Complete detailed information of Yan Changshou

Born in Shanghai in 1947, his ancestral home is Hangzhou, Zhejiang. He graduated from Keelung High School and is a professional manager in the hotel industry in Taiwan. He is currently the president of Yadu Landis Hotel; chairman of Landis Management Consulting; chairman of the Charity Platform Foundation. He once served as general manager of American Express Taiwan; general manager of Grand Hotel; and president of Taiwan Tourism Association.

His publications include "Being an Angel in Myself and Others' Lives", "The Future I See", "You Can Be Different - The Story of Yan Changshou and Yadu", "Education Should Be Different", etc. Basic introduction Chinese name: Yan Changshou Nationality: China Place of birth: Shanghai Date of birth: 1947 Occupation: President of Yadu Landis Hotel Representative works: "Be the Angel in Myself and Others' Lives", "The Future I See" Personal Profile , struggle journey, life learning, career development, struggle resume, published works, personal introduction When I was one year old, I followed my family to Taiwan. After he retired from the army, he was faced with the difficulty of finding a suitable job. At the age of twenty-three, after being introduced by a friend, I joined American Express as a communications boy. From then on, I gained my own experience of the service industry. At the age of 28, he was promoted to General Manager of American Express Taiwan due to his outstanding service attitude. At the age of 32, he entered the hotel and tourism industry at the invitation of Mr. Zhou Zhirong, the landlord of the American Express office, and became the president of Yadu Landis Hotel. Yan Changshou has served as Asia Chairman of The Leading Hotels Of The World, Chairman of the World Conference of the Young CEOs Association, General Manager of the Grand Hotel, Chairman of the Taipei Lantern Festival, Chairman of the Chinese Cuisine Promotion Committee, Chairman of the Taipei Tourism Exhibition, President of the Tourism Association, etc. Yan Changshou, known as the "Godfather of Hotels" by the society, has long been concerned about the development of Taiwan. He has also participated in many important planning and international tourism affairs in Taiwan and is a leader in Taiwan's tourism. Yan Changshou, who has never attended college and only graduated from Keelung High School, considers himself a very ordinary person. However, he found his direction in life very early. Knowing himself and studying hard are the main reasons why he has achieved such success. Starting from the grassroots level, he has deeply experienced the ups and downs of each class. Therefore, he pays special attention to the inner feelings of front-line service personnel and emphasizes the importance of communication. Relying on his continuous efforts and inexhaustible enthusiasm, he became the president from his younger brother, and inspired many young people to work hard and make progress, which is still a good story. Struggle Process "No one is perfect" First, everyone must recognize their own strengths and weaknesses, then understand the environment, and finally be able to find and develop their own strengths. "This is Yan Changshou's summary of the factors for success in the workplace. The man known as the "Godfather of Taiwan's hotel industry" started his first job as a messenger. He only had a middle school education and no family background. His personal The biography "The Lion Heart of the President" has sold 500,000 copies and inspired many people like him who have no background, no high education, are not the smartest, and are not the best luck. His name is Yan Changshou, born in Shanghai, and managed by Lizhi. President of the group. Now, he has finally returned here and opened his first hotel in mainland China, the Shigeville Landis Hotel. Studying life In 1947, Yan Changshou was born in Shanghai. His ancestors were relatively wealthy and had some property in Shanghai at that time. In 1948, Yan Changshou came to Taiwan with his family when he was only 1 year old. Because of this, he did not pursue further studies after graduating from high school. After completing his military career, Yan Changshou started working at American Express, a world-famous travel company, through the introduction of a classmate, but the position was very low. He was a messenger, that is, a messenger, because that was the only position available at that time. A college degree or above is not required. " However, after entering the company, Yan Changshou began to suffer because his colleagues and classmates who were about the same age as him were all white-collar clerks working in offices, while he had to do everything from cleaning, collecting waste paper to delivering water. There was inevitably a psychological gap. Yan Changshou He began to realize the importance of learning. He began to ask all his colleagues for advice day and night. The American Express office was next to TWA. Yan Changshou always stayed in the office and worked hard. Every evening, Yan Changshou always met a foreign manager of the airline. So Yan Changshou started talking to the foreign staff. At first, he really didn’t know what he should say or how to say it. However, as time went by, Yan Changshou became more and more convinced. My speaking began to improve rapidly. “Now I can give English speeches for hours without any script. "Yan Changshou said proudly. His efforts were quickly appreciated by the foreigner. Finally one day, the foreigner sincerely hired Yan Changshou to join the airline, and he was given a monthly salary equivalent to 1,500 yuan. "You know, at that time, My monthly salary at American Express is only NT$2,000, or RMB 500, so a salary increase is indeed a temptation. "However, after many considerations, Yan Changshou gave up this opportunity to change jobs, which was envied by many people, because he felt that his qualifications were still too junior and he still had a lot to learn at American Express. It was not the right choice to change jobs for the immediate salary increase. , Yan Changshou began to notice that simply learning English knowledge was not enough. “These colleagues can do it and are better than me. I want to learn things that others will not learn.

"As a result, Yan Changshou began to spend more time on the operation of business machines such as fax and telegraph. Sometimes one person operated and managed several machines. Even on weekends and holidays, Yan Changshou would return to the office to send and receive files. Due to his continuous learning, Half a year later, American Express promoted him to an airport representative responsible for picking up and dropping off guests. Although it was not a very high position, it was a great encouragement to the young Yan Changshou, so he worked harder to learn all kinds of knowledge every six months. Was promoted once. Four years later, American Express's development in Taiwan encountered a bottleneck because its global strategy was to open branches in various places, but this strategy was not adapted to Taiwan. "I gave the company a suggestion, which was to give up. The traditional strategy is to transform from a retailer to a wholesaler without opening branches. These businesses are executed by contracted travel agencies, and we do upstream business. "As soon as this plan came out, the company immediately turned a loss into a profit, and Yan Changshou was promoted to the general manager of American Express Taiwan. Developing a career Just when Yan Changshou was going smoothly at American Express, a turning point that affected the rest of his career occurred. Part 1 In the late 1970s, Zhou Zhirong, the owner of an office building leased by American Express, joined the hotel industry. However, Zhou Zhirong had no industry experience, and Taiwan's tourism industry was growing rapidly at the time. The good market momentum caused a lot of capital to enter the hotel industry. The competition for gold mining was fierce. At that time, the Yadu Hotel that Zhou Zhirong invested in was not in a good location and lacked a professional management team, so he thought of Yan Changshou, who was already quite famous at the time. "Actually, I struggled in my heart, and American Express valued it very much. I am also planning to send me to the United States for training. Yan Changshou said with a smile that at that time the "cunning" Zhou Zhirong used a family strategy and visited Yan Changshou's mother and brother at his home. Finally, under the influence of his family and Yan Changshou himself, he also wanted to accept the challenge and become a Chinese. His own business, so he left American Express. But when he first joined Yadu Hotel, the business was really difficult due to factors such as the hotel’s location and market competition. Yan Changshou calmed down and observed the market. Many competitors adopt a price war strategy, that is, attracting guests at low prices. Some more popular and price-sensitive guests are often attracted to stay in these hotels. “So I thought, don’t compete with them in the same category. Market customers. There are many types of sources, so we raise the price, only accept high-end customers, and build a brand. "Therefore, Yan Changshou insisted on not collecting mid- to low-end customers indiscriminately and not cutting prices when the occupancy rate was not high. Although he lost many customers in the short term, after a period of time, Yadu Hotel won the market reputation, high-end customers are coming one after another. In addition, in the late 1970s, the use of computers and the Internet was not popular, but Yan Changshou believed that the development of business hotels was the future trend. With so many hotels on the market, Yadu Hotel must have one. His own characteristics. So he pioneered the concept of setting up a business center in a hotel. Yan Changshou's unique strategy made Yadu one of the best-known hotels at the time. In 1992, Yan Changshou established the Landis Management Group. Today, Landis is one of the founders of the "Asia Hotel Alliance (AHA)". The Landis Hotel Yadu under its management is rated as "Leading Hotel Of The World" and has the luxury five-star brand " "Lize" and boutique hotel brand "Yazhi", operating 11 hotels. Among them, Yan Changshou also wrote his career history into "The Lion Heart of the President". Because it is easy to understand and deeply humane, the book was launched as soon as it was released , which jumped to the top of the bestseller list that year. “No one is perfect. First, everyone must recognize their own strengths and weaknesses, then understand the environment, and finally be able to find and develop their own strengths. "This is the key to success in the workplace summarized by Yan Changshou. Struggle resume: Entered American Express in 1971. In 1975, he served as the general manager of American Express Taiwan. In 1979, he was invited by Mr. Zhou Zhirong, the landlord of the American Express office, to preside over the Yadu Hotel. In 1992, he established Leichi International Management Consulting Co., Ltd. published "The Lion Heart of the President" in 1997, which became the "best-selling management inspirational book series" in publishing history. "The book also won the "1999 Golden Book Award", and I even won the "1999 Elite Seal". In 1998, at the invitation of Mr. Gu Zhenfu, he served as the general manager of the Grand Hotel. In 2002, he published " "Riding the Wind---Yan Changshou Talks about Vision and Communication" won the "2003 Golden Book Award" from the Ministry of Economic Affairs and the "2002 Most Influential" book by Jinshitang Bookstore. In 2008, "Doing" was published. "Angels in Myself and Others' Lives" and "The Future I See": won the Grand Prize at the 2009 Taipei International Book Fair, and was selected as the designated reading book and experience writing competition for civil servants in the 2009 National Civil Service Training Institute. Book.

Published "You Can Be Different - The Story of Yan Changshou and Yadu" in 2010 Published "Education Should Be Different" in 2011 Current position: President of Yadu Landis Hotel; Chairman of Landis Management Consultants; Chairman of Charity Platform Foundation Experience: United States General Manager of Express Taiwan; General Manager of Grand Hotel; President of Taiwan Tourism Association. Published "The Lion Heart of the President" in 1997. "Riding the Wind---Yan Changshou Talks about Vision and Communication" in 2002. In 2008 he published "Doing" Angels in Myself and Others' Lives" and "The Future I See" was published in 2010. "You Can Be Different - The Story of Yan Changshou and Yadu" was published in 2011. "Education Should Be Different"