The development course of Isjia

1998 Zhuhai Yijia Cosmetics Co., Ltd. was established with a production office area of more than 4,000 square meters.

65438-0999, Yijia sheep placenta series products were officially listed, which caused a sensation in Guangzhou National Art Fair. After several years' efforts, Yijia has been praised as "the first brand of sheep placenta skin care products in China".

In 2000, Zhuhai Times Classic Biochemical Health Care Products Co., Ltd. was established, and launched a series of modern classic natural active skin care products, which was the first to put forward the concept of sub-health skin and redefine skin quality and beauty products. It has always been the first brand of sub-health skin care in China, and Ischia and Modern Classic won the title of "China recognized brand products".

200 1 passed the ISO900 1:2000 international quality system certification.

In 2002, Modern Classic Beauty Series won the title of "Top 20 Beauty Brands in China" and was also praised as the embodiment of "Nature and Youth". EASYCARE WEO water enzyme oxygen series was launched grandly, and modern classic Aiweiyi body SPA products were officially launched.

At the end of 2002, an office building of more than 8,000 square meters in Nanping High-tech Industrial Park was grandly completed, becoming one of the largest professional beauty products production bases in China. In the same year, the first "Successful Beauty Salon Management Forum Summit" was successfully held in China, and thousands of people in the industry gathered together to create a marketing meeting for thousands of domestic beauty companies.

In 2003, the School of International Business Administration of Guangdong University of Foreign Studies and the Education Practice Base of Life Science College of South China Normal University were established, and Ischia and modern classic marketing channels and sales management models were listed as national excellent marketing cases in 2003. It is listed by the Hong Kong Trade Development Council as one of the six largest enterprises with the greatest potential and brand value-added benefits in Chinese mainland.

In 2004, the brand of scalp hair care was launched, which advocated the new concept of hair care.

In 2005, it launched a beauty boutique that meets the consumption needs of urban white-collar women, and launched a SALONCARE beauty and skin care brand with simple makeup.

At the beginning of 2005, "2005 China Beauty Industry Trend Conference" was held at the permanent site of Boao Forum for Asia. In cooperation with the famous New Silk Road model agency, the "famous models and famous products" were exhibited for the first time, which once again brought innovative and successful conference modes to the industry.

In 2006, the education practice base of School of Pharmacy of Sun Yat-sen University was established, and the GMP standard workshop of the first professional beauty enterprise in China was built. In the same year, Han Yisha HERBINSIDE, a high-end beauty brand based on traditional herbs and ancient recipes, was launched.

In 2007, we purchased nearly 90,000 square meters of land in Zhuhai Jinwan Industrial Zone for the construction of new cosmeceutical and cosmetic production workshops.

In 2008, the technical cooperation of Sun Yat-sen University was devoted to the research and development and cooperation of "natural stock solution", an industry-specific product. The integration of famous products, stars and famous shops has set off a beauty wave in the industry.

August 20 13, the cosmetics industry-puree was launched.