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What are the procedures and precautions for placing billboards in residential areas?
The procedure is as follows
(1) The applicant goes to the window of the administrative examination and approval hall to collect and fill in the outdoor advertising application form.
(2) the administrative examination and approval hall window to receive materials.
(3) The relevant departments (the setting on the road is accepted by the Urban Council, and the setting on the building (structure) is accepted by the City Appearance Bureau) review.
(4) To make a decision on approval or disapproval.
(5) After the examination and approval, after receiving the approval, go to the administrative examination and approval hall to apply for the outdoor advertising setting certificate.
Matters needing attention in residential advertising:
1 Advertising, as a landscape element, has iconic characteristics. The material form of city image is summarized as five elements, namely, roads, boundaries, regions, nodes and markers. Because of its diversified characteristics and the need of information dissemination, outdoor advertising often becomes the eye-catching visual center, and its symbolic function makes people have a new understanding of the place they are in. ?
The design of color elements should be based on the principle of moderate contrast and overall harmony, taking into account the surrounding environment color and urban color planning requirements. As the "first vision", color plays an important role in maintaining the coordination of landscape vision, and the unified recognition of urban color is one of the manifestations of the overall beauty of residential landscape.
"Organic entirety" and "mutual coordination" should be the basic principles of the overall consciousness of indoor advertising design. The advertising design of elevator advertising machine in residential area should grasp all the elements in the visual range, make rational use of environmental resources, ensure that the new design is related to the original environment, and maintain the continuity of residential landscape.
In addition, determine the main purpose of your advertisement, key market, target group, cost budget and so on.
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