How to be a second landlord?

The first chance is very important, just like when the stock market is at 6000, no matter how good you are, you will lose money. If you want to ensure that the cost of the property you get is low enough, you must start when the market is in a downturn. When is the market downturn? That's when a large number of businesses closed down. It can be said that the current Shanghai market is not far from the downturn, and the best time to be a second landlord is coming soon. However, because shops are scarce resources, it cannot be said that they are only suitable for being second landlords in the downturn. I think you can do it in other time periods as long as you avoid the period when the economy begins to enter recession in the economic cycle, just like in 2008, when you are the second landlord, the probability of failure is very high, and there will be 2009.

To make a metaphor, it is "missing". The saying of Shanghainese is to pick up wallets. The "second landlord" is to discover the real value of second-hand shops and realize their real profits through packaging.

The second is how to choose the property of the second landlord, which is also the key factor for the success of the second landlord. 1. means that the price of the property to be acquired is low, and the longer the service life, the lower the price, the lower the risk and the greater the profit; 2. It is the location, and shops with good geographical location can never be rented out. 3. Just choose the owner. If the owner of the property is a private shop, try not to treat it as a second landlord, because if it succeeds, he will be jealous and will do everything possible to destroy it and drive you away. Only the owner is a state-owned enterprise. When you earn money, you often burn incense, and the contract must be guaranteed. Fortunately, due to the late implementation of market economy in China. At present, most of the high-quality shops on the market are state-owned units, which is the main reason for the prosperity of the second landlord market at present, and also laments the injustice and waste of resources.

The third is the structure and use of the property, that is, to choose shops with good room type and high utilization rate, without restrictions on business formats, such as catering, bars, entertainment and other industries. If the structure is not good, large shops with limited industries cannot be second landlords.

Investment promotion can also be divided into three steps. The first step is to entrust a professional shop intermediary company in the market and let the intermediary introduce some high-quality brand customers. The second step is to attract investment by yourself. All you have to do is put up a banner in the shop, the shop invites rent, and then leave a phone number. Good shops will definitely take the initiative to find you. The third step is to actively attract customers. As long as it is a strong business customer with a good brand in the market, you can contact. As long as you think they are suitable for your store, for example, from specialty stores, Gome, Suning Appliance and other large-scale formats to KFC and McDonald's, you can find them. I'll tell you a figure, of which 30% are well-known commercial brands in the market.

. 2. Customer collection: Collect as many customers who are interested in renting as possible, but don't rush to decide which one to rent, carefully examine and measure, and finally decide to rent to the one with the best brand and superior conditions. In business negotiation, don't let go of the price easily, and the reserve price will be released at last. The commercial lease contract must be carefully considered, and the conditions for breach of contract must be clearly defined, and it will be unconditionally recovered after breach of contract, otherwise it will be caught in a lawsuit and suffer heavy losses! Finally, maintain the relationship with tenants and big owners. At the beginning of the business, you should help him with the business license and decoration. Only if he can operate normally can your rental income be guaranteed. It is also important to maintain a good relationship with the big boss, which can avoid causing you a lot of trouble. It's all done. Then I'll congratulate you. You have dug a gold mine, and you can count the money every day when you wake up.