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Sincerely ask: how to explore business opportunities? Make ordinary things extraordinary?
So how to capture business opportunities? First of all, we should make regular and long-term analysis and thinking according to our own situation. If you have financial advantages, you can consider big projects. If you have a certain specialty, you can pay attention to this development. If you are just a start-up entrepreneur, you should be down-to-earth and start from the things around you. For example, with the country's vigorous development of the automobile industry and the improvement of people's purchasing power, cars have become the standard of every household, and the phenomenon of difficult parking has emerged. This is the business opportunity. If you have abundant funds, you can build an underground three-dimensional parking lot in a busy area. If there is no strong financial support, we can consider renting venues and other ways, and at the same time solve the problems of parking difficulties and charging profits. Nowadays, with the development of new energy vehicles, the shortage of charging piles has also become a bottleneck affecting the development of new energy vehicles. This is still a business opportunity. How to participate in it requires our investment operators to think deeply and keenly for a long time!
Not to mention our strength is not strong, why haven't we captured or thought about the beehive, and now it has been successfully operated? Why didn't you consider the glass plank road popular in previous years? This shows that we are not keen enough, forward-looking, not to mention long-term careful thinking, and we still lack the ability to seize business opportunities.
Therefore, we must cultivate our ability to capture business opportunities in order to turn ordinary things into extraordinary things. Here are a few examples, hoping to get inspiration. First of all, we often come into contact with drinking water in our daily life. This is an ordinary thing that can't be more ordinary. But Wahaha can be made into pure water, and Nongfu Spring can be made into mineral water. And Baisui Mountain makes it a nobleman in the water. This is a typical case of tapping business opportunities and turning ordinary things into extraordinary ones.
And the shampoo we use in our daily life. As an ordinary shampoo, Head & Shoulders makes it an anti-dandruff product, which is representative of softness, and Pan Ting makes it the best product for nutrition and hair care. Different shampoos instantly become unusual special products with diverse functions.
So we must study hard, be good at thinking and be keen on capturing. Only by continuous thinking and insight can we accurately capture and grasp business opportunities.
Tofu is also a necessity in our daily life, and it should be said that it is a common occurrence. How to turn this ordinary tofu into an unusual product? You can be a king of cold salad that is completely suitable for direct entrance, a treasure in water that is very suitable for making soup, and a king of tofu that is suitable for frying. You can also produce ordinary tofu according to the hierarchical positioning of the crowd, or produce clean and hygienic boxed bean products and so on.
To sum up, under the premise of being good at analysis, diligent in thinking, keen to capture and long-term efforts, upgrading and classifying different products according to different functions, needs and tastes will certainly capture business opportunities and turn ordinary things into extraordinary goods.
Personally, I don't think there is a specific way to inform you of the business opportunities for you to follow up.
But the idea of finding business opportunities can help you.
Business opportunity is the origin of business. What is business? Personally, I think doing business is to satisfy strangers. And then meet the needs of others.
Combining theory with personal practical cases
See how to find business opportunities and practice the vision of finding business opportunities.
Classic case: American gold rush, everyone knows that gold rush makes money, and they go there one after another. But there is a river in front of the gold mine, and everyone is worried about how to cross it. Only one young man found the business opportunity, bought a boat and pulled people to ferry to make money.
This is the energy of thinking. When you are preoccupied with gold, you will never see new opportunities because of the obstacles of rivers.
My case: Because many new houses were handed in after the Spring Festival, I have been doing the business of water purifier recently. Contact the manufacturer for supply and promote it first. The customer will give a big discount to the advance payment (the advance payment covers the spot cost), and the advance payment sheet basically has no investment, and it returns empty-handed.
But there is an opportunity in the near future, because now the national environmental protection requirements, developers must be equipped with solar water heaters (both solar energy and electricity).
However, solar power is not enough to cover high-rise buildings, and 80L capacity is very expensive. Many people have removed and replaced the indoor water heater provided by the developer.
The dismantled machine will be given 20.30 yuan to collect waste products. After I learned about it. Promote water purifiers in the community (we just need new houses here) and change water heaters. For a 2,000-yuan water purifier, the dismantled water heater can reach 1000 yuan, and the advance payment from 200 yuan can reach 500 yuan, which is equivalent to the fact that customers can buy a 2,000-yuan water purifier with only 700 yuan left.
Moreover, the machines removed by customers are transported away in a unified way. I installed the water purifier first, and then took the water heater away. (Save inventory cost)
It took me half a month to find a recycler, a 100 (all brand-new and unused). The cost of a water purifier is less than 400, the income is 700, and the water heater is sold at 100. Excluding installation fees and freight, a water purifier earns an average of 350 yuan. I have collected nearly 100 water heaters in the past month.
The business opportunities and waste products of water heater recycling are focused on the lowest cost and high cost, and the loss is the customer, but the customer has nothing to say. Throw it away or throw it away.
Here, only a few changes can make customers more satisfied, they can earn more, and at the same time defeat the possibility of collecting waste and increasing the price to buy competition.
The point is that I jumped out of the box. I bought a water purifier just to make money, and the positioning is a short-term profit model. After jumping out of the fixed thinking mode, I will find opportunities that others cannot see. In my opinion, the water purifier is a money-making tool, and so is the water heater. Business only uses tools to achieve my goal of making money. From then on, my marketing will never focus on the product itself to advertise to customers, but let the tools play their due role.
Let's talk about how to divergent thinking.
Give a simple example: how many uses can you tell when you see a pin?
If you don't use it as a pin, it just clamps things and fixes them; Then you straightened him. Can you use it as a needle? Bai Wan realized that it could be used as a hook to hang ... and so on. After an object is restored to its original state, it can find other uses with various forms of variation, which is the essence of divergent thinking.
Mining business opportunities is to judge whether the market is "rich", mainly in two aspects:
Look at the value of business opportunities: look at the audience, frequency and just need;
Second, see how much money you can earn: according to your products and resources.
For example,
How to treat the dispute between Beaver House and 58 cities?
Judging from the audience, frequency and just need, the former is small money and the latter is big money-
The door-to-door manicure business opportunity is a typical niche, low frequency and non-just-needed market;
Local information business opportunities have the characteristics of wide audience, high frequency and market demand.
And their products and resources are just enough to make each other's money-
Because the carver has become a carver's beef brisket, he knows how to please ethnic minorities in products; Made Afu essential oil, know how to use small favors to increase the purchase frequency; With millions of customers' information about Afu essential oil, you can send short messages in groups, and you can turn the first-line market that is not just needed into just needed-so Diao Yecan's products and resources cover a small sum of money for home manicure, but Yao Jinbo can't do it at all.
Because in 58 cities in Yao Jinbo, you can bring a wide range of local people with the help of the self-published long tail entrance; We can use just-needed businesses such as real estate, recruitment, used cars, second-hand goods, pets, business and local services to increase the frequency of visits, and all just-needed businesses split the local information of the city to find just-needed connections-so Yao Jinbo's products and resources can cover up the big money of local information, but Carver can't.
Therefore, there is no noble money, and there is no humble money. They are all rich and competitive marketing gimmicks.
If your products are strong and resources are weak, then you should thoroughly understand the business opportunities in the small market;
If your products are weak and resources are strong, seize some business opportunities in the big market.
Anyway,
Business opportunities must be a balanced choice of audience, frequency, just need, products and resources-
You have to eat. You have to eat.
See how you dig yourself. Success can be replicated, but life can't. Some people can earn hundreds of thousands by sleeping in Tik Tok and broadcasting live for one night. People still have to be down-to-earth, fix themselves first, and when they grow up, business opportunities will naturally come.
The topic should be: how to explore business opportunities? Make ordinary things extraordinary? The exploration of business opportunities is really unfathomable! If you just want to master a lot of information. And have the ability to control. Good at modeling. Be good at following the trend. For example, this epidemic, masks are common products. Due to the epidemic situation and the large number of people, the products are in short supply. Some manufacturers seized the opportunity. Mask production. Is this good at occupying the market?
Explore business opportunities? And it is to make the ordinary ordinary? Isn't construction diluting value?
Young people learn technology.
People with this kind of wisdom have become rich.
I have never experienced business and have no say in business opportunities. Let's take a look at the comments of business experts.
I didn't notice it, and it hasn't changed. [Pray] [Pray] [Pray]
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