Net transmission * * * enjoys cycling. Little blue bike went out of business. Is the little blue bike poor to death?

Since September, the deposit of the small blue bicycle has been difficult to refund, and the customer service phone can't get through. Xiaolan Bicycle's office in Chengdu was empty, and two of the three maintenance points were removed, 1 person was absent from work.

But interestingly, among many rumors, Li Gang, the founder of Xiaolan Bicycle, only denied the "empty building" and called it a "funny rumor", but did not respond to the current operating situation of Xiaolan Bicycle and the difficulty in refunding the deposit. It can almost be considered that it is difficult to refund the deposit in case of default.

There are some differences between the operation mode of Little Blue Car and other bicycles, but there are also hidden dangers.

In terms of the use of the deposit, OFO promised not to use the deposit. mobike used the deposit to buy low-risk wealth management products, and part of the small blue bicycle was used to produce vehicles, which would be very risky-once the capital chain broke, its reputation would become negative assets.

In terms of cost, the cost of each small blue bicycle is more than 2,000 yuan, while OFO and mobike basically remain below 1000 yuan. Although Xiaolan is easy to ride, the cost is too high.

It's embarrassing to enter the market too late. April 20 14, ofo was established; Nine months later, mobike was founded. They have completed five rounds of financing, with a total amount of over 100 million US dollars. Two large bicycles have been put into operation, accounting for more than 90% of the market share. At this time, Xiaolan came into the arena, and the cake was almost finished.

There is also a legend that Xiaolan sought to acquire mobike and OFO, but was rejected. She had no money to pay her salary and put it into the market, so she was "poor" to death.