How about Beijing Huimai Group?

Huimai Group, founded on 20 10, has completed various marketing channels such as TV, internet, mobile phone, telephone and catalogue, and continuously improved the content marketing level through video and scene sales. Is a multi-brand and multi-channel innovative media retail enterprise integrating cultural creativity and technological innovation. Group headquarters park is located in Beijing Yizhuang Economic Development Zone, which is mainly a comprehensive business office space, including brand development, content production, data mining, process management, IT technology research and development, etc. At present, the total number of employees in the group is nearly 3,000.

1, strategic cooperation

Huimai Group cooperated with South Korea's GS Shopping and Lotte Group, and reached a consensus on strategic cooperation in many fields such as technology, commodity development, resources and personnel training.

2. Group characteristics

1) Video production: Give full play to the advantages of video production, open channels such as TV, Internet, mobile phones and electronic catalogs, change the traditional mode of e-commerce to display products with pictures and words through long and short videos, and display products with long videos, short videos, three-dimensional animations, VCRs and explanations, so as to show the product image to consumers. [ 1]

2) Value-for-money sale: With the advantage of its own platform, the Group adopts the business model of limited-time genuine sale. Manage the operation and development of various channels with a special sales model of big orders and big sales, so that consumers can enjoy life in shopping.

3. Group advantage

1) global business cooperation: adhering to the win-win business philosophy, the group has established business cooperation relations with more than 1000 high-quality merchants at home and abroad and nearly 100 world-renowned brands, and maintained long-term strategic cooperation with international groups such as Procter & Gamble, L 'Oreal, Zliren, Samsonite and Huis. Through the video scene content marketing mode and multi-frequency interactive promotion mode, the Group has fully displayed the products and brand images of international brands in front of China consumers, and rapidly improved the brand awareness, reputation and sales performance of many international products.