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How to make recruitment posters more creative? How to write recruitment advertisements creatively
How to make a recruitment poster. Hand-drawn recruitment poster: 1. Prepare a piece of white paper and lightly draw a proportion line with a pencil. 2. Use the pencil to complete the first word "recruitment" on the left side of the drawn proportion. Use 3 pencils to complete the second word "hiring". 4. After completion, use the pencil to make the outer strokes of the two characters heavier (as shown in the picture), and then erase the proportion lines with the eraser. 5 The most eye-catching word "recruitment" is completed, and the following is the writing content. 6. After the recruitment-related content is written, a simple hand-drawn "recruitment poster" is completed. How to write creative recruitment advertisements?
1. Open the door to talents from all over the world and build a bright future for the enterprise.
2. Dell: Choose Dell and choose the future
3. Know the world and everything will be prosperous.
4. Bo Wen Bole, pull the strings of thousands of miles of horses, and be the leader of corporate headhunting!
5. Asking you how to understand this, only the source of living water can come.
6. Changan Automobile: A century-old Changan, you can be proud of your "job"!
7. A discerning eye recognizes that people can make the most of their talents, and Bo Wenle is the matchmaker for corporate talents.
8. Bo Wen knows best where to find talents.
9. Recruit all the heroes in the world and rush towards a bright future.
10. Bo (Bo) Wen is full of talents, and the company is even more powerful.
11. Don’t think that you are not a thousand-mile horse. In fact, you are just missing a Bole.
12. Gather talents from all over the world and recruit capable people. How to write job advertisements more attractively?
1. Position title
Be as detailed as possible. In addition to indicating the position name, it is best to also add the main work content. As mentioned in the message above, if you search for the four words "copywriting planning" on the platform, I believe that the position on the next page will be "copywriting planning". The positions are exactly the same, and even the salaries are roughly the same. It is difficult to tell whether the company is good or bad in different places.
So candidates will not click in and look at each one carefully, but will only shift their focus to the job advertisements with the highest salary. If you change "copywriting planning", it becomes "copywriting planning for food programs", "copywriting planning for public welfare micro-films", "copywriting planning for film and television advertising" and so on. In addition to the main work content, does it make it different? Does it also increase the candidate's interest in clicking in?
2. Corporate avatar
In order to verify the importance of corporate avatar, I went to several platforms for verification. Later, I discovered that there are indeed some job advertisements that do not include corporate avatars. Not to mention that candidates think such companies are unreliable, even I, who am not looking for a job, find them unreliable!
So the corporate avatar is indeed very important. Generally speaking, the corporate avatar should be the company's logo, and it should be specially designed. You can't do something special and show a picture of the company name written on a white paper. This will scare the candidates. How to choose your company’s job advertisements? Doesn't exist!
3. Salary setting
Salary setting is also a big bug. Many HR are also very straightforward. When writing salary, they write a specific value or a small range. If the salary of the position is higher than the average, there is no problem. However, the salary of the position is much lower than the average. Candidates will not choose such a salary after seeing it.
For example, the average salary for recruiting fresh graduates in a certain industry is 3,000, but the company’s position salary is around 2,500, which is obviously not competitive, so the salary should be set to: 2000-3500, Give a buffer stage. Make your job ads competitive first, then consider other factors. Of course, don't adjust the salary range to 2,500-5,000 in order to make your job advertisement more competitive. Then the interview will be awkward.
4. Welfare settings
People’s wishes mostly come from internal needs and external stimulation. Internal needs are whether they want to find jobs we can provide, and external stimulation is to let them see Benefits of applying for this position.
Therefore, it is also necessary to include in the advertisement: salary benefits and training and development opportunities available to employees, challenging work and responsibilities, the possibility of self-realization, etc.
After writing benefits in the recruitment information, you also need to emphasize the cultural construction of the company, focusing on the company's internal training mechanism, the company's job promotion mechanism, the company's good working environment, the company's amateur cultural life, etc. to gain Favored by job seekers. These are the concerns of job seekers.
5. Keyword settings
Keyword settings are a must! And it must be a keyword with a large search volume. You can assume that you are looking for a position in this field and how you would search. And you can set keywords based on the recruitment requirements and professional information given by the recruitment department.
6. Update time
As long as the position is not filled, the recruitment advertisement should be updated as often as possible. In addition to updating the time, we also need to update the general layout content. However, one thing you must pay attention to is that if you are full of people, please remove your recruitment advertisement as soon as possible.
7. Advertisement layout
The layout of a good recruitment advertisement must be unique enough to attract attention. This requires advertisements to be designed with unique and distinctive formats, lengths, titles, fonts, colors or patterns, and in conjunction with suitable media and advertising spaces, the best results can be achieved.
If you don’t have a unique idea when making a recruitment advertisement, you must also take into account the integrity of the layout. That is to say, at a glance, the entire recruitment advertisement will be complete and not fragmented. The color tone should be unified, the style should be consistent, and the layout should be regular.
8. Vivid language
If you want to make the audience interested on the basis of attracting attention, you must design points or surfaces that can arouse people's interest. Therefore, there will be higher requirements for language expression. Strive for vivid imagery and sometimes a sense of humor. However, no matter how the language is expressed, no vulgar statements can be used. This is the most basic recruitment advertising etiquette.
1. A good recruitment advertisement is not only a recruitment advertisement, but also a corporate promotion. Regardless of whether people who see the advertisement take action or not, it must leave a deep impression in their memory. This is the second purpose of recruitment advertisements, which is to promote the company's image and business.
2. The ultimate goal of job advertisements is to receive a large number of qualified application letters and resumes soon after they are announced. To do this, you need to clearly and clearly indicate the contact person and contact information, including telephone, fax, email, mailing address, etc., so that job seekers can contact you using the method they are accustomed to. Of course, it is best to choose the most commonly used and widely used contact information. You can have more, but never less.
Reference materials
-Talent recruitment
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