When recruiting sales personnel, which ability should you pay more attention to?

The sales industry is very common now. As long as it involves selling things, the company needs to recruit sales personnel. So when a company recruits sales personnel, which ability should they pay more attention to?

1. The most important thing is their language expression ability. We all know that the sales industry mainly relies on your mouth. No matter what you sell, you must find ways to persuade customers to buy it. Then your language expression ability is very important. The language expression ability mentioned here not only refers to your ability to speak eloquently, but more importantly, your ability to speak to the point, that is, you must be able to read the inner activities of customers. Only by speaking according to the customer's heart can the customer be moved and the customer be able to buy.

2. When recruiting sales personnel, companies will also value the applicants' own resources. Whether you are selling a house, a car, wine, or anything else, as a salesperson, how many potential customers you have and how many resources you have are also very important. Some people have worked in sales before, such as selling houses, so they must have many customers. If he now changes his career to selling cars, then people who have bought houses in the past are his potential customers. Such people are more likely to be hired by leaders than people with a blank slate.

3. When recruiting sales personnel, the company will also value their ability to deal with people. We all know that no matter how capable a person is, he must learn how to behave, because if he cannot do this in today's society, he will definitely suffer. Especially as a salesperson, if you don't know how to deal with people, it will be difficult to sell things. But if you are good at dealing with people, then some people will buy your things out of kindness.

We all know that sales is a profitable industry, but not everyone can make a lot of money in this industry. This requires the above abilities.