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Responsibilities of the regional manager
In today's social life, job responsibilities are used in many places. Job responsibilities can clarify what everyone's job responsibilities are, what kind of work they should undertake, what responsibilities they should undertake, how to do better, what they should not do, and so on. What kind of job responsibilities are effective? The following is the job responsibilities of the regional manager (selected 12) that I compiled for you for your reference, hoping to help friends in need.
Responsibilities of Regional Manager: 1 1. Familiar with the overall situation, local performance, variety selling points, suitable areas and alternative competitive varieties of the company.
2. Familiar with the company's sales planning, marketing policies and implementation methods;
3. Collect and use market information;
4, familiar with the cultivation methods of varieties and teach them to rural demonstration households;
5, accurately evaluate the performance of varieties, master the basic diseases and insect pests and control methods.
6. Decision-making power: When making a decision, you need to rely on the strength of others to make a decision through coordination.
7. Communication ability: Communication has strong personal charm, strong influence and strong appeal.
8. Comprehension: Have an objective understanding of simple things themselves and be able to grasp the main aspects of the problem.
Responsibilities of the regional manager 2 1. Formulation and implementation of regional sales plan: according to the demand analysis of target customers in the region and the company's annual sales plan, decompose and formulate the specific sales targets of dealers in the region; Organize the implementation of sales policies and strategies, guide subordinates' sales skills, check and supervise the completion of sales plans, correct deviations in time, and ensure the realization of market share and sales targets in the region;
2. Sales rebate: collect information, evaluate the dealer's credit and its importance to the company, verify the dealer's credit limit, and track the credit usage at any time to ensure that it is within the normal range; Analyze the feedback information of customer accounts receivable every month to ensure the smooth recovery of payment;
3. Sales expense control: according to the company's sales expense management regulations and the sales department's expense budget indicators, complete the sales task, review the sales discount, review, control and continuously reduce the sales expense to ensure the company's sales expense control indicators are completed;
4. Market development: according to the company's business development strategy and the business objectives of the sales department, cooperate with the marketing department to organize the implementation of regional market development plans and specific implementation plans to promote the promotion of the company and product brands; Understand customer demand trends, tap potential customers and track customer development; In order to increase the company's market share;
5. Customer relationship management: according to the needs of the company's business development, through organizing and arranging customers of various customer groups within the jurisdiction to visit, visit and communicate with the company, establish a smooth customer communication channel; Responsible for visiting important customers in the region, supervise and inspect the sales staff to visit customers regularly, and keep abreast of customer needs; Handle customer objections and complaints in time, improve customer satisfaction and establish long-term, good and stable regional customer relations;
6. After-sales service: according to the company's after-sales service regulations and product characteristics, through communication with customer service, technology and other relevant departments, assist in organizing and coordinating the arrival, product installation, technical support, after-sales maintenance and other work within the jurisdiction to achieve the after-sales service goal;
7. Sales information management: according to the needs of the company's business development and the characteristics of the regional market, collect information such as product market changes, sales strategies and market strategies of major competitors in the region, analyze and predict market information, formulate countermeasures, and provide suggestions to relevant departments in time; Comprehensive analysis of customer files and transaction records; Ensure the timeliness, accuracy and completeness of sales information, and provide support for sales, procurement and production decisions;
Responsibilities of regional manager 3 1, responsible for regional sales and promotion of the company's products;
2, according to the marketing plan, complete the sales target of the department;
3. Open up new markets, develop new customers and increase the sales range of products;
4. Responsible for collecting market information and analyzing competitors;
5. Be responsible for the planning and execution of sales activities and complete sales tasks.
Responsibilities of the regional manager 4 1. Formulation and implementation of regional sales plan: according to the demand analysis of target customers in the region and the company's annual sales plan, decompose and formulate the specific sales targets of sales personnel in the region; Organize subordinates to implement sales policies and strategies, guide their sales skills, check and supervise the completion of sales plans, correct deviations in time, and ensure the realization of market share and sales targets in the region;
2. Sales refund: instruct subordinates to collect information, evaluate customer credit and its importance to the company, approve customer credit limit, and track credit usage at any time to ensure that it is within the normal range; Analyze the feedback information of subordinates' accounts receivable every month, guide subordinates to improve their payment skills and ensure the smooth recovery of payment;
3. Sales expense control: according to the company's sales expense management regulations and the sales department's expense budget indicators, organize subordinates to complete sales tasks in strict accordance with the expense budget indicators, review sales discounts, review, control and continuously reduce sales expenses to ensure the completion of the company's sales expense control indicators;
4. Market development: according to the company's business development strategy and the business objectives of the sales department, cooperate with the marketing department to organize the implementation of regional market development plans and specific implementation plans to promote the promotion of the company and product brands; Understand customer demand trends, guide subordinates to tap potential customers and track customer development; In order to increase the company's market share;
5. Customer relationship management: according to the needs of the company's business development, through organizing and arranging customers of various customer groups within the jurisdiction to visit, visit and communicate with the company, establish a smooth customer communication channel; Responsible for visiting important customers in the region, supervise and inspect the sales staff to visit customers regularly, and keep abreast of customer needs; Handle customer objections and complaints in time, improve customer satisfaction and establish long-term, good and stable regional customer relations;
6. After-sales service: according to the company's after-sales service regulations and product characteristics, through communication with customer service, technology and other relevant departments, assist in organizing and coordinating the arrival, product installation, technical support, after-sales maintenance and other work within the jurisdiction to achieve the after-sales service goal;
7. Sales information management: according to the needs of the company's business development and the characteristics of the regional market, organize subordinates to collect information such as product market changes in the region and sales strategies and market strategies of major competitors, analyze and predict market information, formulate countermeasures, and provide suggestions to relevant departments in time; Comprehensive analysis of customer files and transaction records; Ensure the timeliness, accuracy and completeness of sales information, and provide support for sales, procurement and production decisions;
8. Sales team building: according to the company's long-term development needs and rules and regulations, organize the recruitment, training, task assignment and business guidance of subordinate employees, formulate subordinate assessment objectives, communicate performance evaluation results regularly, and put forward improvement suggestions to help subordinate employees improve their work performance and enhance team cohesion and cooperation spirit, so as to establish an efficient sales team and support the realization of sales objectives.
Responsibilities of Regional Manager: 5 1. Complete the sales expansion target set by the superior to the letter.
2. Under the arrangement of the marketing manager, make the regional quarterly plan and monthly plan, decompose and deploy them to the account manager, and lead the subordinates to work and assess regularly.
3. Constantly lead and urge subordinates to establish and improve the distribution network all over the country and achieve the established sales targets.
4. Personally help the core dealers to establish a stable and efficient action system, and lead the subordinates to establish the action system of major customers in this market, and continuously promote the business development of the markets under their jurisdiction.
5. Dare to explore and innovate, be good at summarizing and improving the work experience of yourself and your subordinates, and provide valuable suggestions for superiors.
6. According to business needs, establish and constantly enrich and adjust the team of account managers in this region, and guide subordinates to establish local sales teams.
7. Strive to improve the operational efficiency of the organizational structure of core distributors in this region, and guide subordinates to improve the operational level of customer organizational structure.
8. On the basis of company principles, formulate a fair and reasonable personnel evaluation and incentive system, constantly motivate subordinates to achieve the set goals, and strive to improve the cohesion of the organizational structure in this region.
9. According to the training materials provided by the company, train subordinates on site to improve sales skills.
10, under the training and guidance of superiors, constantly improve their sales skills and work ability.
Responsibilities of the regional manager 6 1. Participate in formulating the company's sales strategy and marketing strategy, implement the company's marketing strategy, and plan the regional market development.
2. Make regional marketing plans and break down sales targets. And the quantitative assessment of the city manager's sales target.
3. Provide accurate market trends, demand changes, feedback information from competitors and customers, and provide support for the company to formulate sales strategies and marketing plans.
4. Be responsible for establishing and perfecting the sales management system in the area under its jurisdiction, supervising the implementation of the company's sales policies and various systems, and being responsible for the implementation of policies and systems by the personnel in the area under its jurisdiction.
5. Ensure the efficient operation of the functional modules directly managed by the city manager.
6. Do not use the name of the company or go on a business trip to do sales work for other companies, otherwise it will be punished according to the relevant regulations of the company.
7. Reasonable distribution of sales resources and expenses in the area under its jurisdiction.
8. Have a good working mentality at the grass-roots level, be familiar with the work flow and customer network of city managers and business executives, and have the responsibility and ability to temporarily assume their responsibilities when there is a market vacuum.
Responsibilities of the regional manager 7 1. Responsible for the formation of marketing team;
2. Responsible for the development of banking channels and other market channels;
3. Responsible for the daily management of the team and the follow-up training of personnel;
4. Responsible for planning and organizing the implementation of marketing activities in this region to ensure the marketing effect;
5. Be responsible for supervising the performance of personnel in this region and ensuring the completion of various assessment indicators issued by the sales department;
6, complete the individual's own indicators.
Responsibilities of the regional manager 8 1. Develop customer resources and organize marketing activities;
2. Visit customers regularly to understand the financial management needs and make relevant analysis and statistics;
3. Strengthen team building, improve the overall performance of team marketing personnel, and ensure that the team completes the performance goals issued by the headquarters;
4. Assist the department manager to plan and implement the distribution of regional sales targets, and track performance analysis;
5, cooperate with the superior leadership to complete other management work.
Responsibilities of the regional manager 9 1. According to the marketing policy formulated by the minister, be responsible for the overall and specific management of the marketing work in the designated area.
2. Grasp the market dynamics and development trends in the area under its jurisdiction, and put forward specific regional marketing plans and personal marketing work processes and detailed rules according to the laws of market changes.
3. Expand the sales network in the area under its jurisdiction, be familiar with the market characteristics and marketing characteristics of the region, and establish long-term and stable cooperative relations with major distributors and customers in the region.
4. Focus on the market research, analysis and forecast in the area under its jurisdiction, as well as the advertising business of the company's products or services; Responsible for maintaining normal contact with relevant research institutions, advertising companies and publishing media; Evaluate the effect of market research and advertising, and put forward improvement suggestions or research reports for the reference of leaders.
5. Responsible for the administrative management of regional sales organizations and the business training, performance appraisal and supervision of subordinate sales personnel, and dynamically optimize the distribution of sales personnel and marketing resources according to market changes.
6. To be responsible for presiding over or handling the problem of fake and inferior commodities in the area under its jurisdiction in conjunction with other departments.
7. Be responsible for coordinating the contradiction between the company's overall marketing policy and the regional marketing characteristics under its jurisdiction, and flexibly use the company's marketing and price policies.
8. Complete other tasks temporarily assigned by the Marketing Minister.
Responsibilities of the regional manager 10 1. According to the company's overall business development objectives, formulate the company's sales objectives, tasks and implementation plans;
2. Complete the sales task in an all-round way and lead the team to implement the sales plan according to the quality and quantity;
3. Be responsible for the arrangement and supervision of the key work of the shops in each period in the jurisdiction to ensure the completion of the sales target;
4. Formulation and implementation of promotion plan.
5. Responsible for personnel management within the jurisdiction (entry and exit procedures, contract signing, social security handling, etc.). ), and timely feedback relevant information to the enterprise management and personnel departments.
Responsibilities of Regional Manager: 1 1 1. Responsible for the construction, management and promotion of the account manager team.
2. Be responsible for the development and maintenance of banking channels and other market channels, and deepen the cooperative relationship with channels.
3. Cooperate with the sales department's business plan and organize regional marketing activities.
4. Supervise and guide the work of account managers under their jurisdiction, improve team performance, and complete various assessment indicators issued by the sales department.
5. Tutor and cultivate the account manager, control the team's awareness of risk compliance, and do the corresponding training.
Responsibilities of Regional Manager: 12 1. Responsible for sales team building, sales performance management and business training in the area under its jurisdiction;
2. Implement the sales planning, deployment and promotion plan of the headquarters in the region;
3, according to the headquarters sales planning and objectives, the decomposition and implementation of regional sales targets, to guide the daily business development activities of sales staff;
4. Analyze the market and target customer base in the area under the jurisdiction of the organization;
5. Deal with key customers in this area and maintain customer relationship;
6. Organize and supervise the pre-sales and after-sales services in this region;
7. Ensure the achievement of regional sales performance and the reasonable distribution and control of sales expenses.
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