How can I open a good car decoration shop?

If you want to do a good job in a car beauty shop, you must analyze it from two aspects: site selection and service.

1, site selection

1), residential area

After driving the car home, the owner can find a professional to dress up the car, without going astray unnecessarily. This in itself means that convenient and time-saving shops are naturally signboards, just like supermarkets entering various properties.

2), near the car repair

Many auto beauty shops in Shenzhen are located next to gas stations and auto repair shops. When the owner refuels and "overhauls", that is, when the car has been running for a long time, it is naturally time to give the car maintenance.

3) Close to expressway

First, because the location is obvious, the owners are easy to find, and second, because the location is important, it is easy to attract "eyeballs" and form influence.

4) Above-ground and underground parking lots of large shopping malls and shopping centers.

With the increasingly fierce competition in the automobile beauty market, the costs such as rent and personnel are rising, the beauty price is chaotic, and the profit rate is declining. Car beauty shops have appeared in underground parking lots of large shopping centers in Beijing, Shanghai, Guangzhou and other cities. First of all, the rental cost can be greatly reduced in these places. Secondly, the passenger flow is sufficient, and car owners use their leisure time to do car beauty, avoiding the embarrassment of waiting for a long time in the store. However, car owners must be vigilant and handle high-value membership cards carefully.

Step 2 operate

1), store selection: It is recommended to choose a roadside store with two-way traffic, large flow of people and convenient access. Rooms should have double parking spaces, jewelry rooms (that is, 100 square meters), and outdoor available space should be as wide as possible.

2) Operating characteristics: The automobile beauty industry covers a wide range, and some links have strong technical requirements. At the initial stage of opening, new investors should try their best to avoid the pursuit of "big and complete" and strive for the business philosophy of "expert and refined". They should establish brand awareness, have distinctive service items and standardize technology.

3) Input-output: Generally, it costs 50,000-80,000 yuan (excluding rent) to invest in a professional automobile beauty shop, with a storefront of about 100 square meter and 40 cars served every day, and the investment can be recovered about 1 year.

4) advertising marketing, etc. Nowadays, some car beauty shops provide services such as bikini car washing, which really enhances the influence of the shops. It belongs to a marketing strategy, but the formality of the industry is thoughtful service and perfect after-sales. Strengthening service quality and increasing customers' reputation is the right way. Good service does not need advertising, and word of mouth is the main aspect.