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Zhao Yunlong media interview.
-Interview with Zhao Yunlong, Chairman of Guo Xin Group Co., Ltd.
He wore an orthodox old-fashioned European suit and met people at the appointed time and place. He speaks slowly, with a low tone and a serious and gentle expression, but his eyes always move faster than his mouth, which makes him look like an old-school intellectual who has been engaged in philosophical research for a long time. But in fact, he has been engaged in the most fashionable work of this era-information industry. At present, he is busy bringing his company to the UK for listing. He said that all the listing work was ready before September 1. The middle-aged man who began to experience global life seems to enjoy flying around in the air, which makes him always willing to take the time to take good care of himself, with a rosy face and full hairstyle. He is used to quietly appearing in various occasions where he thinks it is necessary to attend, preaching and teaching, and making friends. He shook hands politely and politely distributed business cards to people who met for the first time-he printed his name and long title on a golden metal card.
As a Confucian businessman, he likes to talk with others about Sun Tzu's Art of War. This is his favorite book. It is said that he has read thousands of times in more than ten years and can recite almost the whole text. "Soldiers, state affairs, the land of life and death, the way to survive, can not be ignored. So they can ask for their feelings through five things, one is Tao, the other is heaven, the third is earth, the fourth is general, and the fifth is law. Taoist priests can make people identify with the people, live and die together with the people, without worrying about danger ... "One of his social titles is the director of Sun Tzu's Institute of Art of War, Chinese Academy of Military Sciences. Of course, he is more willing to promote his business philosophy to people, and he is not afraid to reveal his lofty business ideal: "Let the logo of Guo Xin Group spread all over every county and township in China like a gas station, even in any place with water in the desert, you can see our brand!"
This intellectual, who believes that "there is a gold mine hidden in everyone's heart", often talks about a famous saying of Maria Teresa, winner of the Nobel Peace Prize: "The reason why human beings are poor is not because they have no material and wealth, but because they have no knowledge and information; The gold developed by human beings from the brain is thousands of times more than the gold dug from minerals. " And Guo Xin Group, which owns a subsidiary of 1 1 and has businesses all over China and Hong Kong, involving more than 20 countries and regions such as the United States and Thailand, is a new economic product created by this person with more than ten years of "brainstorming and wisdom". The mention of "Zhao Yunlong" may be unknown; Mention "Guo Xin Group", perhaps little known; But when it comes to "China Yellow Pages", we can completely apply the current jargon: "Everyone knows!"
A telephone line connects the whole world. Zhao Yunlong, the chairman of Guo Xin Group Co., Ltd., made his business dream come true. ...
"If you want to help others, you must strengthen yourself first."
Reporter: Guo Xin Group is seeking simultaneous listing in Britain and the United States, and the enterprise can achieve today's scale. How to treat the first bucket of gold?
Zhao Yunlong: I was born in 1968, a small town in Ordos, which belongs to the border between Inner Mongolia and Shaanxi. When I was a child, my family was poor, so I was more independent. When I was seven or eight years old, I saw others playing chess. I want to have a pair, but I have no money to buy it. I really want it! What shall we do? After much deliberation, I have an idea: collect scrap copper and sell it. I remember that the scrap copper scraped together later sold for 80 cents, and I immediately bought a chess set with 70 cents, haha, 1 cent left! This is my first business. Our town is very remote. The bigger and more prosperous town is 30 miles away. I go there to buy books whenever I get a chance. After reading it, I added a few cents to sell it to my neighbors. This should be my first bucket of gold. In this small business, making money is secondary, and it is important to accumulate some original money-making experience. My business mind belongs to my childhood.
Reporter: This experience continued in later life?
Zhao Yunlong: I have been studying abroad for a long time since I was a teenager. When I was studying in China Geo University, I went to an American company to do marketing, and my performance was not bad. 199 1 after graduating from college, I applied for a job in a foreign company and joined NCH, a fortune 500 company. In the second year, I won the first prize of the company's sales product in North China. Subsequently, under the guidance of my head teacher in college, I entered China Academy of Social Sciences to study world economy. The unique environment of the Academy of Social Sciences helped me enrich my knowledge, met many great scholars and famous professors, and did a good job, but it was at this time that I had a deeper and more comprehensive reflection and understanding of my life.
Reporter: What conclusion have you reached?
Zhao Yunlong: If you want to help others, you must strengthen yourself first. I don't think intellectuals can flaunt their loftiness by poverty as in the past. A person's independence in personality, thought and scholarship must always be based on economic independence. As the saying goes, "the economic base determines the superstructure". This is one of them. Secondly, I think that modern intellectuals can no longer just hold the traditional concept of "being immune". What they have learned depends on the cultivation of society and the support of the state, in addition to their personal talents and efforts. So they should learn something and actively repay the society. What can we give back to society? This requires us to be strong and self-reliant first, and then you will have the strength to help others and give back to society.
Reporter: So, how did you embark on the road of self-improvement?
Zhao Yunlong: At that time, while Comrade Deng Xiaoping was speaking on his southern tour, China's market economy was in the ascendant, and people were encouraged by the tide of the times and personal ideals and ambitions. The overall environment and microclimate are good. I couldn't stay out of it. I was strongly stimulated by a business ideal that I had in my childhood, and I couldn't sleep at night. So I decided to join the business community. I first invested 30,000 yuan in a small cultural company, and slowly explored the market rules and operated on a small scale.
Reporter: Where does the company's operation come from? What is the market positioning?
Zhao Yunlong: In the early 1990s, the telecommunications industry in China developed rapidly. I am optimistic about this prospect and invested in a new company-Beijing Guo Xin Directory Information Consulting Co., Ltd., which specializes in collecting telephone directories from various regions and industries, sorting them into a database, publishing them into books and selling them to customers in need. Combined with my previous experience in foreign companies, I put forward the concept of "telemarketing". Why do you say that? In fact, marketing has existed since ancient times. Since primitive society, apes exchanged prey or grain, and marketing was born on the earth at that moment. Marketing is an indispensable means for the development of commodity economy, and people's legitimate pursuit of interests has contributed to the diversification of products and wealth. In the 1970s, the telephone rose in Europe and the United States as a means of selling products instead of door-to-door sales. As the most direct information tool to communicate information, telephone should be widely used in all walks of life and naturally become one of the tools for merchants to promote product sales. A telephone line closely connects all corners of the country in the air, which has produced great economic benefits. Because of our accurate positioning, we can provide enterprises with a clear target customer base, so the marketing success rate is greatly improved, and the career development of Guo Xin is also in full swing. Later, we noticed the rapid development of Internet in China, and successively invested in a series of companies such as e-commerce. Today, Guo Xin Group owns a subsidiary of 1 1, forming an information industry group with China enterprise directory database system, national yellow pages phone book, China electronic library, e-commerce, software research and development, book publishing and sales, education and training, real estate development, network and so on. Its business covers Chinese mainland and Hongkong, and involves more than 20 countries and regions such as the United States and Thailand.
"Talent is the best productivity of an enterprise, but loyalty is the first and only the second."
Reporter: There are many difficulties in starting a business. What are your gains and losses? What do you think is the most important principle that enterprises should abide by?
Zhao Yunlong: How can starting a business not be difficult? At the beginning of my business, I faced almost all problems, from funds, personnel to office environment. And once felt very hard. However, this is not the most memorable. What impressed me the most was that during the rapid development of Guo Xin Group, we had a big fall.
At the beginning of the establishment of Guo Xin Group, because we chose the direction well, it developed faster than my original idea. Rapid development, but we did not adjust the direction in time, but with the rapid development of the company and the rapid expansion of business, the overall trend of rapid expansion. As a result, the company has more and more projects, more and more partners and a lot of simplified processes. During the period of 1996, we have been busy with various businesses. Due to the lax examination of some customers' qualifications, the funds could not be returned normally, the partners lost credibility with us, and the company was almost in trouble. Give up a few branches, and there may be hope for survival; However, in the face of these companies that are made by themselves, it hurts to cut which one! After much deliberation, I made up my mind and finally gave up several branches, recovered some funds and quickly put them into the main business. A few months later, Guo Xin Group finally weathered the storm and walked out of the swamp. From then on, I understood a truth: the development of enterprises should be steady, and being too eager for success will inevitably backfire.
After this crisis, I have always emphasized to the middle-level leaders of the group that talents are the best productivity of enterprises, but enterprise talents are "loyal first, only second". Because we have experienced a crisis of integrity, we will redouble our integrity in dealing with customers in the future, and we will never allow any fraud. This has become an iron discipline of the group company. The company has developed to the present, and the cooperation with almost every customer is complete and pleasant!
Reporter: If you recruit employees, what kind of young people do you admire?
Zhao Yunlong: Again, talent is the best productivity of an enterprise, but corporate talent "loyalty comes first, only second". Guo Xin Group will introduce all kinds of talents on a regular basis, and pay special attention to optimizing the talent mix according to everyone's ability, so as to give full play to everyone's greatest potential. One of my principles is that no matter how excellent your original ability is, as long as you come to Guo Xin Group, you should exercise at the grassroots level first, and this kind of exercise has created a lot of all-round space for you. Everyone who has been trained at the grass-roots level has improved their ability to deal with problems to varying degrees, and they will become comfortable in dealing with complex problems. I also have a point of view that enterprises must be clear about rewards and punishments, and do what they say. Guo Xin Group has a very strict and standardized management system, with awards and meritorious deeds, and penalties and reactive powers. This management system has created a good competition mechanism for enterprises, so that every employee has a full master attitude, thus giving full play to their subjective initiative and enhancing the corporate cohesion of Guo Xin Group. In short, as long as it is conducive to the development of enterprises, Guo Xin Group will not stick to the rules, and everyone will have opportunities for development.
Reporter: So, did your favorite The Art of War play a key role in your business career?
Zhao Yunlong: The operation and management of modern information industry are closely related to ancient philosophy. Can classical philosophy guide the life of modern people? How to inherit China's classical military thought? How do modern people cultivate great wisdom? How to win in business war with strategic thinking? ..... these have always been issues that I fully understand when running a business. I think Sun Tzu's art of war has a very high guiding ideology of life, pragmatism in the field of market economy and guiding ideology of life philosophy. The five words from which I have benefited the most are: wisdom, faithfulness, benevolence, courage and strictness. I think these five words also apply to the management of enterprises. These five words are the essentials of leading troops. Being an enterprise is like leading troops to war. Wisdom, trust, love for soldiers, courage and strict self-discipline are all necessary conditions. In fact, the victory of any battle must not be due to the number of talents in the general army. There are no perfect individuals, only perfect teams. War is the highest level of human competition. If we can understand the battle of wits and courage in the war, we will be invincible.
But Sun Tzu's art of war is only a philosophy to improve your personal accomplishment and wisdom, and it is by no means your specific strategy to solve the problem of shopping malls. Therefore, when I encounter problems in the mall, I never take the truth in Sun Tzu's Art of War as an example.
"Do our duty to the society and do our best, even if we only take one step forward every day."
Reporter: As the soul of Guo Xin Group, after the enterprise becomes bigger and stronger, it also means that the responsibility on your shoulders is more important. What is your life creed?
Zhao Yunlong: I have been trying to be an entrepreneur and a scholar. For me, every progress I make and every success of Guo Xin Group are inseparable from the support and cultivation of the state and society. Therefore, I have always been grateful, trying to do my duty to the society and try my best to make excellent first-class products for the society, even if I only take a step forward every day.
I quote the words of former American President Kennedy as my motto: "A citizen can't always think about what the country and society can do for you." But what contribution can you make to the country and society? "
Reporter: So, over the years, under your leadership, what efforts has Guo Xin Group made to repay the society while pursuing economic benefits?
Zhao Yunlong: Personally, I did something good. What else can I say? But from the enterprise's point of view, I would like to take this opportunity to show a position of our Guo Xin Group, that is, no matter where the enterprise develops, we should be grateful and repay the society as much as possible, even if our ability is limited.
Adhering to the concept of "information service for China", Guo Xin Group has been developing new electronic information products and electronic library software products for many years, and has successively launched China Primary and Secondary School Practical Library, China Enterprise Office Library, China People's Liberation Army Company Special Audio-visual Library, China Agricultural Science and Technology Practical Library and other products. Especially recently, Guo Xin Group is actively cooperating with relevant departments of the Central Committee of the Communist Youth League to actively build the Hope Project Library. Through the research and development of our e-book software, I hope all the people in China will have books to read!
In recent years, frequent sandstorms have attracted great attention from the CPC Central Committee and the State Council. The whole society is advocating the construction of green environmental protection projects, and Guo Xin Group can't stay out of it. We have invested a lot of money to buy a lot of desert land in severely desertification areas of Inner Mongolia, and actively used it for ecological garden construction. We believe that land greening is a parent project and an industry that constantly delivers fresh blood to the earth. Only by developing ecological garden industry can we maintain human needs, endow the earth, contribute to nature and integrate nature with man. Through the first and second stages of afforestation, we feel that as long as we pay, we will get something. The establishment of ecological park industry can benefit several generations, and its merits are boundless. ...
Cover story: Being in the United Nations, I have the ambition to defend my country.
Notes before the text of a book or after the title of an article.
In recent years, Dr. Zhao Yunlong, who works in the Friendship Committee of the United Nations Headquarters and the Strategic Development Committee of Columbia University, has been assiduously studying the development trends of world politics, economy and science and technology. As the head of the United Nations Friendship Council, he shoulders the mission and is constantly cultivating elite leaders from all over the world. Everyone has his own ideals. He is in the United Nations and has the ambition to make the country and the country safe. Mr. Zhao is familiar with the art of war, resourceful and ambitious, and strictly demands and perfects his conduct every day. Not only did he visit experts in new york, a hidden dragon and crouching tiger, to learn and discuss the science of saving the world and the way of governing the country, but he also traveled to more than 50 countries on four continents and transmitted his interpretation of the Art of War to all parts of the world.
A colorful academic, political and commercial life.
In the 1990s when information was blocked, he chose an "unusual way". 199 1 I graduated from university, but I didn't go to a relatively slow-paced business establishment unit, and unexpectedly went to a foreign company as a salesman. I traveled all over the streets of Beijing in two years and earned the first bucket of gold in my life. 1993, eager to learn, he gave up his position as a salesman, continued to study in the sea, and entered the Institute of World Economics and Politics of China National Think Tank Academy of Social Sciences. During this period, he focused on the world economy and politics, which laid a solid professional foundation for later predicting the development of world economy, politics and science and technology. At the end of the 20th century, at the peak of the vigorous development of the information industry, he was transferred to the Ministry of Information Industry as the director of the Information Resources Office because of his excellent work in China Academy of Social Sciences. Combined with the past and future information development trends, the China enterprise directory database was established, and the yellow pages of dozens of provinces and the whole country were published, becoming the "first person in China's yellow pages". After several years of hard work in academia and politics, he seized the opportunity, actively switched to business and founded more than 10 companies.
After the development of the enterprise, he applied for an in-service doctorate in economic law in China University of Political Science and Law, and realized his academic ambition. Different from traditional businessmen, Mr. Zhao's gestures are full of elegant temperament, which is inseparable from the concept of combining other studies, politics and business. Over the years, he has published magazines such as Entrepreneur Pictorial and China Education Management Forum, and served as the president of the magazine. He has published many works such as Telemarketing, Philosophy of Yunlong's Poems, Successful Management and Sun Tzu's Art of War in Business Wars, which have been widely praised.
Use the art of war to run enterprises
"Shopping mall is battlefield, and military strategy is business strategy" is an eternal motto, especially in Mr. Zhao Yunlong's view. Years of experience in the cruel business sea did not make the Confucian businessman give up the study of China traditional culture. In the past twenty years, he has read The Art of War and its annotations for thousands of times, collected hundreds of books on the art of war, and actively studied and conquered the art of war. Coupled with his profound attainments in China's ancient military history and war history, he served as a director of the Chinese Sun Tzu Art of War Research Association and a special researcher at the China Ancient Military History Research Center. Through the long-term study of Sun Tzu's Art of War, he learned to look at modern commerce from the unique perspective of Sun Tzu's Art of War. He put the "know yourself and know yourself, fight every battle" and defeat the enemy without fighting into the actual management of the enterprise, set an example, visit and understand the competitors in the same industry in a down-to-earth way, and truly know yourself and know yourself. As the core guiding ideology of Sun Tzu's Art of War, the "winning way" in Sun Tzu's Art of War runs through, and its core idea of winning coincides with the situation that enterprises pursue and customers win. In just 12 years, this cultural company with an initial registered capital of only 30,000 yuan has grown into Guo Xin Group with subsidiaries of 1 1 and assets of several hundred million yuan. This brilliant achievement is inseparable from his tireless exploration of the art of war. He interspersed the thoughts of Sun Tzu's art of war with enterprise management, so that Sun Tzu's art of war could be applied in business and truly apply what he has learned.
Calm down and face life with a smile.
The business world is like a battlefield. In this invisible war of selling cigarettes, Mr. Zhao has faded the ambition of traditional businessmen to compete for the world, and has been adhering to the open-minded mind of "calmly and calmly, laughing at life" from beginning to end. During the period of 1995, the scale of the company could not keep up with some difficulties encountered in the expansion of the group. After successfully overcoming these difficulties, it turned to invest in minerals and real estate. Before the age of 40, the company made an annual profit of nearly 100 million yuan. . The ebb and flow of the tide is a process that every businessman must go through. If he is not indifferent to fame and fortune, but just eager for success and influenced by utilitarianism, such a person can't achieve great things. He kept calm in the face of the crisis, seriously reflected, found the root of the problem, prescribed the right medicine, saved the enterprise at a critical moment, and made today's Guo Xin Group. Later in life, facing the endless work every day, he also calmly responded, insisted on morning exercises, read a lot of books, and spent all kinds of efforts to cultivate his body and mind. His face is rosy from the inside out and his hair is full of vitality.
The pain of failing to display one's talents
He is very lucky. Shortly after Comrade Deng Xiaoping's southern tour speech, the China market was in the ascendant, and the trend of the times was inspiring. His family caught up with the trend, seized the opportunity and resolutely devoted themselves to business. Everything is ready except the east wind. From a small company with an initial capital of 30,000 yuan to Guo Xin Group with assets of hundreds of millions today, his family has also contributed. In 2004, in the Great Hall of the People, he was named "Top Ten Outstanding Planning Experts in China"; In 2005, he was awarded the title of "100 Honest People in China" by the Expert Evaluation Committee of Building a Well-off Society in an All-round Way in Social Science Forum. In 2007, he was nominated as "Top Ten Outstanding Youth in China". The great success in business greatly inspired his idea of repaying society through politics.
However, various honors and business success did not help him to have a smooth career path. Mr. Zhao is always thinking about how to make the country safe, how to serve the society, help the world and make more contributions to the nation and the country. However, in today's complicated political situation in China, it is difficult for a hero to display his talents, and when he is short of talents, his ambition cannot be fully displayed. Even so, after he retired to the United Nations, he still did not forget to pursue the way of governing the country and was concerned about the motherland.
Learn with an open mind and never be ashamed to ask questions.
Mr. Zhao is an entrepreneur. His early telemarketing development model pioneered telemarketing in China, made outstanding contributions to the development of China's marketing theory, and became the first batch of telemarketing enterprises in China. But he is more of a scholar. The word "Confucian businessman" is the best interpretation of him. He often wears an orthodox European suit, speaks slowly, with a low tone, elegant temperament and humble attitude. Even after Zhao Yunlong's success, he always adhered to the traditional Confucian thought of learning modestly when he was young and not ashamed to ask questions. In just over ten years, he has visited more than 50 countries and regions in the world, discussed and communicated with mentors and friends from all over the world, and made continuous progress on the road of seeking world economic development. The famous saying "A threesome, there must be a teacher" is vividly interpreted in him. It is because of his positive learning attitude that he graduated from middle-aged doctor, then went abroad to be a visiting scholar at Columbia University and served as the chairman of the Asia-Pacific Strategy Expert Committee of Columbia University.
In new york, where crouching tiger, hidden dragon and talented people come forth in large numbers, his open mind and sincere humility have enabled him to make friends with superior people. He studied religious philosophy from Dr. Lu Huifeng, a former professor at Harvard University, studied human nature from Xiao, executive chairman and secretary-general of China-US Friendship Association, and discussed business economy from the chairman of Vanke Group, a famous entrepreneur ... He also humbly learned from the younger generation studying abroad and cared about their ideas and growth, which is really commendable. He often talks with friends for a long time, sometimes he forgets to eat and sleep, sometimes he drinks, and sometimes he gives poems to each other, which can be described as "joking with great scholars and having no contact with Ding Bai". It is such a spirit of continuous learning that makes his thoughts full of vitality and knowledge more full.
Wise men have aspirations like Zhuge, cultivate self-cultivation and live in seclusion in the United Nations.
"The gentleman's trip, static to cultivate one's morality, frugal to cultivate one's morality. Not cold, not awake, not quiet, not far away. If you study quietly, you must study. If you don't study, you won't learn widely. If you have no ambition, you can't succeed. If you are slow, you can't be energetic, and if you are dangerous, you can't be radical. Time keeps pace with the times, meaning keeps pace with the day, and then it becomes withered, not enough to meet the world, and it will be very sad to stay in poverty! " This wise man, who integrates learning, politics and business, takes Zhuge Liang as a mirror to observe himself and examine the society. He is not only standing in the position of China or the United States, but as an international citizen, focusing on the overall situation of worrying about the country and the people. Since joining the United Nations, he has actively participated in various conferences and listened to world current affairs and policies. He is rooted in the height of the "world" and never forgets his mission to society. He served as chairman of the Monetary Development Committee and director of the elite training program for future leaders, brainstorming and giving back to society.
A good educational background and a positive attitude towards life endow him with a unique and elegant temperament, calm and gentle when things go wrong, and get along well with employees. Because he knows that as a wise man, being angry is the stupidest way to solve problems. In the famous words of former US President Kennedy, "A citizen can't always think about what the country and society can do for you. But what can you do for the country and society? " As the highest pursuit of life, I always push myself.
Altruism in communication with others
At any time, people are busy doing things that are beneficial to them. Driven by countless interests, many people are walking dead and forget the true meaning of life. And Mr. Zhao has a wide range of friends and treats people sincerely. Anyone who knows him knows that he always talks about the three realms of life-self-interest, benefiting others and self-interest, and he takes the latter two as his own criteria. Because of his familiarity with Sun Tzu's art of war, Mr. Zhao especially praised Sun Tzu's winning concept. Even to a certain extent, he did not hesitate to harm his own interests, but also wanted to do something beneficial to society. In business, always put winning with friends in the most important position. In his contacts with friends and students, he always actively builds bridges of cooperation for them, seeks opportunities for development, and often gives generously.
He is low-key, rarely participates in public propaganda, and spends more time doing practical things and doing good deeds. He believes that fame is not spoken, but made, which is obvious to all. At the China Forum of Harvard University, he insisted on sitting with his classmates and listening to him with an open mind. We negotiated with him many times before and after, and it took about three months before we finally finalized the time.
A strict and self-disciplined ascetic life
Decades of business experience accumulated Zhao Yunlong's wealth, which made him move from a poor mountain village to a rich life. The typical experience of such a successful businessman did not make him stagnant or insatiable, but pursued the prosperity of higher spiritual civilization. Contemporary China gave him the chance to dig gold and made his career. At the same time, he is constantly thinking about how to return this achievement given by the motherland to the society in the form of maximization. First, I got an MBA in the busy official business, and then I got a doctorate. Under the background of globalization in the 2 1 century, he made an amazing decision: he voluntarily gave up the comfortable and luxurious life in Beijing, left his hometown and went to Columbia University in the United States to study and live a poor life. During his study, he lived a real ascetic life with rice porridge and instant noodles as the staple food and public transportation as the main outlet, so that he spent a lot of time studying knowledge. He always said cheerfully, "spiritual wealth can make him really satisfied." He firmly believes that to do great things, you need real skills. After living in the United States for several years, he regained the English he learned in primary school, from talking to waiters in restaurants to listening to bilingual reports from staff. Today, Mr. Zhao has been able to give public speeches fluently at Harvard University and Columbia University.
On the platform of a famous school, a famous scholar talked about Sun Tzu's Art of War. As a scholar, he applies what he has learned and teaches others. During his study in the United States, Mr. Zhao used his spare time to teach Sun Tzu's Art of War at Ivy League Harvard University and Columbia University. His lectures cover the concept of war, the art of war guidance, the theory of strategy and tactics, and military theory. The system is complete and profound. He understands the times, combines the art of war theory with the popular international financial strategy in today's world, and actually teaches how to combine shopping malls with the art of war. During this period, he had a warm interaction with scholars and students, and his vivid and philosophical language was sought after by the majority of students, becoming a new generation of "master of the art of war". Invited by China Students and Scholars Association of Columbia University to be the scrutineer of the 20 1 1-20 12 general election.
Take charity as a cause.
Charity is an attitude. As the saying goes, the greater the ability, the greater the responsibility. Zhao Yunlong, which has been successful in business, has never forgotten its responsibility as a citizen of the world. For many years, Zhao Yunlong has always regarded charity as a job and enjoyed it. Now, Zhao Yunlong is reviewing what he said when he joined the business world-if he wants to help others, he must first strengthen himself. A sense of help and responsibility to society and others has been accompanied by the growth of his life and career over the years. In his words, it can make more people live better and help those in need, which is the biggest source of a sense of accomplishment in life. From subsidizing poor children to donating to build schools; From post-earthquake reconstruction in Sichuan to charitable donations for the disabled; From paying attention to desertification in Inner Mongolia to participating in national environmental protection organizations; Zhao Yunlong's charitable actions cover all aspects of society. He spends a large part of his income on continuous charity every year. He is always ready to help others. He is a bodhisattva. Even street performers in the subway often donate ten yuan enthusiastically. This enthusiasm, in his poetic words, "society has nurtured me, and I can't forget to repay the society and the people;" The earth has nurtured me, and I can't forget to protect the earth and the environment. "
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