Li Jun: Wisteria Danqingyan Fengcheng, "Belt and Road" exhibition.

? 2018165438+14 October, the Belt and Road China Brand Internationalization Forum was held in Beijing Diplomatic Office Building, sponsored by the National Policy Think Tank, China Reform and Enterprise Development Research Association and other units, with the theme of "Advocating Leadership, Brands Leading the Future". Ban Ki-moon, Eighth Secretary-General of the United Nations, Chairman of Boao Forum for Asia, Yu Yin, former Vice Foreign Minister, Central Liaison Office.

? As a special guest, Li Jun, a member of China Calligraphers Association, China Couplet Association, Jiangsu Artists Association, vice president of Jiangsu Flower-and-Bird Painting Research Association and president of Taizhou Flower-and-Bird Painting Research Association, also discussed with the leaders of many leading domestic enterprises around "thinking, strategy, brand and capital".

? At this forum, Ban Ki-moon, former UN Secretary-General of Li Junhe and new chairman of Boao Forum for Asia, met for the second time, but he also looked forward to it for a long time. In order to express his great attention to this forum and further show the artistic charm of traditional painting to the world, Li Jun specially brought his elaborate Chinese painting Wisteria. After the appreciation, Ban Ki-moon fully affirmed Li Jun's profound painting skills and beautiful artistic conception. He hopes that Li Jun can continue to stick to his ideals and create more and better works that will be loved by more people.

In the lecture, Li Jun made extensive exchanges with the participants in combination with his own experience in learning wisteria painting. He borrowed woodruff's words: "Even if the Coca-Cola Company's factories around the world were reduced to ashes overnight, it can be restored to its original state in a short time with the help of the Coca-Cola brand", and frankly, no enterprise can ignore the power of the brand. He said that the brand of painting comes from the painter's deep pursuit. As a qualified painter, you must have fire in your heart, light in your eyes and materials in your hands to create unique works.

He said that painters should learn from the ancients, study self-cultivation, read more books and increase their knowledge. At the same time, we should learn from nature, often get stuck in the mud, get close to nature, find unique beauty from common scenes, and create more paintings with the characteristics of the times.

? Li Jun introduced to the participants: In order to paint wisteria with more personality, he thoroughly studied Qi Baishi and Chen Dayu's painting theory, painting method, creative path and aesthetic pursuit, and at the same time made beneficial attempts and explorations in his personal style. Calligraphy and painting are of the same origin. Li Jun tried to apply his excellent calligraphy to painting, so his wisteria works are like falling rocks, vines are sometimes wild, sometimes flowing, and sometimes open; His works show great momentum because of frequent seal cutting and official tone.

From the artist's point of view, Li Jun also captures inspiration from real life, finds beauty from ordinary life, and pours his optimistic and open-minded outlook on life and emotional experience of loving life into his works, hoping to give people some comfort through the beautiful world created by his works.

In fact, as early as March this year 1 1, when Ban Ki-moon, the eighth Secretary-General of the United Nations, visited the Chinese Culture Forum held in Ningbo, Zhejiang Province, Li Jun was fortunate to be invited to participate. During the activity, Li Jun presented Ban Ki-moon with the newly developed Wenchuang product "Purple Beauty Instrument" as a national gift, and introduced Taizhou to him. At that time, Ban Ki-moon praised Li Jun's cultural and artistic creativity and was moved by his spirit of loving his hometown and spreading profound China culture to the world.

Talking about the birth of "Purple Beauty Instrument", Li Jun said: An encounter with Su embroidery touched his artistic inspiration. In order to integrate elegant art into public utility products, I have experienced countless experiments and created creative works of ink and wisteria patterns in Suzhou silk soft materials.

This kind of work, which combines tradition and modernity, simplicity and fashion, has won the favor of many international friends once it came out. Li Jun said that in the future, he will continue to work hard to create more paintings with China characteristics, which will be presented in the silk scarf "Purple Beauty Instrument" series. Through this popular small silk scarf, China's painting art will bloom in the Belt and Road Initiative, and China's traditional painting art will be painted with more attractive colors of the times.