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Brief introduction of Meilijian Group
Through cross-regional merger, capital expansion, optimal allocation of resources and group integration, Meilijian Dairy Group has grown into a comprehensive dairy group integrating "grass, livestock and milk" and "production, supply and sales". 20 12 has formed a pattern of one center, three bases and two teams based on Hangzhou management headquarters, supported by Zhejiang Deqing production base, Anhui Huainan production base and Jilin Dunhua production base, and supported by Zhejiang marketing company and Anhui marketing company.
The Group has built 20 self-owned pastures in Huzhou, Zhejiang, Quzhou, Anhui, Huainan, Jilin and Dunhua, with more than 0/7000 cows/kloc, which can control high yield. The Group has a complete dairy processing line, which can produce and process solid dairy products including infant formula milk powder, adult formula milk powder, whole milk powder with sugar and whole milk powder, as well as liquid dairy products such as pasteurized milk, yogurt and improved milk based on raw milk, totaling 100. From the quality control of raw materials, production and finished products to the tracking and service of ex-factory products, the procedures of IS0900 1 quality management system are strictly implemented. The raw milk of the company's products comes from its own pasture, and the milk is fully enclosed and refrigerated from milking, storage to transportation. The company's own refrigerated milk tanker is responsible for direct transportation from pasture, ensuring the safety and reliability of raw milk.
Relying on the two brands of "Meilijian" and "Yiyi" with a history of nearly 60 years, with excellent product quality, rich product categories, expanding market network and perfect after-sales service, the Group has won full recognition and extensive praise from the industry and consumers, and its influence and reputation are increasing day by day, and it is gradually developing into a large brand that affects the dairy market in Anhui, Zhejiang and surrounding provinces and cities.
The Group will also focus on the field of pasteurized milk, strive to become the leading brand of low-temperature milk in East China, carefully build a valuable characteristic dairy brand in China, continue to adhere to the production and operation philosophy of "strictly controlling quality and focusing on making milk", continuously improve the quality of products and services, provide a steady stream of assured milk for the people in East China, and shape Mei Jian Dairy Group into a truly large-scale dairy leading enterprise, with a total income of 65,438+05 in 2065.
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