Layout Planning of Suning Plaza in Wuhu

Wuhu Suning Plaza is located in a young and fashionable shopping center, covering Suning Expo Superstore, fashion department store retail, catering, IMAX cinema, real-life skating rink and other formats. It is an experiential shopping center integrating eating, drinking and shopping.

◆ Format combination ratio

The format combination is: department store retail (26%)+ catering (33%)+ Suning Expo Super Store (16%)+ leisure and entertainment (17%)+ reasonable proportion of living facilities (8%), integrating interactive format planning, adding more experiential formats to meet consumers' shopping, banquets and gatherings in one stop.

◆ Brand combination strategy

In retail, the flagship store cluster with international fashion brands as the main force, supplemented by new popular brands, is where multi-level and multi-category brands gather.

In terms of catering, we pay attention to international customs and domestic characteristics, and fully meet the diverse taste needs through diversified and differentiated cuisine combinations.

In terms of leisure and entertainment, we support IMAX cinemas, real-life skating rinks, KTV and other leisure and entertainment formats to attract customers to enjoy Suning with experiential consumption.