capital. The demand for talents from the Internet and e-commerce continues to heat up, which can be seen from the positions posted on major recruitment websites.

Now this industry is really booming, but this does not mean that e-commerce graduates will inevitably become sought-after talents. Internet companies and e-commerce enterprises need all kinds of talents: technology, products, marketing, sales, customer service, administration, finance, human resources and so on. E-commerce graduates can't get jobs without specific functional departments of enterprises and specific positions. Personally, the employment prospect needs case analysis, which is closely related to the university's own brand, professional education direction, personal comprehensive ability, employment area, personal skills and job hunting luck.

Employment prospects of English majors in e-commerce direction 1. Analysis on the Development Background of Business English Major

1. Analysis of social background of the industry.

Since China's entry into WTO, China's commercial sector has developed by leaps and bounds, and enterprises have more opportunities to go global. In order to cope with overseas competition, they pay more and more attention to the introduction of compound talents with English foundation, and the employment advantages of business English professionals who are closely integrated with business majors are gradually prominent.

Shijiazhuang is the capital and political, economic and cultural center of Hebei Province. Due to its geographical location and traffic location, Shijiazhuang is an extremely important trade base in northern China. Shijiazhuang is the focus of the integrated development of Beijing-Tianjin-Hebei. With the comprehensive promotion of infrastructure construction, a number of industrial projects will be started simultaneously to carry out cross-border electronic commerce and international trade, and Shijiazhuang will become the "bridgehead" of Beijing-Tianjin-Hebei integration.

More and more foreign-related jobs are emerging, and the development of Shijiazhuang needs more high-quality business talents who understand English. Setting up business English major in Hebei Vocational College of Political Science and Law will undoubtedly provide business talents for various industries and promote their healthy development.

2. Analysis of talent demand survey results. From the survey, we know that the development of Shijiazhuang needs not only professional managers or senior business talents with high education, English, rich international legal knowledge and international business experience, but also a large number of practical business talents, such as foreign trade merchandisers, customs declarers, exporters, domestic buyers, foreign trade project managers, e-commerce commissioners, hotel protocol directors, exhibitions or business translators. Therefore, setting up business English major in higher vocational colleges is in line with the needs of regional economic development, and our setting up business English major has been affirmed by relevant enterprises in the survey.

3. Analysis of graduates' follow-up survey results. According to the questionnaire survey of fresh graduates, the main employment areas are located in Beijing, Tianjin, Shijiazhuang and southeast coastal cities, mainly engaged in foreign trade, e-commerce, hotel management, tourism, exhibitions, education and other industries. The professional counterpart rate reached more than 60%, of which 65% graduates earned more than 3,000 yuan in the first month, and 80% graduates earned more than 2,500 yuan after probation.

Second, the employment direction of business English major

1. cross-border electronic commerce direction. Master the basic theory of modern e-commerce and the knowledge of international e-commerce environment, policies and laws, and be familiar with the mainstream cross-border electronic commerce platform; Master the theory, technology and methods of marketing promotion in cross-border electronic commerce, master the knowledge of international trade in e-commerce, understand the knowledge of international markets, industries and customers, have Internet thinking, and have the ability to start a business and develop markets in cross-border electronic commerce.

2. The practical direction of international trade. This major has mastered the basic theoretical knowledge and professional knowledge necessary for business English major, and has strong English application ability and business operation ability, and can engage in business and secretarial work. This major consists of three skill modules: English language ability, business operation ability and computer application technology. It is the core of the whole teaching plan and has an optimistic employment prospect.

3. International business management and secretarial direction. This major is a senior applied talent who has mastered the basic theoretical knowledge and professional knowledge necessary for business English major, has strong English application skills and business operation ability, and can engage in business management and project planning. After graduation, students of this major master the knowledge and skills of business management, and can skillfully use English and computers to engage in international business and secretarial work.

4. Direction of exhibition English. This major has mastered the basic theory and knowledge of exhibition and advertising design, and has practical senior professionals who use computers to design exhibition and artistic creation. After graduation, students can engage in the organization and planning of international and domestic exhibitions, exhibition translation, exhibition coordination and service, and foreign affairs office.

Third, the scope of business English employment

International business companies, foreign-funded enterprises, foreign-funded enterprises, private enterprises, financial institutions, China branches of multinational companies, overseas China companies, foreign-related institutions and administrative institutions are engaged in international trade, import and export trade, business negotiation, translation and foreign-related secretarial work and management. It is also suitable for offices of foreign trade companies, shopping malls, hotels, enterprises and institutions.

According to the statistics of the Ministry of Labor and Personnel, the employment rate of business English graduates has been in the top 10 in all majors. Even though the employment of college students is generally depressed in recent years, the employment rate of English majors in most colleges and universities remains above 90%, and the employment prospects are optimistic. Most graduates can give full play to their foreign language advantages after they take up their jobs, and are valued and welcomed by schools, foreign affairs departments, companies and enterprises. With the further acceleration of China's economic development, the connection between China and the world will be strengthened, and the business English major will continue to maintain a good employment prospect for a long time.

What is the good employment direction of e-commerce? Career direction:

1. E-commerce service enterprises.

Including hardware (R&D, production, sales and integration), software (R&D, sales and implementation) and consulting. With the popularization of e-commerce applications, there is a certain demand for professionals who develop and sell related software and hardware, but this demand may be explicit or implicit. Under clear circumstances, employers will definitely recruit professionals who understand e-commerce. In the case of invisibility, the human resources department of the employer may not know that it is just right to recruit talents with e-commerce professional background in the face of the e-commerce needs of market customers, but only talents in related disciplines such as computers can barely cope with it, or ask them to supplement their e-commerce knowledge. Because of its "innate" professional breadth and depth, the demand of consulting industry is generally clear.

2. E-commerce enterprises.

For such an enterprise, whether it is a purely professional e-commerce enterprise or a brand-new operation mode combined with other main businesses (such as Xidan Shopping Mall), the demand for e-commerce professionals is the most suitable.

3. Traditional enterprises.

For traditional enterprises, e-commerce means new operating tools (such as corporate websites). Those who implement the new operating tools are nothing more than cultivating and recruiting professionals from employees who use the old operating tools. Of course, I'm afraid the work of cultivating old employees depends on experts.

4. Traditional industries.

For traditional industries, e-commerce is a new commercial means. E-commerce will be used in trade, logistics, processing industry and agriculture. The purpose of proposing traditional industries specifically is that if you are interested in a certain industry, you should deeply understand the development status, development trend, new technologies and new products of this industry. Judging the development level and potential of e-commerce in this industry from a professional perspective. Of course, to make these judgments independently, we must reach a certain height in professional knowledge and practical ability.

Employment level

From the practical level, the implementation level, the planning level and the decision-making level, it is a process from simple to complex. It can be seen that there are fewer and fewer talents.

Practical operation level refers to the actual operation level in the operation of an e-commerce project.

The implementation layer refers to the implementation process of e-commerce projects. At this level, the ability to implement the project is the main requirement. It needs to be clear that not all projects are completed by one person. It refers to a task that can participate in or even lead the project, such as process planning, interface design, content architecture, etc.

Planning and decision-making layer refers to the ability to plan its e-commerce scheme according to the specific circumstances of the environment and enterprises, and to assist in the demonstration and decision-making of major project issues. For example, what kind of payment method and delivery method are used.