How to answer the interview questions of Bread Newspeak?

First of all, an interesting topic. Before answering this application question, I will ask the examiner what is the motivation of this question.

1, test my ability to deal with emergencies.

2. Test my eloquence

3. Investigate my love for Coca-Cola brand-this is what I think is the most important.

So I will answer, in order to maintain the brand of Coca-Cola, I will first ask reporters to help me discourage refugees from eating bread, and tell reporters that it is the consistent purpose of Coca-Cola to let users taste the freshest food. There are two situations at this time. One is that the reporter asked to send bread to everyone. I can stick to it properly, then walk down the slope and put on the "top hat" of love for the reporter. One is that journalists agree to my request, and then refugees will inevitably put pressure on journalists. There are two situations at this time. One is that the reporter gives in, and I can walk down the slope and put on the reporter's "high hat" of love. One is the reporter's insistence, which is very unlikely. If this happens, refugees will compete for food, and I can't do anything to maintain it.

In addition, I will leave the contact information of the reporter afterwards and pay a return visit to the refugees with the reporter. It's better to send another load of fresh bread as compensation for the refugees who eat expired bread. And invited him to visit Coca-Cola and taste free Coca-Cola, which is not illegal because I have visited it.

Second, this is really a bit troublesome. I will consider contacting my supervisor at the first time, and there are two results: first, he gives a solution, and I will coordinate and implement it on the spot; Second, he fully authorized me to solve it. In the second result, I will give the bread to the refugees, because there is a premise: the bread has expired but it does not affect my health. There is a key here: the judgment of whether the bread has expired. Obviously, Wen Xun's reporters rushed for refugees, not Coca-Cola's van. Then, at the scene, we should avoid the quality problems of bread itself, try to divert the "curious" questions of journalists, let them devote themselves to the "righteous act" of distributing bread, and leave contact information.

Need to deal with it afterwards: further develop this activity into the brand promotion of Coca-Cola. This is an artificial "manipulation" propaganda, and I don't think ordinary companies will miss this opportunity. Back to the company, truthfully report the situation on the spot, and the publicity department will formulate a publicity plan.

I am only a salesman, so at this time, I will contact my supervisor first, tell him the situation in detail and ask for his advice. Secondly, if the situation can't wait, what refugees want is to solve the problem of hunger. They won't listen to you about whether these breads have expired, but we should consider the impact on the company. We don't know if the reporter knows if this car bread has expired. Of course, there are many ways for reporters to trace it, especially when we use this opportunity to publicize it. So if it were me, I would make the following decision:

First of all, if the situation is under control, as mentioned above, I will call back to the company for advice. If things get out of control, I will insist on not distributing expired bread to refugees, but let the company send them a car full of fresh bread. At this time, reporters will certainly keep asking questions, and I will also take the opportunity to promote our company's brand and our company's helpful behavior. I think as a company, using a truckload of fresh bread can not only help some refugees, but also publicize the company and attract public attention to it.

If I were a salesman, I think I would keep in touch with the supervisor first. Because the company is a multinational enterprise, the amount spent on media promotion every year is objective. It is good for the company to have so many reporters present and face a group of refugees. I'll ask the supervisor to send a car full of fresh bread and the company's main product coke to the scene as soon as possible.

5. Tell the reporter that the production date is wrong, but it can't be sold in the market. Actually, the bread has not expired yet.

6. Gather the reporters together, and then tell them clearly that this is expired bread, but it is not harmful to the health after use. Tell them from my side that I am really embarrassed. On the one hand, they should not be allowed to eat it, because it is related to the image established by Coca-Cola Company over the years. On the other hand, if these people are not allowed to eat, they are really sorry. So, please make a statement and vote for them to eat or not. In this way, whether to eat or not is no longer just a matter for the company, because the decision is made by everyone.

7. note: the car can't go back. There is only bread in the car. You can't bribe reporters.

In other words, you can't ask the supervisor for instructions, you can only solve it yourself. The key here is the reporter. You can't tell the reporter too much truth, and you can't tell him too many lies. First, I said to the refugees, "This car's bread has expired and can't be eaten." Of course refugees don't revolve around you. This is a press conference. Come and find out the situation. He told reporters: I was ordered to deliver fresh bread to the refugees. Unfortunately, the bus broke down halfway and was late. According to the company system, expired food cannot be sold. Although these breads are actually edible, I can't give them to refugees. "After that, I asked the reporter to help persuade the refugees. If journalists think it's none of their business, most people will walk away. If you don't go away, there is hope for a solution. The reporter may say: "Why can I still eat after the expiration date? ".You can talk about the quality of the company's products. The reporter may beg you: "since you can eat, give the bread to the refugees." "Don't be happy, you should be sad:" No, I will be punished if I go back. "At this time, the reporter may be anxious and clap his chest to help you. . .

Eight,

1, you should contact the supervisor first, because this problem is difficult on both sides.

2. If you can't get in touch, you must handle it yourself. Can be handled as follows:

Privately pull the reporter aside and tell the reporter that it is expired bread:

1, if it is harmless to the body. Commissioned reporters to incite hungry people to grab bread, not to stop it.

2. If it is harmful to health. Explain this to reporters and tell hungry people.

1. If hungry people stop eating bread. Please write down the license plate number of this car and bring new bread the next day.

If hungry people still want to eat bread. We must insist on not letting hungry people eat it. If there is robbery, we should stop it.

Nine, I think since Coca-Cola wants to test this problem, we should first highlight the brand of Coca-Cola, and the bread must be eaten by refugees, and it must be highlighted as Coca-Cola's bread, so that there will be reporters present, which is equivalent to advertising. My way is: I will not hesitate to give bread to everyone, and I must highlight the brand of Coca-Cola. At this time, the reporter must come over and ask me why I gave the expired bread to the refugees. Aren't you afraid of affecting their health? I explain this way: in order to ensure the quality of each bread, the shelf life of our Coca-Cola brand bread is marked as 20% of the actual shelf life. The shelf life of our bread is indicated on the product package as 4 days, but the actual shelf life is more than 20 days. These are all verified by experiments and practices, but in order to let everyone eat absolutely fresh and delicious bread, our bread will be destroyed in remote areas after 4 days. The interval between the delivery of this bread and now is six days, but in order to solve the hunger problem of refugees, I decided to share these so-called "expired" bread with you, because I know Coca-Cola Company, trust the quality of Coca-Cola products, and hope that everyone can trust us.

When I go back today, I will truthfully report the situation to my superiors. I believe that if we successfully investigate this area, there will soon be a new Coca-Cola bakery here, which will not only make everyone eat fresher bread, but also make these refugees disappear, because they are no longer refugees, but a member of the Coca-Cola Company and a sincere and trustworthy employee.