Why can't ofo bike-sharing run any longer?

The management dilemma of Ofo bike-sharing is caused by many factors. Among them, vicious competition is one of the main reasons why ofo and mobike are in trouble. For a long time, the behavior of burning money subsidies between ofo and mobike has seized the market crazily, which has caused ofo to fall into the crisis of broken capital chain. In addition, the main profit source of ofo is financing rather than charging, so there is an extreme shortage of maintenance personnel when the small yellow car is operating, which leads to the dirty or broken small yellow car on the street, and most people are unwilling to ride the dirty or broken small yellow car.